Jiang Yuan left.
Fu Sihong also returned to his office.
Ha Qiqi suddenly said, "Teacher Zhang, are you really going to make this show?"
"Of course I'm serious." Zhang Ye said helplessly, "Do I look like I'm joking?"
Zhang Zuo suggested, "I have a suggestion, so please don't take it to heart if I said something wrong, Teacher Zhang. Actually, we can make some changes to The Voice. On the surface, we can use the gimmick of not looking at one's face and only looking at one's voice to fool the audience. But in reality, we can continue to follow the rules and red lines of a talent show and invite a few contestants who are good looking. Then we can inform the coaches and let them know about the contestants in advance when the judges are selecting them. In other words, we can choose a few contestants who are good looking and have a lot to talk about.
Wu Yi snapped his fingers. "That's not a bad idea!"
Don't think that you can lead the audience by the nose with what you think. The audience is not stupid, so don't underestimate the wisdom and judgment of the masses. I can clearly say that the current singing shows, and even the entire singing world, are not developing in a healthy way. The new show that I'm making is not to create a gimmick, nor is it to fool the audience. What I want to do is to make a show that will subvert the traditional singing talent shows of the past. "
Their traditional mindset was too deeply ingrained. Zhang Ye explained for a long time but they still could not understand, so he decided not to say anything more and strolled back to his office. He still had a lot of work to do, like the planning of the trailer, the design of the props, etc. He had to come up with a plan in advance, so he didn't have the time to talk nonsense.
When he left, Zhang Zuo asked, "Do you think it'll work?"
Ha Qiqi shook her head. "I don't know."
Another producer said, "This show is very dangerous."
Wu Yi sighed and said, "Yeah, it's too radical and risky."
"Perhaps we can't see what Zhang Ye sees," Ha Qiqi said. "No matter what, Teacher Zhang definitely has a higher vision than us when it comes to program production. For Teacher Zhang to come up with such a show and feel that it's fine, he must have his reasons and considerations."
Zhang Zuo was very pessimistic. "Let's hope so."
Ha Qiqi said, "We'll see what the leader decides."
This new program also concerned the future and performance of their new program team members, so of course they were worried and couldn't be sloppy about it.
…
The other side.
In a conference room.
After Jiang Yuan went back, he got his secretary to gather the planning team and some staff from the relevant departments. They were all veterans of Central TV Department 1, each more experienced than the last. They had worked on countless shows and were also the core members of Central TV Department 1's production team.
Jiang Yuan got his secretary to distribute Zhang Ye's proposal to everyone. "Take a look. This is the proposal that Zhang Ye has just come up with. Let's discuss it."
Everyone read it line by line. Slowly, some of them looked stunned.
"This …"
"Isn't this nonsense?"
"Very innovative, but too extreme!"
"A singing talent show that doesn't focus on anything but the voice? How daring did they have to be to come up with such a proposal? This is a show that's going to topple the entire singing industry! "
"How audacious!"
"Only Zhang Ye would dare to do such a thing!"
"The talented are bold. I think we can give it a try."
"What's there to give it a try? It's clearly not going to work. It's completely against the market's rules. How can just the selling point of the voice be enough? Can a singing gimmick support an entire talent show? This isn't a variety show that will last for one or two episodes, but a competition that spans at least two months. I can't say that the selling point of the voice isn't creative, but if it's too soft, the audience might not be able to accept it. Just look at the other singing talent shows and you'll know. In the end, the most popular champions and runners-up, which one of them didn't have good looks? That already explains the audience's taste. "
"The other satellite channels' talent shows also can't explain the problem. If they really set the premise to only focus on the voice, the audience's mentality will naturally be different when they watch the show. Perhaps they might accept the selling point that Zhang Ye gave. Of course, we still have to discuss this further because there's no precedent for this."
"I don't think it will work."
"I can't say for sure. Maybe it will work, maybe it won't work. This is because there's no way to use experience to measure or predict it. There's no precedent at all. If we really have to use experience to judge, there's one thing that we can judge. That is, regardless of Zhang Ye's personality or temper, he is a person with real ability. None of the television shows that he has handled have failed. All of them were unprecedented and extremely popular. So from this point of view, I have to admit that Zhang Ye's foresight is indeed superior."
"That's right. If it were any other program producer who gave such a proposal, I would definitely say it won't work. But since this proposal was given by Zhang Ye, it's really hard to say. Most of us here are also professional program planners, but if we really talk about the results of the programs after production, in terms of performance and experience, we really can't compare to Zhang Ye. I heard that the copyright for 'Zhang Ye's Talk Show' has already been noticed by foreign television stations?"
"I heard that too. I heard that the foreigners are very interested. I wonder if they have approached Zhang Ye to discuss the copyright. If it really gets sold, it would be an unprecedented matter. Every time, it's us who buy the copyright of the foreigners' television shows. This time, it's the foreigners' turn to lower their heads and ask us! That's very inspiring! This is also a shot in the arm for our Chinese television variety shows. We now have a program that's at the forefront of the world! "
"But this The Voice is different from Talk Show. Talk Show's rise to prominence was due to Zhang Ye's creative ideas, but the singing show industry has been doing it for a long time. There's already a very mature set of rules for it, so now that Zhang Ye wants to go against the natural order and do the opposite, will he be able to do it?"
These people were also debating endlessly. Some suggested giving it a try, while others said that it wouldn't work.
Jiang Yuan looked at the proposal and lowered his head in silence. His point of view was the same as what someone had just said. If it were anyone else's proposal, he would have rejected it without a second thought. But the problem was that the person who proposed it was Zhang Ye, the person who had repeatedly created viewership ratings miracles!
… …
Around 4 PM in the afternoon.
Jiang Yuan returned. "Little Zhang?"
Zhang Ye heard him and came out of his office.
Fu Sihong, Ha Qiqi, and the others were also beside him. They knew that there should be a result soon.
Jiang Yuan's first sentence was to ask Zhang Ye, "Are you really sure that this program will work?"
"I'm very, very sure." Zhang Ye did not hesitate.
Jiang Yuan nodded and said, "You guys can do The Voice, but if the average viewership ratings can't reach 0.8%, what will you say?"
Zhang Ye said, "0.8%?"
Jiang Yuan said, "Yes."
Zhang Ye was amused. "Then I'll pack up and leave."
This was exactly what Jiang Yuan wanted. "Alright, from today onwards, The Voice of China will officially start production. I hope that this answer will be satisfactory."
Zhang Ye smiled and said, "Just wait and see."
Fu Sihong interrupted, "Director Jiang."
Jiang Yuan waved his hand and interrupted him, "No need to say anything more. It's settled."
Thinking that Zhang Ye had already used his resignation as a guarantee, Fu Sihong did not say anything else. He could tell that Jiang Yuan also did not have much confidence in the new program.
Jiang Yuan said, "In a while, you guys will prepare an application document. I've already spoken to Finance. As for the initial funding, I will allocate 20 million RMB to your program team."
When Zhang Ye heard that, he could not take it lying down. "Director Jiang, 20 million RMB is definitely not enough. In fact, the difference is too great. It won't be able to support this program."
Jiang Yuan said, "I've already given you the green light. In the meeting just now, there was a lot of controversy about your program. There weren't many people who were optimistic about it, so I'm also under a lot of pressure."
Zhang Ye said, "With 20 million RMB, I can't even invite a few decent guest coaches, not to mention the props and equipment costs. Hiring a band will also require money. Director Jiang, you mentioned earlier that you've given us a lot of funding."
Jiang Yuan did not insist. "That's all for now. We'll talk about the other funding later. Right now, the main thing is to produce the promotional video and release it to see how the market responds. If the response is good, then we'll increase the funding."
Only then did Zhang Ye stop talking.
20 million RMB?
200 million RMB was not considered too much!
Forget it, he would take it slow. If he really asked the station for 100 million RMB or 200 million RMB now, Central TV Department 1 would probably vomit blood and treat him as a lunatic. After all, according to what Zhang Ye knew, Central TV Department 1 had never invested so much money into a program before. 20 million RMB was already considered a huge investment. Like the other programs of Central TV Department 1, some of them only cost a few million RMB to produce. For some interview programs, if the host's salary was not taken into account and they did not invite any big name guests, they would only spend 1 million RMB for four episodes a month. But variety shows were different. This was a place where money was "eaten." No matter how much money was spent, it would never be too much.
Jiang Yuan left.
Zhang Zuo, Ha Qiqi, and the others were in a predicament!
Zhang Zuo felt a little dizzy. "A viewership rating of 0.8%?"
Ha Qiqi's expression did not look too good either. "Do You Remember is the most outstanding and reputable singing show of the year, yet the highest viewership rating is only 0.8%. And if it's at a low point, it might even be 0.7% or even lower. For our new program, we're asking for a viewership rating of 0.8% right off the bat? And it's even an average viewership rating? Teacher Zhang, this military pledge of yours is too straightforward. "
Zhang Ye would resign and leave if the viewership ratings could not be achieved?
This program team might seem to be led by Fu Sihong, but everyone knew that the core of the program team revolved around Zhang Ye. It was because of Zhang Ye that their team was formed. If Zhang Ye were to leave and the program stopped, the future of these team members would also be uncertain.
An average of 0.8%!
No other singing show had managed to achieve that this year!
Even after the first few episodes of Do You Remember were broadcast, the average viewership rating still did not reach 0.8%! It was only around the 0.7% mark!
Ha Qiqi said, "Teacher Zhang, shouldn't you have tried to negotiate with us earlier?"
Wu Yi also said, "Yeah, if the nationwide viewership rating reaches 0.6%, we can still work on it. But 0.8% is too difficult. If we can really achieve a viewership rating of 0.8%, then we would definitely be number one in the entire country at the same time slot. In fact, we would be way ahead of second place by a lot! Do you think we can accomplish this mission? "
Everyone was feeling a lot of pressure.
Fu Sihong was also shaking his head vigorously.
However, only Zhang Ye looked like he did not care at all. He even looked very relaxed and was grinning from ear to ear. He did not seem worried at all, because he had never felt that the requirement for a viewership rating of 0.8% was too high. In fact, he felt that it was too low, so low that it made him want to laugh!
Hur hur!
0.8%?
That's still not enough?
Are you all scolding me! Aren't you all looking down on me too much!
If The Voice could really achieve a viewership rating of 0.8%, would I be sick in the head? Why would I spend so much effort on it? You all should just multiply 0.8% by 2! It should be treated as an expectation and a goal. Of course, Zhang Ye would definitely not tell them this, because only Zhang Ye knew about the heaven-defying viewership ratings of The Voice back in his previous world. Even if he told others about it, they would not believe him!
That was not a viewership rating that could be described with a few tenths of a percent! In his previous world, The Voice's viewership ratings were measured in tenths of a percent!
Let's just ride a donkey and look at the accounting books — just wait and see!
When The Voice's viewership ratings are out, you all will know how big the sky is!
Number one in the same time slot? Number one among all the variety shows in the country at the same time slot. This was Zhang Ye's expectations for The Voice's viewership ratings!
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