Chapter 674
Words:1755Update:22/06/30 10:01:17
Three days later, Zong Qingxian received the sales figures. He did not ask the factories to increase their production. He was waiting. Now, people were buying because of the promotions and the prices were low. But one week later, when the promotions were over, will people still buy?
If no one is buying, then it means this product was a failure. At least, the pricing was a failure. Feng Yu will have to adjust the pricing. For example, he will lower the prices.
If people still buy, then it will be a success. With the help of Wahaha's marketing and distribution channels, this milk tea will become another profitable product for Wahaha.
After the promotions for milk tea were over, Wahaha started to promote Strong Group's jelly in Tai Hua Supermarkets. Strong Group did not have any distribution channels. They were only selling their jelly near Guangzhou. The furthest they sold their jelly was in Guangdong Province.
Now, with Wahaha's funds, Zong Qingxian had acquired two small jelly factories and merged them with Strong Group to produce Strong Group's jelly.
Strong Group's jelly production increased rapidly.
Their production increased, but they were not famous. The most popular jelly in the market now was Kiss Jelly. The second most popular jelly was Kiss Jelly. But they did not have the market share, and none of them had the market share.
Zong Qingxian had gotten someone to investigate Strong Group's jelly. Strong Group's jelly tasted good, but they did not have the funds to market their products. They did not even have a proper distribution channel.
But now, it was different. Tai Hua Supermarkets was the first step for Strong Group to build their brand.
There was no tasting session, but Strong Group's packaging was changed. There were two more jelly jelly in each bag, and the words "Extra Two Jelly Jelly" were printed on the packaging.
What's more, Strong's Jelly Shop had also released a variety of different flavors of Assorted Jelly. This gave many people who wanted to try different flavors but couldn't bear to buy several bags of Assorted Jelly, an additional option.
Also, Strong Group had set up a special booth in Tai Hua Supermarkets. They had used jelly to create a cartoon picture of Wahaha. The children could see it from afar.
Strong Trust's brand temporarily wouldn't be remembered by people, but many people bought Strong Trust's jelly, and basically no one cared about the other jellies in the supermarket. Because the taste of the jelly was about the same, there was nothing special about it. However, Strong Group's was cheaper and had a more eye-catching position. When children saw it, they would ask for it.
Zong Qingxian saw that Strong Wood's products were selling well after marketing. He decided to buy an advertising slot for Strong Wood in CCTV this year. He wants to make Strong Wood China's top jelly brand!
…
Tai Hua Supermarket had new products on display every day. Some of the merchants had learned from Tai Hua Supermarket and innovated some of their products. Tai Hua Supermarket was a few years ahead of the current ones.
But no matter which product sold well, Tai Hua Supermarket would still make money. Tai Hua Supermarket was not the one paying for the promotions. It was the manufacturers of those products.
Tai Hua Supermarket's strong sales had attracted the attention of many big companies. On this day, 4 people came to Beijing's Tai Hua Supermarket's headquarters. They wanted to discuss how their products could enter Tai Hua Supermarket.
"Manager Guo, our brand is world-class. If we enter Tai Hua Supermarket, it will raise the standard of Tai Hua Supermarket. You must take note of this." One of the men said proudly.
"That's right. Our brand is selling well in Europe and the US. Our customers are high-income families. We are the first choice for those families. If your supermarket has our products, it will bring in a lot of customers. "Another man said.
"We want a special counter, which is this counter, to only sell our products. Also, we must have a free booth. It must be at the most eye-catching place in the supermarket. We must also hang our logo outside the supermarket. This is also a good promotion for Tai Hua Supermarket. "
"We are from Japan, the world's most advanced country in electronic products. We represent the most advanced technology in electronic products. Our brand is well-known in the world."
Manager Guo sneered and looked at the people in front of him. All of you are from Hua Xia. I can understand that you all are working for Japanese companies. But why are you all still acting so arrogantly?
I thought you all are Japanese!
Other countries' products are better, and you all are bragging? You all make it sound like Hua Xia does not have any good electronic products. That VCD patent belongs to Hua Xia!
"Are you all done?"
"Manager Guo, what do you think?"
"No. You all can go back now. Tai Hua Supermarket will not agree to your conditions!"
What? Not agree? The few representatives from the Japanese companies stood up. How can they not agree? They are a world-class brand. Which shopping mall did not welcome them with all sorts of preferential policies when they are going to enter the market? We still have many conditions that we have not stated, and you all want to reject us? What rights do you have to reject us?!
"Manager Guo, I did not hear you clearly. What did you say just now?" One of the representatives asked angrily.
"I said, Tai Hua Supermarket will not agree to any of your conditions! Do you all understand? You all can go now. "
Manager Guo's mouth twitched. You all think that your brands are good? Didn't Manager Li invite you all when our Tai Hua Supermarket opened? What did you all say to him?
You all said that our Tai Hua Supermarket is not famous and our conditions are not good enough. You all did not even give us the right to negotiate. Now, you all want to enter our Tai Hua Supermarket to sell your products?
If you all had followed our contract, it would still be fine. But you all are too arrogant. You all think that if your brands enter our Tai Hua Supermarket, you all will be able to help us. You all still want to hang your logos outside our Tai Hua Supermarket? Since when do you all see other companies' logos outside our Tai Hua Supermarket?
You all want special counters and the best booth? You all still want to do it for free? Dream on!
Is Philips' brand smaller than you all? Is Thompson's brand smaller than you all? Is Motorola's brand smaller than you all? Are they all bigger than you all? They are also not so arrogant, and they still agreed to our conditions.
You all came up to us and acted so arrogantly. Let's not talk about the fact that we do not have any seats for you all. Even if there are seats, we will not accept you all.
The Chairman, Manager Li, General Manager Feng, and the rest had said that those brands who had rejected Tai Hua Supermarket without hesitation will no longer contact them. If those brands come back to us, we will reject them.
"So many of us are here to negotiate with you, and you all want to reject us? Is this your idea or Tai Hua Supermarket Corporation's idea? "Someone asked coldly.
Manager Guo remembered what General Manager Feng had told him before. He smiled and looked at these people: "Have you all heard of the saying that a good horse does not return to its pasture? Just like how you all rejected us in the past, we will reject you all the same! "
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