As the person in charge of the market, Wang Chang was the most sensitive to the market. She guessed what Chen Yu meant.
"That's right."
Chen Yu nodded. "There's a huge market in third and fourth-tier cities. We can start from there. Currently, Gome, Yongle, and Suning are still competing in the first and second-tier cities. They haven't sunk into the third or fourth-tier cities. This is our chance. "
In fact, Gome and Suning were not doing well in the third or fourth-tier cities in the future.
There were too many small home appliance stores in the third and fourth-tier cities.
Even if Gome and Suning entered, they wouldn't be able to gain much.
"But Boss Chen, the internet access rate in the third and fourth-tier cities isn't high."
Currently, the main market was still the first and second-tier cities.
That was because the first and second-tier cities had the strongest purchasing power. At the same time, they were much faster in accepting new things than the third and fourth-tier cities.
At least, in terms of internet access, they were much better than the third and fourth-tier cities.
"Of course, they can't be compared to the first and second-tier cities. But how many first and second-tier cities are there in China? There are only a dozen or so. But the third and fourth-tier cities, and even the fifth and sixth-tier cities, are the mainstream in our country. Even if their internet access rate isn't high, their combined market might not be weaker than the first and second-tier cities. It might even be higher. "
If they opened physical stores, it wouldn't be feasible to use rural areas to surround the cities.
Because the cost was too high, Gome couldn't open a store in every small city.
That would be a huge loss.
But the internet and e-commerce could solve this problem perfectly.
He didn't need the cost.
As long as you had the demand, you could buy it.
Moreover, the scale of the home appliance stores in the third and fourth-tier cities weren't big. Even if they had chain stores, they weren't very strong.
They couldn't do e-commerce like Gome.
They just wanted to sell home appliances locally.
If they could cooperate with them for a promotion, they would be very willing.
"Then we'll need a lot of manpower in this area."
Zhang Jianming said.
"Yes, the marketing department of Huanyu Technologies will send some people over. Also, the gaming department will send some people over. "
Whether it was the marketing department or the gaming department, there was a group of people who were expanding the business.
It was still possible to transfer some people over.
"If it's really not enough, we'll recruit some people over at the Internet Water Army."
China's territory was too big.
The first and second tier cities were still fine. There were only a dozen or so of them. They only needed to send a few people.
However, there were hundreds to thousands of third- and fourth-tier cities in the country. In terms of business personnel, at least a few hundred people had to be sent over.
"Alright."
Zhang Jianming nodded. "Many of those paid posters don't have much to do. In the future, we can recruit them as part of our marketing department."
"Sure."
Chen Yu thought it was a good idea.
In the future, the company's business would be even larger, and the marketing department would need to be more staffed.
…
Ali.
Gome and Suning had already entered the B2C market on a large scale.
But for Ali, he ran into some trouble.
The problem was not the lack of funds.
Softbank's additional 100 million USD meant that Ali would not have to worry about money for a while.
However, not having money didn't mean that you could enter the B2C market.
Just like the "offline pickup" mode, you had to cooperate with these home appliance giants to enter.
Unfortunately, Gome and Suning did not want to cooperate with Ali.
As for why?
It was very simple.
Can't I do it myself? Why should I cooperate with you?
"That Huang Guangyu is really arrogant. Do they think e-commerce is just opening a website?"
Lu Zhaoxi was very dissatisfied with Gome's rejection and said at the Ali meeting.
"And that Suning, even their website is so lousy. They still want to compete with Huanyu Mall."
Eighteen Arhats complained from time to time.
"Okay, stop complaining."
Cai Congxin said, "Anyway, from the performance of the secondary market, the capital is still very optimistic about them."
Just like now.
When Gome and Suning announced that they would enter the B2C market, the stocks of these two companies rose to the upper limit two times in a row.
"Of course, the market has an irrational side. But theoretically, Gome's entry into the B2C market is very promising."
Previously, they wanted to go big because they had no money. It was a waste of time to think about it. Now that they had money, they faced problems.
"I think it's better to do it by ourselves. I heard that they are already integrating the installation and sales. "
"This is an outsourcing business. That is, the installation and after-sales service will be handed over to the local maintenance company."
"Yes, we can do this method too. This way, we don't need to send people over ourselves."
"We can do it, but without the support of the store, we can't experience it offline. More importantly, without the support of the portal, we can't do the model of placing an order online and picking up the goods offline. "
Ma Yun still shook his head.
He had intuition.
Even if Dang Dang and Zhuo Zhuo entered the field of home appliances, they couldn't do it.
After all, home appliances that cost thousands of yuan were not like audio and video and books that cost dozens of yuan.
If they couldn't experience it, they would never buy it.
"Actually, we don't have to be so anxious."
At this time, Cai Congxin suddenly said.
"Old Cai, you have an idea?"
Ma Yun asked.
"What idea do I have?"
Cai Congxin smiled. "Although we can cooperate with major manufacturers and even buy goods, we can't do logistics, warehouses, and offline experience for the time being. It's impossible to do this well without a few years. "
"A few years. If it's really like this, we won't have a share in this market."
Ma Yun smiled bitterly.
The development of the Internet was too fast.
Let's not talk about other things. Take e-commerce for example.
Previously, the industry was still discussing whether the annual sales would exceed 50 million or 60 million yuan.
But after a few days, Huanyu Mall's sales exceeded 80 million yuan in a day.
This kind of change was simply unprecedented.
If they really waited a few years, it would be a question whether Ali would still exist.
In his eyes, he had always thought that this kind of physical layout was the slowest.
Although they had to do it, distant water couldn't quench their immediate thirst.
"I didn't say we have to wait a few years. We just have to wait until Huanyu Mall and Gomei fight."
"Huanyu Mall and Gomei fight?"
Ma Yun didn't understand.
But soon, Ma Yun was overjoyed.
He understood.
Gomei and Suning were entering in a big way. Soon, they would have a real fight with Huanyu Mall.
He didn't believe that Gomei and Suning would be opponents of Huanyu Mall.
As long as Huanyu Shopping Center beat them to a pulp, Ali would have a chance to take them down.
"Haha, Old Cai, now that you mention it, I look forward to Huanyu Mall making a move."
Ma Yun didn't have a good impression of Huanyu Mall before.
He didn't have a good impression of Huanyu Mall not because he hated it, but because he had always regarded Huanyu Mall as his main competitor.
But now, he couldn't wait for Huanyu Mall to make a big move and destroy these opponents in minutes.
(End of Chapter)
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