"Boss Ding, I think we should also launch an online music business."
Li Xuelin, the chief editor of NetEase, held a project proposal and said to Ding Lei.
"Oh, why? Are you stimulated by YY Music?"
"YY Music completely copied our News Godly Review. I didn't expect them to make their online music so popular."
"They didn't just copy, they also innovated."
"There are some, but they mainly copied our reviews."
"What about the copyright?"
"The higher-ups shouldn't make things difficult for us for the time being."
"What if the higher-ups take it seriously in the future?"
"We'll talk about it in the future. We have to seize this wave of traffic now."
"You're thinking pretty well."
Ding Lei smiled. "Alright, Xuelin, you can go back."
"Director Ding, does this mean you've agreed?"
"What do you mean agree? Look at how popular YY Music is now."
If it was before, Ding Lei would have considered it.
However, when YY Music's series of offline advertisements appeared, Ding Lei basically gave up on this idea.
In fact, that was indeed the case.
YY Music had been released much earlier, and they had more music sources.
In addition, it was the only legitimate platform on the Internet.
Following that were the comments, song lists, and offline advertisements. All of a sudden, YY Music was pushed to the peak.
At this moment, anyone who wanted to listen to music or download music would go to YY Music.
As for Baidu Music, even if the sources slowly caught up, its popularity was very bleak.
However, even so, Chen Yu did not relax.
Baidu Music was still a threat.
If he wanted YY Music to really not fall, he had to combine YY Player and YY's original works.
Moreover, he had to launch a VIP model.
Only by launching this model would YY Music not be afraid of the challenges of other competitors.
After thinking for a while, Chen Yu once again came to the YY Music Department.
"Zhenyi, how's YY Player now?"
"The promotion is still a little slow."
"What do you think the main problem is?"
"The main problem is that our karaoke lyrics are a little slow."
"Didn't you say that the netizens would be responsible for this?"
"It's true that the netizens are doing their own proofreading, but many of them aren't very interested."
Xie Zhenyi explained, "I'm thinking about whether to create a reward model like a song list."
"The rewards can be done."
Chen Yu nodded. "The power of netizens is very strong, but if there is no reward at all, no one will help you. However, other than the reward, I think we can set a setting for the person who proofreads the lyrics. "
"The person who proofread the lyrics?"
"Boss Chen, are you saying that the person who proofreads the lyrics should add the names of the netizens?"
"Yes."
Don't underestimate the setting of the person who proofread the lyrics.
This setting seemed small, but once a netizen successfully proofread the lyrics, then when other netizens tried the song in the future, they would be able to see the name of the person who proofread the lyrics. This would give the netizens a great sense of achievement.
Think about it. How would you feel when your name appeared in a popular song?
Even if you're not the composer, you're not the lyricist, and you're not the original singer.
But as the one who proofread the lyrics, your name is also listed together with theirs.
This was a great temptation.
"Boss Chen, I know what to do."
Xie Zhenyi was extremely excited.
With such an idea, not to mention the netizens, even he himself wanted to try it.
"Also, let's talk about the problem of original music."
Chen Yu said, "Original music must be done. This is related to our VIP payment in the future."
"Boss Chen, we've promoted this business vigorously, but there hasn't been a hit song."
"That's a troublesome matter."
The netizens were very large, and there must be some talented singers.
But without a hit song, it was difficult to attract other singers to join.
"If there is an Internet hit like 'Northeasterners are Living Lei Feng', our business can be launched."
Xie Zhenyi sighed and said.
Last year, an Internet hit, 'Northeasterners are Living Lei Feng', was popular on the Internet.
However, it was difficult to find an Internet hit. It was easier said than done to find another one.
The speaker did not mean it, but the listener took it seriously. As soon as Xie Zhenyi finished speaking, Chen Yu's eyes lit up.
"Got it."
"Got it?"
Xie Zhenyi didn't understand. "Boss Chen, got what?"
"Well, call Boss Zhang and Boss Wang over. I have something to say to them."
"Yes."
After a while, Zhang Jianming and Wang Chang came in.
"Boss Chen, what's the matter?"
"Brother Jian, I have a difficult task for you."
Patting Zhang Jianming's shoulder, Chen Yu said, "Don't you like singing? It just so happens that I bought a song recently. No one has sung it yet, so you'll be the lead singer."
"Me?"
Zhang Jianming waved his hand from time to time. "How can I do that? I'm tone-deaf."
"It's okay. There's still Wang Chang."
"No way. Boss Chen, you want me to sing with Zhang Jianming?"
Wang Chang almost wanted to cry. "My singing is just so-so."
"I don't want you to sing like stars. I think this song is very fun. Maybe it will become popular."
With that, Chen Yu turned on the computer and opened his email.
"This is the song."
"Brother Jian, sing with Wang Chang."
"What song?"
"The Most Dazzling Ethnic Style."
Yes.
This was a song Chen Yu made when he was in Shin Fung.
Compared to other songs, this was truly a divine song.
"Uh, how do I sing this?"
There were only lyrics and no musical notation. Zhang Jianming was confused.
"I'll teach you."
"Come on, Wang Chang. This song is very simple. You can sing it after listening to it once or twice."
"The boundless horizon is my love …"
Yes.
This song was not just a hit. It was really easy to learn.
The rhythm was light. After Chen Yu sang it once or twice, Zhang Jianming and Wang Chang both learned it.
"How is it? What do you think of this song?"
"Hahaha, this song is fun."
"In that case, hurry up and record the song."
Because they had entered the music business, YY Music also set up a recording studio.
Although the studio was not big, it had all the necessary equipment.
Zhang Jianming felt that this song was very fun. Wang Chang also felt that this song was very energetic.
Without hesitation, the two of them spent the entire afternoon recording the song.
"Okay, okay, upload it, upload it."
Chen Yu could not wait. He uploaded the recorded sound source to YY Music's original channel.
"It feels good."
He clicked to listen. It was not bad.
Although it was not as good as Phoenix Legend in his previous life, the focus of Phoenix Legend's song was not the singing, but the rhythm.
As an extremely famous hit in his previous life, even an ordinary person could sing it with a sense of rhythm.
"Why didn't many people click to listen?"
"Boss Chen, it has just been uploaded. How could there be so many people clicking?"
"I was too impatient."
Holding back his impatience, Chen Yu closed the webpage. He planned to look at it tomorrow.
The next day, he looked at the data. There were only 100 or so people who had tried it.
"Damn, this is not scientific."
Chen Yu was about to vomit blood.
Why did so few people listen to such an amazing song?
"Oh, it should be because there is no recommendation."
Chen Yu patted his head. Using his super administrator account, he recommended the song to the front page.
Sure enough, the number of people who listened to it increased by dozens of times.
"This song is crazy."
"Is there anyone who sings like this?"
"It was actually recommended to the front page. Did they bribe the administrator?"
Unfortunately, it was not what Chen Yu expected.
Although this song was recommended to the front page, not many people liked it.
Not only did not many people like it, but it was also scolded.
"What's going on?"
Chen Yu was confused.
It was also a song. How did it become a hit in his previous life? Why were there so many people criticizing it now?
Chen Yu had a headache, but he vaguely understood.
Every period had a popular style. The reason why The Hottest Ethnic Song was popular in his previous life was that The Hottest Ethnic Song happened to cater to the popular style at that time. But now it was 2002. For the time being, songs like The Hottest Ethnic Song were not particularly popular.
Everyone could not accept such a fast-paced song.
This was also normal.
In his previous life, The Hottest Ethnic Song was not popular when it first came out. It was only a few years later that it suddenly became popular.
"Boss Chen, these people are too vicious. So many people are scolding me."
Seeing these comments, Zhang Jianming was so angry that he wanted to vomit blood.
"Who told you to sing so badly? Who else would they scold if not you?"
"No, I think it's quite good. And this song is really good. Why can't it become popular?"
Speaking of which, Zhang Jianming was also looking forward to this song.
Of course, he did not want to be a singer. But if his song could become popular, he would have something to brag about.
Unfortunately, The Hottest Ethnic Song was not popular. Instead, it was scolded by a group of netizens.
"Well, let's withdraw it. Let's withdraw the recommendation first."
Being scolded by so many people, Chen Yu was also a little embarrassed. He could only withdraw The Hottest Ethnic Song's recommendation.
"Zhenyi, talk to the major record companies and see if they can find a few stars to release a few new singles for us."
There was no other way. Since ordinary netizens sang so well, Chen Yu had to find professional singers.
"Boss Chen, I've contacted them before."
Xie Zhenyi shook his head and said, "The major record companies are not particularly interested. Some famous singers are also very resistant to releasing their new songs on online platforms."
"So it's like that."
Although there were some accidents, it was also reasonable.
Although after 2000, the Chinese music industry fell into decline. But no matter how much it declined, they were still in their own circle. If they wanted to release a song, they would release an album. What's the matter with putting new songs on the Internet?
Isn't this lowering their status?
It was normal for the major record companies to express no interest and for a group of singers to resist.
This was just like traditional literature that despised writing about the Internet. For them, it would be strange if they were interested in online songs.
"Okay, I got it."
Unable to create an original channel for a while, Chen Yu could only put it aside for the time being.
There was no other way.
Sometimes, things were just like that. Nothing was perfect.
It was just that Chen Yu temporarily put aside the original music channel. But in a corner of the country. There was a singer named "Wang Qiwen" who uploaded a song called "Mice Love Rice" on the YY Music Network.
= = =
PS: I recommend a novel "My Life Begins with Spending Money". You can tell at a glance that the title of the book is not bad.
In addition, don't forget to make a heart for the character "Chen Yu" after reading the book.
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