"Boss Zhang, Boss Zhang, I can't believe you came in person."
"Chen Yu, what's wrong? Am I not welcome here?"
"No, no. I just didn't expect Boss Zhang to come all the way here for such a small party."
"Oh, a small party. Today's party is the center of attention because of Huanyu Technologies."
"I'm doing this for everyone's sake."
Backstage of Mango TV.
— —
Chen Yu was exchanging pleasantries with a few celebrities when Zhang Ruiming, the chairman of Heil Group, arrived.
A few minutes later, Miss Dong from Gree Electronics arrived as well.
"President Dong?"
Chen Yu walked up to her and said, "President Dong, didn't you say you went to Guizhou for an inspection?"
"That's right. But after hearing about your party, I flew back on the same day. "
"President Dong, you're giving me too much face."
Chen Yu politely invited Miss Dong to take a seat.
"Boss Zhang, I heard that you invited Liu Dehua to do the promotion this time?"
"Yes. We spent a lot of money to invite Liu Dehua this time. If you want to blame someone, you have Chen Yu to blame. That guy messed up our plan for no reason. "
"Me too."
Miss Dong smiled and said, "We were also messed up by Chen Yu."
Although the two of them said that, they did not blame Chen Yu at all.
They felt that Chen Yu could hold a few more promotional parties like this.
"President Dong, who did you invite to do the promotion this time?"
"We're not as rich as Heil. I'm going to save on the endorsement fee. I'll do it myself."
Miss Dong pointed at herself domineeringly.
"President Dong, you're so domineering."
Chen Yu took the lead and applauded.
Zhang Ruiming also said in admiration, "Miss Dong, you're so popular in front of the media."
That was the truth.
Gree's Miss Dong not only thrived under Gree's management, but Miss Dong also maintained a glorious image in front of the media.
This was something that the other big shots in business couldn't compare to.
"Don't laugh at me. I'm going all out this time."
For this banquet, Miss Dong didn't just attend the banquet personally.
At the same time, Miss Dong also asked the advertising department to arrange a series of intensive advertisements.
She planned to bombard their Gree air conditioner at the same time as the party.
This situation surprised Zhang Ruiming. "Miss Dong, are you going all out?"
"Let's fight!"
Seeing that Miss Dong was fighting with all her might, Zhang Ruiming looked at Chen Yu and said, "Chen Yu, this is all your fault."
"Yes, yes, yes, Boss Zhang, in order to express our apologies to CEO Dong, 24 hours after the party ends, we will award the top ten overall sales awards."
"Boss Zhang, you know why I'm going all out this time, right?"
Miss Dong seemed to have expected Chen Yu's trick, so she spoke to Zhang Ruiming meaningfully.
"Chen Yu, you're going overboard. Why didn't you tell us in advance?"
"I just thought of it. I saw that everyone was working so hard, so I had to give everyone something in return."
Of course, this was a joke.
This top ten overall sales award was said to be for the manufacturers, but at the same time, it was also for Huanyu's e-commerce company.
No matter how well the manufacturers sold this time, the final winner would be Huanyu Technologies.
Therefore, Chen Yu tried his best to help them promote their products and also help them improve their brands.
"Chen Yu, I'm going out for a bit."
Zhang Ruiming obviously saw through this arrangement.
However, Zhang Ruiming knew that Chen Yu was doing this for their Huanyu Technologies.
At the same time, Chen Yu's so-called awards were created by himself. It didn't seem to have any value.
But whether it was for their Huanyu Technologies or not, the manufacturers would still benefit.
Just like this sales ranking.
When this ranking was released, it was more valuable than anything else.
This was because everyone knew that this was real sales. This was also the result of real money spent by consumers all over the country.
The impact of this kind of sales data on consumers was not something that could be compared to a simple advertisement.
It was also not something that a media award could compare to.
"Chen Yu, guess where Boss Zhang is going?"
"This, I don't know."
"You're playing dumb again."
Miss Dong rolled her eyes at Chen Yu and said, "He's probably going to arrange an advertisement and prepare to compete with our Gree."
Although the competition was only for 24 hours, these 24 hours were too precious.
"By the way, Chen Yu, I admire you. How did you come up with such a new sales model?"
Miss Dong started out in sales.
In the past, when she wasn't the chairman of the board, she was already doing very well in the sales department.
It was also because of her sales that Miss Dong slowly became the head of Gree.
But it was also because Miss Dong knew about sales that she was even more impressed with this Huanyu e-commerce promotion party.
On the surface, this looked like an ordinary promotion party.
Of course, it wasn't like they had never organized a promotion party like this before.
Back then, they organized a Gree promotion party with some TV stations.
They also invited a series of celebrities.
Although the effect was okay, it couldn't be compared to Chen Yu's party at all.
Although the sales for this year's Singles' Day had yet to begin, Miss Dong knew that this year's Singles' Day party would definitely be a milestone in marketing.
"Actually, it's nothing much. The main thing is that we have an e-commerce platform that can directly face consumers."
Chen Yu knew what Miss Dong was asking, and he didn't intend to hide it.
Chen Yu should share this kind of thing with everyone and let everyone accept this new concept.
"Oh, can you be more specific?"
"Actually, it's simple. In the past, when users buy things, they first watch the advertisement, and then shop on-site. Although this doesn't seem like much, there's a time difference between watching the advertisement and shopping at the mall. How should I put this time difference? It will slowly wear down the user's enthusiasm. But our model is different. Just like this party, when the user is watching the advertisement, he can place an order on the spot. That's why I thought of the method of celebrities recommending products. This is also the model that can stimulate the user's spending the most. "
"Indeed, this kind of direct consumer model is far better than the traditional sales model. Moreover, it stimulates the user's spending more. If it were me, if a celebrity I like or someone I follow keeps promoting to me, I would also place an order directly. "
It was also because of this that Miss Dong went all out. She even stopped her inspection and came back directly to participate in this promotional party.
She felt that if this party was done well, Gree Air Conditioner would definitely be able to leave all the air conditioner brands in the dust.
Although Gree Air Conditioner was already very good.
…
"Brothers, are you going to watch Mango TV's Singles' Carnival tonight?"
"Nonsense, of course I'm going to watch."
"I heard that the celebrities invited this time are on the level of the Spring Festival Gala."
"No, it's even more awesome than the Spring Festival Gala. The Four Heavenly Kings are all here. It's very difficult for the Spring Festival Gala to gather the Four Heavenly Kings together."
"Yes. It's not just them. Almost all the A-list celebrities are here. "
"F * ck, why is Singles' Day so big? Could it be that these celebrities are also single?"
"I don't know if these celebrities are single or not. But this party seems to be organized by Huanyu E-Commerce. The purpose is to let everyone buy things online. "
"Buy things? I'm not buying."
"Really? Huanyu E-Commerce is giving a 50% discount on everything online this time."
"50% discount, really?"
"Nonsense, I've already seen it. I'm going to buy a set of Jinba clothes. The mall sells it for 1,000 yuan, and Huanyu E-Commerce sells it for 500 yuan."
"F * ck, 500 yuan, and it's really half of it. Is it fake?"
"It's Jinba's official store. How can it be fake? And Huanyu E-Commerce said that if you take a break, you'll pay for 10%. "
"Okay, we'll see when the time comes."
Many people did not have the intention to buy for the time being.
However, they definitely had to watch tonight's carnival.
Regardless of whether they decided to shop or not, with so many celebrities, such a big lineup, and a four-hour party, they had no reason to miss it.
Needless to say, those single men and women who were originally single.
As their festival, they had to witness this history.
As for whether or not they would be stimulated to make a purchase when they witnessed history.
Of course, this would not make everyone place an order.
But as long as a portion of them were stimulated, that would be enough.
Or even if they did not shop.
Today's carnival would also leave a deep mark in their hearts.
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