The Station Chief looked at Cheng Baojun in front of him. He was so angry that he wanted to throw the documents in front of him at his face. I asked you to take down the advertising rights and get rid of the naming rights. You promised me that you will do it, and this is how you do it?
You dare to agree to let our presenter advertise for him? A host is paid a salary. She does not represent herself, but the television station, and even the publicity department. How can she advertise for a private company? What would that look like? If the leaders of the Publicity Department knew about this, they would point at him and scold him for being greedy!
"Tell me, is this Manager Feng from Tai Hua Trading related to you?" The Station Chief banged on the table and asked.
Cheng Baojun was shocked: "Station Chief, I really have nothing to do with him. He was introduced to me by Director Lu from the Publicity Department."
"Director Lu? Lu Wenbo? Tsk ~ ~ ~ How about this? Go and speak to Manager Feng. Shen Li cannot be allowed to advertise! "
"Station Chief, Manager Feng is in my office now. He said that if possible, he would like to speak to you personally. He has some ideas that will not go against the regulations and can achieve a win-win situation!"
"Ask him to come in." The Station Chief also wanted to meet this Manager Feng. Furthermore, he was also giving face to Lu Wenbo. So, he agreed after hesitating for a while.
But when the Station Chief saw Feng Yu, he could not believe it. Cheng Baojun had told him that Manager Feng was very young, but he did not say that he was still a student!
"You are Tai Hua Trading's Manager Feng Yu?"
"Yes, I am!" Feng Yu warmly shook the Station Chief's hand. He was used to being looked down upon because of his age. Feng Yu felt that this was his advantage.
"Manager Feng wants to buy our advertising slots, and we welcome him. Xiao Cheng had even adjusted the advertising slots for the rest of the year. He had squeezed out 5 of the best slots for you. But you want the naming rights? You still want our presenter to advertise for a private company? This is against the regulations. Don't even think about it. "
Private company? What? You are looking down on private companies? 10 years later, private companies will be everywhere. In the future, CCTV's advertising slots will be dominated by private companies. You don't like private companies? Fine, I will give you a state-owned company!
"Private enterprise? That's right. We are a private company, but these products are not manufactured by us. It is Bing City's Motor Factory, and Bing City's Aviation Factory is responsible for the R&D. These are all state-owned enterprises, and our company is only responsible for the sales. This advertisement is also selling the product and not Tai Hua Trading. Besides, this product of ours has the relevant patented technologies in China, Asia, Europe, and the Americas. It has earned a lot of foreign exchange for the country. Wind and rain is our first private brand of high-tech home appliances. It can be said to be the pride of the country and the nation. Why can't we hire a good host to do the advertisement? "
Feng Yu started to raise his profile. He had to suppress the other party first. His first high-tech household appliances brand had stunned the TV station head. Although Feng Yu spoke very quickly and he didn't quite understand, he felt that the Wind and rain brand seemed to be a very powerful brand and could even represent the pride of the nation.
"You are really working with Bing City's Motor Factory and Aviation Factory?" The Station Chief asked.
"Of course. You can call them now. We are working with 3 parties. The design is mine, the idea is mine, and the sales is mine. The profits will be split among the 3 parties." Feng Yu did not make it clear. Actually, the profits of those 2 state-owned factories combined were not as high as Feng Yu's.
The Station Chief was deceived by Feng Yu's confident expression. He will not call those 2 factories in front of Feng Yu. Anyway, it must be written in the contract. If Feng Yu cheated them, he can get the advertising fees and does not need to air the commercials! The person who dares to cheat CCTV is not out yet!
"But we don't have a precedent of letting a host do the advertisement."
"No, no, no. Station Chief, you misunderstood. Maybe I did not make it clear. The host will only appear on the screen. We will use a clip of the host and add a voice-over. This will not be considered as the host doing the advertisement. This advertising fee will help the TV station a lot. Also, I had said that we can buy the rights for 3 years. If we can't be the main sponsor, we can change it to an exclusive sponsorship. Sponsorship is not against the regulations, right? The stage cannot be built according to our requirements. But our products must appear … … "
Feng Yu started to brainwash the Station Chief. This was not a difficult task.
The Station Chief hesitated for a while: "Then can you show us a sample?"
"No problem. Can I borrow the studio of Service You?"
The Station Chief nodded and personally brought Feng Yu to the recording studio. At this time, CCTV did not have many programs. But the recording studio was also very small. They were recording another program.
Feng Yu looked at the old recording studio and shook his head. Before his rebirth, even a City TV station was better than this. What was this? Although he was not professional at all, he could definitely make the scenery twice as good as it was now!
"Station Chief, make the set at the back into a painting. Don't use these monotonous curtains. We can place a humidifier in front of the host. The words "At Your Service" can be printed on the humidifier. This will fit our program's title and theme. When the air in the studio is dry, we can turn on the humidifier. It will not affect the effect of the show. We can even leave it there as a decoration. But in the commercials, the humidifier must be turned on. Also, this program must go deep into the audience and show them the things they care about. The outdoor filming must also be done well. Don't focus on Beijing's matters. We must film in other cities. Beijing does not represent our big Hua Xia … … "
Feng Yu told them about the specialties of < Focus Interview >, < Oriental Perspective >, < Today's Talk >, etc. Anyway, < Service > was a complicated program, and all these can be done. At this time, there will be high ratings.
At first, Feng Yu was pointing at the TV station. Some people were asking who this kid was. Why was the Station Chief bringing this kid to watch the program? But soon, they heard Feng Yu pointing at the TV station. Some of the TV station staff were unhappy.
The Station Chief did not even give instructions on these things. This kid was just a kid. What's there to talk about?
But after a while, many people gathered around the TV station. This kid's words seemed to make sense. If they followed what he said, the audience would surely like to watch. It was not that no one had thought of this before, but they could not do it. There was only one reason. They lacked money!
Changing the scenery was free. The host did not need money for outdoor filming. Furthermore, it was out of Beijing. Beijing's reimbursement was already difficult. At most, they could go to the Northeast and Guangdong. Just the train tickets alone would cost a lot. Furthermore, would they have time to produce it?
The more people there were, the more excited Feng Yu became. He felt like he was giving instructions in front of a leader. But there was no applause. Many people were looking at him like they were looking at a monkey. This made him very unhappy.
The program had just finished broadcasting. Feng Yu said loudly: "Station Chief, if we do as I say, the audience will definitely like this program. As for the funding, with our Wind and Rain humidifier's exclusive sponsorship of 1 million RMB, it will not be a problem!"
Those who were mocking Feng Yu were stunned. What did this kid say? How much was the exclusive sponsorship? 1 million?!
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