After sending Chen Guozhi away, Lu Chen informed Lu Xi to hold an internal meeting of the company.
General Affairs Department, Marketing Department, Client Department, Finance Department, Logistics Department … all the department heads, as well as the management personnel who were not out for work, rushed to the meeting room as soon as they received the notice.
Lu Chen didn't like meetings. The daily operation and management of Chen Fei Media was also managed by Lu Xi. Although he held the most shares, he was usually a hands-off manager.
But today's situation was very different, because this meeting was the promotion meeting for The Smiling, The Proud Wanderer. It was not only related to the box office of this movie, but also related to the future of Lu Chen's Wuxia IP plan.
At present, the people in the company were still stable, but the influence of the outside world always existed. The failure of Wuxia movies such as Young Man in Pugilistic World made many people a little unconfident.
Therefore, Lu Chen personally attended this meeting. The purpose was to gather people's morale, twist the whole company into a rope, and launch the publicity and screening work of The Smiling, The Proud Wanderer.
And the effect was very good.
When the middle and senior management personnel of Chen Fei Media saw Lu Chen and Lu Xi sitting at the main seats, they all showed excitement, and the atmosphere in the meeting room quickly became enthusiastic.
Although Chen Fei Media was established for less than two years, it expanded very fast. At present, it had more than three hundred employees, set up a complete department, and hired a group of experienced and capable management personnel.
These employees and the department managers could be said to be the solid support of Lu Chen. Without their hard work, it would be impossible for Lu Chen to realize his ambition and create one peak after another in his career.
On the contrary, in the eyes of the employees of these companies, Lu Chen is not only the top star in China, but also an idol who has never failed. Whether it is singing, making movies, making TV series, producing variety shows or even writing scripts, he has shown extraordinary talent, sweeping the market and sweeping away all obstacles!
It was this halo of invincibility that allowed Lu Chen to have an extremely high status in Chenfei Media. Although he did not spend much time in the company, his position as the soul of the company was unshakable.
After everyone had arrived, Lu Xi immediately announced the start of the meeting and briefly explained the theme of the meeting.
That was the 21-day marketing campaign for The Smiling, Proud Wanderer!
From tomorrow to the premiere on October 1st, the promotional period of The Smiling, The Proud Wanderer was 21 days. Chenfei Media would invest a lot of money in these three weeks to bring the movie back to the public's attention.
Lu Chen had set a budget of 50 million yuan for the first song of The Smiling, Proud Wanderer, which was almost half of the shooting cost. Actually, a lot of this money had already been spent, because a lot of media advertising spaces needed to be purchased in advance, and there were other planning activities and so on.
"Manager Fang, contact Beijing Television this afternoon about the advertisement placement …"
"Supervisor Lin, how's the discussion with the subway company going? When will we be able to install the billboard? "
"And the QQ network, we need to invest more …"
This meeting was still presided over by Luc Xi. After three or four years of honing, her sister had quickly grown into an elite in the industry. She gave orders with confidence, and the directors and managers of the various departments all obeyed her orders.
After arranging the work, Lu Xi turned to Lu Chen and said, "You say a few words …"
Lu Chennodded and reached out to press the switch of the microphone.
He organized the words in his mind and then said, "I won't say more about the work. I believe everyone will be able to do it well. I'll just talk about the goal I want to achieve here!"
Lu Chen looked around, glanced at the faces of the department managers and directors one by one, and said in a deep voice, "When The Smiling, Proud Wanderer started shooting, a reporter once asked me what the box office expectation of this movie was …"
"My answer is 1 to 1.5 billion!"
Hearing the two numbers from Lu Chen's mouth, everyone's expression was a little subtle.
At that time, when Lu Chen said that The Smiling, Proud Wanderer could have a box office of more than one billion, most people still believed it, because Lu Chen's first work, A Chinese Ghost Story, had a box office of more than one billion in China, and The Smiling, Proud Wanderer was a film adapted from a popular IP. With the participation of several big stars, there was no reason that the box office would not be as good as its predecessor.
But now I'm afraid many people don't think so, because with the bloody example of Young Jianghu, it was difficult to make people have full confidence in The Smiling, Proud Wanderer, which was delayed until the National Day.
Young Jianghu was also a popular IP, with a large investment, a luxury star lineup, and a huge amount of publicity. As a result, it didn't even recover the cost. As for The New Seven Heroes and Five Righteous and The Wanderer, it was even worse.
The box office failure of The New Seven Heroes and Five Righteous even dragged down the parent company of The Land Pictures, and the stock price fell to the limit!
The summer period that made the major film companies heartbroken had just passed. To be honest, no one had any idea whether Lu Chen's original bold words could be realized, and they even subconsciously felt that it was better to be cautious.
For example, the break-even profit of 500 million to 700 million in the box office should be more realistic.
Lu Chen looked at the expressions of these department managers and supervisors, and he could see through their thoughts as if they were watching a fire.
He knocked on the conference table with his fingers and said, "Now, I still insist on the same box office prediction, and ask the company to be unified in the publicity!"
A department manager couldn't help but ask, "Director Lu, do you mean that we still insist on the box office prediction of The Smiling, Proud Wanderer in the 1 to 1.5 billion in the publicity?"
In his opinion, such a request from Lu Chen was really unnecessary. Things were different now. If the final box office did not meet the expectations, wouldn't Lu Chen be slapping himself in the face?
It was normal to make a mistake the first time, and it would be easy to become a joke if he insisted on his own opinion when the situation changed.
It would be a heavy blow to Chen Fei Media and Lu Chen!
However, Lu Chen's answer was extremely firm, "Yes, because I have confidence in The Smiling, Proud Wanderer. The quality and effect of Sword of Mount Hua have reached and even exceeded my expectations!"
"So I believe that the box office of this film can completely achieve our goal, so we don't need to be cautious in the publicity, and don't be affected by other people's failure."
The conference room was extremely quiet, and only Lu Chen's sonorous voice echoed. His strong confidence infected everyone in the room!
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