Feng Yu had wanted to recruit Li Dafu to manage Bing City Machinery Company's automobile business. But at that time, Li Dafu's plate business was doing well, and he does not want to give up his career to work for Feng Yu.
But now, Li Dafu can see the future of Songjiang Motors. He did not expect this Songjiang Motors to break through the Hua Xia market and even export to Eastern Europe!
Li Dafu also likes cars, and he had dreamed of building his own automobile empire. But in China, there are many automobile manufacturers like FAW, SAIC, BAIC, GAC, Bing City Machinery Company, etc. Although the scale of these companies could not be compared to the giant foreign automobile companies, they had already occupied the domestic market. He felt that his chances were extremely slim.
Li Dafu had joined the Zhejiang Chamber of Commerce and wanted to recruit a group of people to set up a joint venture and develop slowly. However, no one was optimistic about his plan. They thought that it was impossible.
He wants to manufacture motorcycles first, then familiarize himself with the manufacturing aspects before entering the automobile industry? This is a joke!
If it were two years ago, motorcycles might be a profitable business. But now, if you ask around in the Hua Xia market, 5 out of 10 people will choose Songjiang Motors motorcycles.
Not only the motorcycles are beautiful and have good performance, but they are also endorsed by a superstar. The brand is also reliable. If you want to manufacture motorcycles, how are you going to develop? You want to be like those small factories in the provinces and lower your prices?
Even if you can make money this way, how much can you make? Although the investment for a motorcycle factory is not big, it is not small either. How many years will it take for us to recoup our investment and see real profits?
Even if this is successful, will the profits be enough to set up an automobile manufacturing company? From the inside to the outside, we are not familiar with cars at all. Don't say that it's just an engine with four wheels. Many automobile companies also think the same way, but no one cares about the cars they build.
Hua Xia does not only have these large automobile factories. There are also some small factories that assemble their own cars. If it's not for the local government's protection, it is illegal to even sell these cars.
A few hundred cars are produced in a year, and some are more than a thousand. Not to mention the poor safety of the cars, the poor control performance was enough to make one's hair stand on end!
Other than the local government, who will buy these cars?
You say you can design a better exterior? Do you have a designer? Songjiang Motors is working with the biggest design firm in Shanghai, and the designers are all elites from overseas. Look at their designs. Which Chinese automobile manufacturer can do it?
As for taking the low-cost route, could you beat the Jeep? The price of the Jeep and Xiali was not high, but were there many people who bought them? If Jeep didn't have the support of the military, and if Xiali didn't have the government purchasing them as taxis, do you think these two factories would be able to survive until now?
Li Dafu's dream of an automobile empire was shattered just like that. None of his business friends supported him, and he went to the bank to get a loan, but no bank was willing to lend him enough money.
A loan is fine, but we have to see that you have the ability to repay it. In the eyes of the bank, the plan he mentioned was a joke. Why would they give him a loan?
But he did not want to give up. To be honest, he was not short of money. His factory could bring him tens of millions of profit every year. This money could let him live a life of luxury.
But when people are not short of money, they like to chase their dreams. Li Dafu thought for a while, and he still wants to ride in his own cars. Li Dafu remembered that when Feng Yu tried to recruit him, he told him that if he changed his mind, he can call him.
So, Li Dafu went to look for Zong Qingxian and asked for Feng Yu's contact. He immediately called Feng Yu.
"Manager Li, are you calling me because you have thought it through and want to join Bing City Machinery Company?" Feng Yu laughed and asked.
"More accurately, I want to join Bing City Machinery Company's automobile project. I am not interested in agriculture machines." Li Dafu explained.
Feng Yu said that the automobile project that Li Dafu was interested in was still recovering his investment. But the agriculture machines that Li Dafu was not interested in were bringing in high profits for the company. The total profits were more than the motorcycles.
"How about this? Manager Li, I am going to Hangzhou to have a chat with Zong Qingxian. Let's talk face to face in Hangzhou."
Li Mingde was getting older, and Bing City Machinery Company's projects were getting bigger. He was running out of energy. Although he had followed Feng Yu's instructions to train a group of young leaders, it would take at least 5 years for these people to mature. Feng Yu did not have the guts to put a university graduate into a management position.
No matter how good his university results were, he would be at a loss when he was working in a big company. Business management was not something that could be learned in university. One had to go through practical experience to learn the real thing about management.
In Feng Yu's previous life, Li Dafu's decisions had achieved great results. Feng Yu was impressed by him. But he was not sure if Li Dafu was as amazing as his previous life in this life. That's why Feng Yu wanted to have a talk with Li Dafu. He wanted to see what Li Dafu thought about Songjiang Motors.
… …
Feng Yu was coming to Hangzhou, and Zong Qingxian, who had planned to visit the new factory, did not leave. Wahaha's business was getting better. Yogurt and tea beverages were increasing in the company's sales. But Wahaha's health supplement had reached a bottleneck. The sales could not increase no matter what.
After some research, Zong Qingxian felt that the market was saturated. Another reason was Bing City Pharmaceutical Enterprise's influence. Many parents had chosen to buy Zinc Gluconate and other health supplements for their children. They were not as interested in Wahaha's health supplement.
Even if Wahaha's health supplement sales could not increase, Wahaha's sales were still increasing. Just the AD Calcium Milk alone could overtake Le Bashi this year. There was a new competitor in the tea beverage market. Xurisheng Group.
But Zong Qingxian did not care about Xurisheng Group. They were just a follower. How can they surpass Wahaha? If Xurisheng Group did not use metal cans and used plastic bottles like Wahaha, they would suffer huge losses.
But even if they used metal cans, their sales could not affect Wahaha. Instead, they were helping Wahaha to expand the tea beverage market. If it was not for this, Wahaha would have a discount on their products and make Xurisheng Group bankrupt.
A small factory with only tens of millions of registered capital dares to compete with Wahaha? After deducting the factories and equipment, Xurisheng Group only has a few million RMB. Wahaha's investment for the new factory this year was more than this amount.
Zong Qingxian told Feng Yu a lot and even told him about his future plans. But Feng Yu was not interested. It was not that Feng Yu was not interested. It was because Feng Yu had a thought. If Xurisheng Group could not develop, would he be the one who changed history? Wouldn't that mean that he would lose his greatest support?
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