When The Little Tyrant was still developing the Learning Machine, it noticed that the Learning Machine was already in the market and was even advertised on CCTV. When the Little Tyrant found out that this Learning Machine was produced by Aiwa.
The Little Tyrant and the Little Tyrant did not expect that Aiwa, a company that manufactures Walkman, would also produce the Learning Machine!
The Little Tyrant and the Little Tyrant immediately bought a few units. It was easier to dismantle other people's products than to develop their own. Soon, the Little Tyrant and the Little Tyrant had mastered the relevant technologies.
Duan Yongping excitedly reported to the Little Tyrant. Their new product was successfully developed, and their cost was less than 1,300 RMB. Although Aiwa Learning Machine was already in the market, he was not worried.
When he was developing video game consoles, there were many video game consoles in the market. But in the end, The Little Tyrant still dominated the market.
It was the same for this Learning Machine. You were selling it for 3,000 RMB because you were importing it. The transportation fees, taxes, etc., will not lower the cost. The Little Tyrant was different. Our cost was low, and we can sell it for 2,000 RMB per unit. There were still high profits.
Back then, our game console won against our competitors through price wars and eventually dominated the market. Aiwa might be a big brand, but The Little Tyrant's brand is not bad too. Especially in the south of Changjiang, our brand is well known.
The Little Tyrant's leader was overjoyed. This new product was successfully developed. If not, all the R&D funds will be wasted. Duan Yongping had promised Zhang Ruiqiang that The Little Tyrant's Learning Machine will take over the Chinese market quickly. Aiwa Learning Machine had advertisements on CCTV, and The Little Tyrant also has advertising contracts with CCTV.
Aiwa's advertising ideas were good and could attract parents. But I also have a good advertising idea. Nursery rhymes. I will let the children remember our nursery rhymes and recite them when they are playing. It will be very effective!
Now, we still need a sum of marketing funds. We will also advertise on the local TV stations. We also have good distribution channels. We will surely take over the market!
The Little Tyrant's leader nodded and gave a sum of money to The Little Tyrant to market and produce The Little Tyrant's Learning Machine. He hopes that The Little Tyrant will be popular all over China. The annual profits will be more than 100 million RMB!
After receiving the money, Duan Yongping immediately ordered the factory to focus on the production of learning machines and to stop production of game consoles. The big brands of game consoles from overseas have already entered the country, and there are even more fun games. We need to slowly rid The Little Tyrant of its reputation as a game console manufacturer. We need to let people remember that The Little Tyrant is a manufacturer of learning machines, a model of combining education with fun!
However, when they went to the Trade and Industry Bureau to register, they were told that the Little Tyrant's product could not be called a learning machine!
Duan Yongping could not understand. Why can't our product be called a learning machine?
The staff from the Industrial and Commercial Bureau explained to them that the Learning Machine was a registered brand of Tai Hua Trading Company and was authorized to be used by Hong Kong's Aiwa Trading Company. You all do not have the authorization to use the Learning Machine. If you use the Learning Machine, it will be considered an infringement and will be considered a counterfeit product!
Duan Yongping had never thought that the product he had been considering for a long time would be registered as a brand. However, this was not a problem for him. If you call it a learning machine, I can call it a Super Learning Machine. The Little Tyrant's Super Learning Machine sounded better than Aiwa's Learning Machine. Let's see if the parents will buy the Learning Machine after hearing the name!
After leaving the Trade and Industry Bureau, Duan Yongping realized that the Learning Machine's technologies were also registered as a patent.
After checking, it was true. The few technologies used in the Learning Machine were also registered as patents. If they want to use these technologies, they need the authorization from Japan's Aiwa Trading Company!
Duan Yongping returned to the company dejectedly. What should he do? The product he had asked his people to develop could not be manufactured. How was he going to earn 100 million RMB?
Now, not only he could not get the City's shares, he might even be made a scapegoat! He knew that the City's leaders were unhappy with him for a long time, but they could not find a reason to punish him. Now, he had sent the reason to the City's leaders!
The factory had imported a lot of materials for the Learning Machine and had already started to produce the Learning Machine. Also, he had contacted the distributors and was going to start selling the Learning Machine in China next month.
But now, they could not sell this product. It was an infringement of the patent! They could argue with the Japanese video game manufacturers, and the Chinese Government might even side with them.
But what if both of them were Hua Xia's products? How could the government side with them? Aiwa was more powerful than them, especially the company that registered the Learning Machine. It was Tai Hua Trading, which had won a national level award on New Year's Day!
Once this lawsuit was filed, they would surely lose. Also, they might be labeled as a counterfeit product. As the company's General Manager, he might even be jailed!
The City's leaders were still dreaming that The Little Tyrant Learning Machine would be popular with Hua Xia. This would be his political credit, and he would be promoted!
But Duan Yongping suddenly told him that The Little Tyrant could not produce the Learning Machine anymore.
This news was like a bolt from the blue. The leaders were stunned. Why can't the Little Tyrant produce the Learning Machine? Didn't we develop the Learning Machine successfully? Didn't you say that the production line had been modified and can be mass produced?
Infringement. This was an infringement of Aiwa's patent and Tai Hua Trading's trademark. He could settle the trademark infringement, but he could not do anything about the patent infringement. Unless The Little Tyrant could get the authorization for the patent!
But how was this possible? Aiwa Learning Machine did not have any competitors now. It could even be said that the Learning Machine had filled the gap in the market. If it were anyone else, they would also not authorize the patent to someone else.
The Leader was furious!
You want money, I will give you money. Whatever you want to do, I will support you. Now, you are telling me that the Little Tyrant Learning Machine cannot be sold? What's wrong with you?
"How much did the City spend on this? Ah? What did you promise me in the past? Ah? How am I going to answer to the leaders now? Ah? Say something! "
"I will take full responsibility for this!" Duan Yongping lowered his head. If he does not take responsibility, then the rest of the company will have to take responsibility. He believed that with his capabilities, even if he was fired, he would still be able to get a high paying job. He might even be able to start his own business.
But what if the rest of the company was fired? No matter what, this matter was inextricably linked to his mistakes in decision-making.
"You will take responsibility? How are you going to take responsibility? The production cost of these products is a few million! Not only that, what about the payments to the distributors? We had received more than 10 million RMB from them. According to the contract, we have to refund them double the amount! This is more than 20 million RMB! More than 20 million RMB, and you are going to take responsibility?! "
Duan Yongping realized that his mistake had caused The Little Tyrant to lose 20 to 30 million RMB! This was not something that could be solved by him resigning.
"Production. Give the products to those distributors according to the contract. This is the only solution!" The Leader thought for a while and said.
Duan Yongping looked at the Leader in shock. This was against the law. This was making him a scapegoat. He would be jailed!
"No. I don't agree. You are going to ruin The Little Tyrant. If we lose money, The Little Tyrant is still around, and there is still hope. We can still earn back the money we lost. If we produce counterfeit products, The Little Tyrant will be finished! "
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