Wu Bin took out another plan. "This plan is mainly for the reform of Boqun Media's business."
"First of all, all accounts controlled by Boqun Media have to issue a statement. The content of the statement is: The previous account content more or less exaggerated facts and guided emotions. In the next period of time, Boqun Media will stop and rectify the previous manuscripts or videos. They will either edit them and upload them again or delete them completely!
"As for whether to modify or delete the content completely, the department will conduct an internal investigation! After a period of time, I will read these contents again. If I find any omissions, the corresponding department will bear the responsibility.
"Second, cut off all the small accounts that plagiarize and wash manuscripts. Focus all your energy on a few big accounts!
"Get rid of all plagiarized and plagiarized content. Be strict with self-discipline!
"In the future, the content released by each account can be about promoting positive energy, exposing problems, or popularizing science. However, the premise must be realistic, objective, and fair. Strive to be as professional as possible. For doubtful views, be sure to indicate that it is a controversial view to prevent adverse effects!
"In addition, we have to spend a lot of money to hire a professional team. When it comes to relevant content, we have to find a professional team to check. If there is unreasonable content, we have to delete it in time.
"On this basis, the operation team of each account can consider combining the previous characteristics of the account to make some differences. For example, some accounts can take the relaxed and humorous daily route, while some accounts can take the professional and serious route.
"That's the general plan. Does anyone have any opinions?"
Everyone looked at Wei Jinghui speechlessly.
Obviously, everyone felt that there were too many problems with this plan. However, since Wei Jinghui did not speak, they did not dare to raise any doubts.
Wei Jinghui did not expect Wu Bin to be so ruthless. He coughed awkwardly. "I think Mr. Wu Bin's plan is very good. Everyone must follow it!
"However, the changes to this plan are relatively large. If you have any questions, it's best to raise them now and make a complete supplement to this plan. It must be completely implemented on paper!"
Wei Jinghui was worried that some of the terms were too broad. His subordinates might take advantage of the loopholes in the implementation process and wrangle.
At that time, if Wu Bin and Tengda Corporation said that there was no problem with the plan and that the quality of the people in Boqun Media was not good enough and there was a mistake in the implementation, it would also greatly reduce the power of this bullet of public opinion!
Finalize Wu Bin's plan in detail and put it into practice on paper. Then, implement it seriously according to the plan.
That way, it would be Wu Bin and Tengda Corporation's fault if there were any problems with Boqun Media's business!
As soon as Wei Jinghui said this, the meeting room immediately became lively.
"Mr. Wu Bin, I have a question. Just now, you said that the small accounts responsible for editing manuscripts will be completely canceled. What about the people who were originally in charge of those small accounts? "
Wu Bin replied, "Try to incorporate them into the operations and content teams of other big accounts, or organize them to create new accounts."
The questioner asked again, "What if they aren't competent enough for the job?"
The main business of these small accounts was to edit manuscripts and plagiarize. The people in charge of running these small accounts often didn't have the ability to create original works or output content. They did purely manual labor, and their wages were very low.
Now, they were not allowed to edit manuscripts and plagiarize. Instead, they were asked to create their own accounts. This was completely beyond their capabilities!
Wu Bin said, "That's easy. Just fire them according to the company's rules and give them corresponding financial compensation!"
Someone else asked, "Mr. Wu Bin, I think this strategy of not working overtime is a little too idealistic. We are a self-media company after all.
"If there's any hot topic that happens in the middle of the night, we can't wait until the next day to write a manuscript, can we?"
Wu Bin asked in return, "Why not? Time is important, but quality is even more important!
"The other self-media companies are trying their best to grab hot topics. It's already a highly reversed state. What does it matter if it's earlier or later? The important thing is to put forward insightful opinions and have content that is completely different from other self-media!
"These insightful opinions come from daily understanding and accumulation. Not working overtime is to ensure that everyone has enough time to accumulate! "
The questioner asked again, "Mr. Wu Bin, what should we do if we haven't finished a day's work before we get off work and the overtime quota is used up?"
Wu Bin smiled and answered, "For this reason, first of all, it depends on whether the workload is reasonable. If the workload is too much, it's the supervisor's problem. If there's a shortage of manpower, we can hire more. If the supervisor's workload is inappropriate, we can criticize and educate the supervisor. Secondly, if it's a problem with the individual's work ability, we have to talk to him. The department will work together to help him improve his work efficiency. If it doesn't work, we can change his position or fire him! "
Everyone asked questions one by one, including some questions on the definition of regulations and concepts.
For example, how to select the professional team, what to do if there were no professionals to check on them, whether the content chosen by each department was reasonable, how to define it, etc.
Wu Bin answered all of them one by one.
In short, there were two principles to follow: First, have a clear conscience. Second, professional support!
If he didn't understand, then look for a professional. If he couldn't find a professional, then no matter how popular the topic was, he would not do it!
For some hot topics, it would be harmless if he had the ability. But if he didn't have the ability, then he must not do it. Because once he did it, he would be abusing the influence of the self-media account. He would definitely suffer a backlash!
Everyone asked questions and took notes.
The more Wei Jinghui listened, the happier he was. It was because he already felt that Wu Bin's business improvement would never be successful!
For self-media, popularity was life!
That was because self-media was different from traditional media. It was extremely lacking in exposure channels. If self-media wanted to make a name for themselves and gain enough attention, they had to constantly pay attention to the current hot topics and think of ways to catch the audience's attention. They could also use methods such as starting a war topic or hanging up in the comments section to stimulate discussion and popularity, creating a viral effect.
However, Wu Bin's plans hit the lifeline of the self-media, which was popularity!
With this set of changes, the accounts controlled by Boqun Media had indeed become very positive and positive accounts!
But where would the popularity come from? Would people really read such things?
Based on Wei Jinghui's understanding of the self-media industry, he thought that this would definitely not be popular!
It was already certain that the accounts of Boqun Media would lose fans on a large scale and go cold!
At that thought, Wei Jinghui smiled and knocked on the table. "Alright, the plan is very clear. Please follow this plan and make changes immediately.
"All changes will be based on Mr. Wu Bin's instructions!"
…
Wu Bin left the conference room. He did not return to his desk directly. Instead, he pretended to go to the bathroom, came to an empty corner, and dialed Pei Qian's number.
"Boss Pei, I have something very important to report to you about Boqun Media."
Pei Qian's voice was slightly surprised. "What is it?"
Wu Bin calmed down a little and said, "I suspect that Boqun Media might be a spy sent by the Anti-Tengda Alliance because there's obviously something wrong with their attitude!"
Pei Qian was even more surprised. "What do you mean?"
Wu Bin explained, "Most companies are unfamiliar with Tengda's management and business model. Their first reaction would be doubt or even resistance when they heard these plans."
"Even Min Jingchao encountered all kinds of resistance when he was executing this plan in Sun Strike Studios and Long Yu Corporation. However, he is very professional, so he was able to successfully solve these problems."
"Sun Strike Studios' Zhou Muyan is your best friend, and Long Yu Corporation has already received enough benefits from the 'Bullet Hole 2' project. That's why they are eager to cooperate with Tengda. In addition, Min Jingchao has GOG's successful operation experience and is a recognized expert in game operations. His words still carry a lot of weight! "
"The situation with Boqun Media is a little strange."
"Firstly, the person-in-charge of Boqun Media, Wei Jinghui, did not show any admiration for you. It's enough to show that he does not know you well and does not trust Tengda's model. Secondly, Boqun Media has never had any business dealings with Tengda Corporation. I do not have any professional background in self-media at all. "
"Under such circumstances, I proposed a bold and decisive reform plan. They did not raise any questions at all. They only asked for some details and then completely followed suit!"
"Wei Jinghui did not seem to have considered the huge negative impact these plans might have on Boqun Media in the early stages. Instead, he repeatedly expressed his complete trust and firm support to me."
"This is too unreasonable!"
Pei Qian smiled on the other end of the line, but he said seriously, "What if you happened to meet a reasonable company boss?"
Wu Bin immediately denied it. "Impossible! If this Wei Jinghui is really a reliable boss with a high level of ideological awareness, he would definitely not have turned Boqun Media into what it is now! "
"In my opinion, Boqun Media is no different from other self-media companies in essence. They are nothing more than plagiarism, selling anxiety, and creating hatred. These actions must represent the intentions and values of the company's boss! "
"It can't be that Wei Jinghui was comfortably enjoying the traffic and suddenly repented, right? The possibility of that is too low! "
"Boss Pei, I think we can terminate our cooperation with Boqun Media if necessary. Tengda's Cooperation Department wants to help positive companies that are willing to fight alongside Tengda. We can refuse to cooperate with companies with unknown origins or even malicious intentions! "
Pei Qian quickly stopped him on the other end of the line. "I don't think so!"
Wu Bin was stunned. "What do you mean?"
Pei Qian explained, "First of all, your argument is based on your guess. There is no concrete evidence. We can't rashly doubt every company that wants to cooperate with Tengda."
"Secondly, even if your suspicions are true, this cooperation should continue."
Wu Bin was stunned for a moment before coming to a realization. "You mean to say that the more such a company is, the more we should change Tengda's thinking and turn our enemies into our allies?"
Pei Qian held back his joy and said calmly, "You can understand it that way."
Wu Bin suddenly felt enlightened and said excitedly, "Boss Pei, I understand!"
"You have to believe that the Tengda spirit can turn something rotten into something magical. The more such a company is, the more obvious the effect will be!
"Even if Wei Jinghui has some ideas in his heart, the final result will definitely be beneficial to us as long as he fully supports my reform of Boqun Media.
"Thank you, Boss Pei. I understand completely. I will definitely change Boqun Media well and find a way to make it a firm ally of Tengda!"
After hanging up, Wu Bin felt that his thoughts had never been clearer and firmer!
So what if this company was suspicious?
The Tengda spirit was the true spirit of the king. Any small tricks would be vulnerable!
As the person who understood the Tengda spirit the best, Wu Bin had strong confidence in it.
Just like what Pei Qian had said when he sent Wu Bin off, most of the principles were clear!
Tengda Corporation's strong departments were games and movies, which were all cultural industries.
Self-media could also be regarded as a part of the cultural industry. As long as Wu Bin strictly followed the corresponding rules, Boqun Media would definitely be reborn!
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