The motorcycle was not a fake product, and Zhu Simao felt that he could consider it. But he still needs to consider the creativity of the commercial. If it was a parody, he would never agree!
Feng Yu passed the script to Zhu Simao. "The first commercial. You are wearing a helmet and riding on the highway. You meet a woman with a scarf covering her face, and she waves you to stop the motorcycle. At the same time, you take off your helmet."
"The second commercial. The woman takes off her scarf and reveals her face. This woman is Liu Daqing. You pass the other helmet to her, and she sits on the back seat. She hugs your waist, and the two of them ride off. "
"The third commercial. Liu Daqing is wearing a helmet and riding in the countryside. This time, you are the one hitchhiking. This time, Liu Daqing stops the motorcycle for you and tosses you a helmet. "
"The fourth commercial. Both of them are riding a motorcycle, and they look at each other and smile at the same time."
Zhu Simao frowned. "Four commercials, and the plot is continuous. Are there any lines at the beginning?"
"Yes. You will ask her where are you going, and she will ask you where are you going. There is no need to mention the word 'motorcycle'. At the last 3 seconds, there will be an advertisement."
Feng Yu's idea was from the xylitol commercial in his previous life. It was a short story, and after continuous airing, it will leave a deep impression on the viewers. It might not be any worse than those commercials that mention the brand's name, and it will not get negative reviews easily.
"Mr. Zhu, is there anything you want to change in the script of this advertisement?"
"Yes. The first segment is not suitable for hitchhiking on the highway. Who will walk on the highway? Change it to a suburban road. This is more realistic, and the last segment can be on the highway. The color of the costume must match the motorcycle, and the colors of the motorcycle must be different. Even the color of the helmet must be different … … "
Zhu Simao was a professional. He had thought of everything clearly and changed many details of Feng Yu's script. When Feng Yu heard it, he felt it was more reasonable.
"Mr. Zhu, that means you agree to do the commercial? How much do you want for the advertising fee? We plan to sign a long-term contract. How many years are you willing to sign with us? "
Feng Yu thought. Until the end of this century, before Baldy Chen sued CCTV's subsidiary company, both of them were China's top stars. But now, their net worth was much lower. It would be best if they could sign a 5 years contract. Even if Zhu Simao wanted a 10 years contract, Feng Yu would agree!
"A few years? How many more years do you plan to use me? How many years do you think is suitable? "
Feng Yu thought for a while. After these two people were banned, CCTV will not be able to advertise for them. Even other TV stations will not be able to advertise for 2 years. Then 8 to 9 years should be more suitable.
"How about eight years?"
Zhu Simao was shocked. He had never heard of an advertisement that required eight years of endorsement!
"Are you sure you want eight years?"
"That's right. For eight years, you have to shoot at least one commercial for us every year, as well as some print advertisements. Also, you have to cooperate with us once for publicity. I don't know how much the market price is. Just name your price."
"100,000 RMB a year?" Zhu Simao quoted a price that he felt was high. Although he was a celebrity, and he heard that the advertising fees for celebrities in the south were very high, the average annual income in Beijing was less than 2,000 RMB. Zhu Simao was asking 50 times more than the average annual income.
Feng Yu thought about the celebrities in his previous life. The endorsement fees were over 10 million RMB. That was more than 200 times the average annual income. Zhu Simao was very generous.
"No problem. You will also get a red packet if you attend our publicity events." Feng Yu knew that the advertising fees for celebrities would increase in the next two years. Zhu Simao would surely feel that he was losing out. To prevent any problems, he could use red packets to make up for it.
"When are you filming the commercial? I still need to rehearse for the Spring Festival Gala Night. I don't have much time."
"It's fine. The filming of the commercial will be completed soon. I had contacted the filming company. Two days is enough. Oh, can you introduce me to your partner? We also want him to be our spokesperson. "
Feng Yu thought that this year's commercial should be about these two celebrities. If they filmed a similar commercial, it would surely be a hit!
"He had caught a cold today and had applied for sick leave. Let me help you ask him."
"Alright. I will bring the contract over tomorrow. We will discuss the details."
… …
After leaving, Feng Yu rushed to Beijing Film Studio. Liu Daqing was waiting for him. Liu Daqing valued money more than Zhu Simao and was smart. Feng Yu was prepared to use Zhu Simao to lower Liu Daqing's price.
"Ms. Liu, you are prettier in real life."
"You are overpraising me. General Manager Feng, we will not beat around the bush. I heard that you are looking for me to film a commercial?" Liu Daqing asked anxiously.
"That's right. The male actor will be Zhu Simao or Baldy Chen. This is the script. Take a look."
When Liu Daqing heard Zhu Simao, she did not look down on Feng Yu anymore. Furthermore, Baldy Chen was also there. These two were A-list celebrities.
Especially this time, the product was a motorcycle. It was more suitable for men than women. She felt that she might not get a lot of money.
"The script is not bad. I can tell that it had been carefully edited. Can I ask how much are you going to pay me? "Liu Daqing got straight to the point. She was not picky about the commercial and was more concerned about the endorsement fees.
"Ms. Liu, in the eyes of the whole nation, who do you think is more popular between you and Zhu Simao?" Feng Yu did not mention money but asked a question first.
Although Liu Daqing had just won the Best Actress award, she did not dare to say she was more popular than Zhu Simao. Zhu Simao's < Bull Herder > had a better reputation than her movie. Furthermore, she had been performing skits on the Spring Festival Gala for the past two years.
"I am still not as popular as the other two." Liu Daqing said.
What? You are saying that if they are the same person, you are not worse than Zhu Simao? Image was also one of Zhu Simao's advantages. Although Liu Daqing was very pretty, many women were jealous of her and did not like her. But Zhu Simao was an idol that attracted both men and women. There was only love and no jealousy.
"Zhu Simao agreed to be the spokesperson for 8 years. The endorsement fee will be 100,000 RMB per year. The total will be 800,000 RMB. The contract I prepared for Ms. Liu is also 800,000 RMB, but the contract period is 10 years. The same terms and conditions include movies, movies, and print advertisements. You must appear once a year for publicity. Of course, we will also give you a red packet every time … … "
Feng Yu listed out many terms, and Liu Daqing listened carefully. She had never heard of many terms before. But for 800,000 RMB, Feng Yu said he could pay her in one go. She had heard this clearly. 800,000 RMB. This was 800,000 RMB. With this 800,000 RMB, she would not have to worry about her living expenses anymore.
She was going to accept this endorsement deal!
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