Chen Yu is in Hangzhou. "
"How can he come to Hangzhou?"
"Isn't he in the mobile phone business?"
Hearing that Chen Yu was in Hangzhou, Jack Ma shivered subconsciously.
It was not to the extent that he would be frightened when he heard Chen Yu's name. However, he had been defeated by Chen Yu a while ago.
It was especially difficult for him to forget that Chen Yu had tricked him.
If possible, he wanted to never meet Chen Yu in his life.
If that was not possible, it would be better if he met Chen Yu as little as possible.
Although Chen Yu and Jack Ma had not met yet.
Jack Ma knew that Ali was in trouble.
"Is Huanyu Technologies doing anything?"
"I'm not sure yet. I'll send someone to keep an eye on them."
"It's useless to keep an eye on them."
Jack Ma shook his head. "The competition between us and Huanyu Technologies has changed from B2C to C2C. We had an advantage in C2C before, but we did not cherish it. Instead, we gave up this market for nothing. Now that they are in C2C, even if they are not making money for the time being, they just need to expand the user base. "
This reminded Jack Ma of the competition between Huanyu Technologies and Penguin.
Although e-commerce platforms were e-commerce, it was the same as instant messaging.
It was okay to lose money in the early stage, as long as the user base increased.
Thinking of this, Jack Ma regretted it even more.
Why was he so stupid to have been tricked by this guy?
"I believe they will definitely organize a promotion to promote their business."
The previous few competitions were all through promotions.
Although this model was very vulgar and uncreative, it was very effective.
On the one hand, they could attract more popularity through promotions.
At the same time, they could sell a large number of products in a short period of time and promote a larger turnover.
On the other hand, this would stimulate users to buy and attract the attention of the public.
However, Ali now had a problem.
Their number of businesses and users were far less than Huanyu Technologies.
If Huanyu Technologies organized such a promotion, would they follow or not?
If they did not follow, this promotion would have no fate with them at all.
If they followed …
When the sales figures of the two companies were compared, it would be clear who was better and who was worse.
To follow or not to follow was a problem.
"Inform everyone that we have a meeting."
Once again, the Eighteen Arhats sat together.
Ma Yun looked around at everyone and then said, "We haven't sat together for a long time. In fact, what I hope most is that everyone usually does their own things. As long as the company operates normally, there is no need for us to get together. Because every time we get together, everyone knows that our Ali is in trouble. "
"I believe everyone knows that Chen Yu, the founder of Huanyu Technologies, has come to Hangzhou. He didn't come to Hangzhou to play. His purpose was very clear. He was going to free up his hands and start dealing with Ali. I don't need to say much about Huanyu Technologies' capabilities. So, everyone, what should we do now? "
Even without Jack Ma's introduction, their biggest competitor was Huanyu Technologies.
They were very familiar with Huanyu Technologies.
However, the more they understood, the less confident they were.
"In fact, this competition is a competition between users. Huanyu Technologies obviously saw that we have returned to the C2C business, so Chen Yu specially came to Hangzhou. If there are no accidents in the future, no matter what offensive Huanyu Technologies launches, they will do it for the users. Since it's for the users, we just need to solve the users. "
Cai Congxin, who had always been calm and the best think tank in Ali, was the first to speak.
"Old Cai is right. This is a competition between users. As long as we solve the users, we don't have to be afraid of Huanyu Technologies."
Cai Congxin's words made the Arhats below the stage nod secretly.
Just a moment ago, his heart was still in a mess, but now, he more or less had a general idea.
"So, how can we quickly increase our users?"
Compared to others, Ma Yun didn't dare to relax at all.
Of course, he knew that this was a competition between users, but how to increase the users was the key.
"Boss Ma, I think we can increase the investment in promoting people."
One of the Arhats suggested.
"Although promoting people is effective, the efficiency is too low. It won't be much use even if we increase it."
Ma Yun shook his head.
Of course, although he shook his head, the number of people promoting people naturally had to be increased.
Even if the increase didn't have much effect for the time being, it would still increase the effect a little.
"I think we should increase the number of advertisements, especially on TV."
However, Ma Yun shook his head again. "We've done such promotion before, but the conversion rate of traditional media wasn't particularly high. We can still do the B2C business, but the C2C business won't have much effect. "
"Why don't we fight a price war with them? We'll lose a little this time, but we also have to earn enough popularity."
Another Arhat suggested.
However, this time Ma Yun shook his head. "We're an e-commerce platform. We don't have any products. If we want to fight a price war, we need the cooperation of the merchants. If we want them to cooperate, we need to provide resources, and we need to subsidize them. Of course, there's no problem with this. However, can we beat Huanyu Technologies in a price war? "
This question stumped everyone.
As long as Ali fought a price war, Huanyu Technologies would definitely fight too.
Huanyu Technologies had the most categories, the most merchants, and the most users.
If you want to fight a price war, how do you do it?
Don't let them kill you with the price war you started.
He still remembered the promotional event that Ali organized. Damn it, Huanyu Technologies actually asked a bunch of people to pay the bill.
The volume of transactions went up, but Ali lost so much that it vomited blood.
Dozens of suggestions in a row were all rejected by Ma Yun.
Looking at the calm Cai Congxin, Ma Yun asked, "Old Cai, everyone here is anxious. You're the only one who's so relaxed."
"Hehe, I'm listening to everyone's discussion."
"Discussion? What discussion? I see that you've been drinking tea. Come on, since you were the first to speak just now, I think you must have thought of an idea. "
Ali had a partnership system.
Because of this system, Ali attracted countless geniuses.
However, in Ali's partnership system, only two people were permanent partners.
One of them was Ma Yun.
The other was Cai Congxin.
To be honest, a lot of the credit for Ali's success was Cai Congxin.
It was also because of Cai Congxin that Ma Yun always felt more secure.
He knew that no matter what problem Ali encountered, Cai Congxin could come up with an idea.
This time, it seemed to be the same.
"Actually, I don't have any ideas."
Cai Congxin put down his teacup. "I just came up with a bad idea."
"Whether it's a bad idea or a good idea, as long as it works, it's a wonderful idea. Hurry up."
"Okay, then I'll say it."
Cai Congxin cleared his throat and said, "There are actually two users in the battle of users. One is the store users, and the other is the consumers. Let's not think about the consumers for now. This is the most difficult and also the easiest. If we want to attract consumers, we have to attract store users to open stores. "
"Old Cai, everyone has the same idea as you. We've used a lot of methods, but the efficiency is not high."
"It's normal that it's not high. It's incredible that we can surpass Huan Yu Technology with those methods."
Cai Congxin nodded and continued, "Whether it's promoting people, advertising, or anything else, the efficiency is actually quite slow. Of course, although the efficiency is slow, we still have to do it. But since Chen Yu came to Hangzhou, he obviously wants to catch us off guard. They have an absolute number of users, so naturally, they can crush us. But why don't we do the opposite? "
"What do you mean by the opposite?"
"It's simple. For example, do we usually recruit new owners or old owners? "
"Both, but it's easier for new owners to recruit. Old owners usually open stores in Huanyu Department Store, so they don't want to open stores in our place. "
"This is an illusion."
Cai Congxin shook his head. "In fact, new owners are the hardest to recruit. The easiest to recruit are the old owners. For example, the old owners in Huanyu Department Store. Because they have done business online, they will be more willing to accept. The reason why we have an illusion is that the old owners are lazy. They don't want to bother to register a new store. "
Many people were not very familiar with online operations.
Many people only knew how to operate a store.
But opening a store involved a lot of operations.
For example, uploading pictures, uploading ID cards, bank cards, and so on.
These could not be done without half an hour.
Don't think that those who opened stores were very diligent. In fact, many of them were just there for fun.
They were not professionals.
But even if they were not professionals, you still had to recruit them.
It was because they were not professional that countless products were piled up.
"The more you talk, the more I don't understand. Old Cai, we all understand this. We also understand why the old owners don't want to open another store, but they are lazy. What can we do? We can't register an account for them and upload pictures, right? "
Lu Zhaoxi said in confusion.
What he said was unexpected. Cai Congxin nodded with a smile. "Why not?"
(End of chapter)
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