In the afternoon …
Pei Qian woke up to take an afternoon nap as usual. He looked up and saw that it was only three in the afternoon.
Although it was still early, there did not seem to be much to do in the company.
All the projects were still in development. After Chang You reported in the morning, no one would report to him in the near future. Thus, Boss Pei had nothing to do.
"How about … I go back to school to study?
It's almost exam week. I haven't even borrowed my notes yet, much less revising.
"Hmm, I'll find a time to ask Ma Yang to make a copy of his notes for me."
Pei Qian turned off his computer and knocked off!
He went back to school to find a self-study room to enrich his recently empty self.
He walked out of the office and saw that everyone was staring at their screens seriously, looking like they were working hard.
As for whether they were working hard … Pei Qian could not tell.
He could only say that this was the disadvantage of being a boss. He would never see the real side of his employees.
Tang Yishu, on the other hand, had just finished tending to her glabella and was quietly reading and studying in her seat.
Pei Qian could not help but feel a little guilty.
Look at her junior. She's so passionate about learning!
I have to follow her example!
Pei Qian walked out of the office with the determination to 'self-study'.
He suddenly recalled something and turned back to tell everyone. "Thank you for your hard work. Knock off early if there's nothing else!"
Everyone ignored him and continued to look like they were busy with work.
Pei Qian sighed silently. Ai, how he wished that a brave warrior could stand up and leave early with Boss Pei!
Pei Qian took the elevator downstairs with some regrets, walked out of Shenhua View, and then walked towards Handong University.
As he walked, he turned into Fish-Catching Internet Cafe's Handong University branch.
He found an empty seat and switched on his computer. It was completely subconscious.
"Eh? What's going on? Why am I here? "
Didn't I want to go to self-study?! "
"…"
"Forget it, I'm already here. Let's see what new games are available.
"I'm a video game designer after all. Collecting materials after work is just as important as studying."
There were many game icons on the desktop, all of which were popular games.
GOG's beta version and 'free play version' (which was the 'Boss Ma's Special Edition' modified by Dream Realization Ventures) were among these popular games.
However, as Pei Qian scanned through the icons of the games, he suddenly felt that something was amiss before he could see what games they were.
This strange feeling did not come from the computer desktop, but from …
The display board in front of the store!
A strong sense of danger surged in Pei Qian's heart. He quickly stood up and walked to the entrance of the shop to take a look at the contents of the display board.
On it was a beautifully printed poster with the caption:
Let's play games on Christmas Eve, ROF Computer-Installation's big sale!
The main body of the poster was an image of a fully assembled machine. It looked very cool, especially the shiny ROF logo on it. It looked very tempting.
Below it were different installation slots, 8599,12599,1659 and 9 respectively!
There were three different levels, but the price …
Pei Qian rubbed his eyes and realized that the price was different from what he had set previously!
It was too cheap!
Pei Qian took a closer look at the configuration below and realized that it was more or less the same as before. However, some of the components had been slightly upgraded.
Apart from that, there were also some small gifts. The most valuable was a USB drive, as well as some small gadgets such as cables, mouse pads, keyboard cleaning clay, and the like.
What's more, it had been packaged as a 'Christmas Eve Upgrade Gift Pack'.
Pei Qian was speechless.
It was too strong!
Look at the slogan: Let's play games on Christmas Eve?
The smell of a single dog was blowing in his face!
Although Pei Qian was not very interested in such foreign festivals … only a single dog would do something like playing games on Christmas Eve, right?
It was obviously a forced marketing campaign to take advantage of the holiday.
However … it looked very effective!
There was a line of eye-catching artistic words on the poster: This store is selling _ _ _/500 units. It probably meant that this store had a limit of 500 units.
Now, there was a number in front of it: 428!
That meant that more than 400 units had been sold around the Handong University branch!
This was not the only Fish-Catching Internet Cafe. The other Fish-Catching Internet Cafes were probably doing the same thing as well.
The three price ranges that Pei Qian had set previously were the same or slightly higher than the various components that could be bought on the market. However, the price would fall after a large purchase. The profit margin was not that big.
Coupled with the random upgrade policy, this promotion was definitely a loss-making business.
After 1024 Digital Day, the prices had risen to 8,999, 12999, and 16999.
To many consumers, this price was not very conscientious.
Although it was still worth buying considering the policies of door-to-door delivery and after-sales maintenance, the previous promotion had already reduced the enthusiasm of many consumers in advance. Thus, the sales in the short term were in a lukewarm state. There was no big news that caught Pei Qian's attention.
However, now, Zhang Yuan had cleverly raised the configuration slightly, added some small gifts, and slightly lowered the price.
This created an effect that this set of meals was quite worth it!
To the buyers, the quality-price ratio was still very high. In fact, it was even more worth it than before. That was because the small gifts were all useful. What's more, the price would fall significantly if they bought it in bulk. It would be much cheaper than if they bought it themselves.
To ROF's computer-installation business, it was still very profitable.
That way, the reputation that had been built up over the past two months would probably explode with this Christmas Eve promotion!
Pei Qian was a little panicked. Could it be that they had already sold a lot?
He was just about to return to the internet cafe to ask the waiter when he heard a surprised voice behind him. "Boss Pei?"
Pei Qian turned around. Indeed, it was Zhang Yuan!
Zhang Yuan looked a little busy, but there was a joy in his heart.
"Boss Pei, I wanted to give you a surprise. I didn't expect you to discover it first.
"How was the Christmas Eve promotion?! I've been preparing for this for a long time! "
Pei Qian felt a little tired.
These people, they all want to give me a pleasant surprise.
They're so worrisome!
Fortunately, I discovered it early. Tomorrow is Christmas Eve. I should still be able to think of a way to salvage the situation …
Pei Qian pretended to be nonchalant as he asked, "So … how did the promotion sell? How much stock do we have left? "
Zhang Yuan grinned. "Stock? We don't have any left. They've all been sold out! "
As he spoke, he took out a 'sold out' sticker from somewhere and stuck it on the poster at the entrance, covering the number '428'.
Pei Qian felt his vision darken.
All the stock was sold out?
Didn't they have so many places to store stock and a huge warehouse in the outskirts of Jingzhou City?
Based on the rate at which they earned three to four hundred yuan per computer, they must have sold at least a few thousand units …
Although it was not a lot of money, it was still a huge blow to Boss Pei!
Pei Qian was in disbelief. "How could they … sell so quickly?"
Even if they had a lot of stock in the warehouse, how could they have sold out so quickly?
Zhang Yuan smiled. "Boss Pei, of course, they didn't just sell for a few days. Have you forgotten? There's still Double 11!
"It's all thanks to the 1024 Digital Day that you organized previously. That helped ROF gain a certain level of popularity. If not for that promotion, it would not have been easy for us to enter the market!
"After 1024 Digital Day, I've been thinking about turning ROF into an online brand. Although we don't have the advantages of Upwind Logistics' door-to-door delivery and full-machine warranty in other cities, our units are made of solid materials, and we're honest. That's why some customers like us.
"Of course, our sales can't compare to those full-machine manufacturers. A certain assembly unit brand sold more than ten million yuan in forty minutes during Double 11. As for us, we can't even catch up to them.
"However, don't worry, Boss Pei. I'm not envious of them at all. I'll remember your teachings, Boss Pei. I'll make sure that ROF's brand remains the same and is honest!
"All in all, our reputation has been growing, and our sales have been increasing steadily. Taking advantage of the Christmas Eve event this time, we can clear out our inventory. "
"We bought a batch of units online for Double 11, another batch for Double 12, and another batch for this promotion.
"We're basically out of stock now. I'm contacting people to replenish our stock!
"Speaking of which, we were too conservative at that time. We didn't have that much stock. It would have been great if we had prepared more of them … "
Pei Qian's expression darkened, and he felt terrible.
So that was it. The side effects of 1024 Digital Day had arrived!
The aftereffects were too great!
Pei Qian had been on his guard for a while after the promotion. However, he did not see much improvement in ROF's computer-installation business. That was why he had been so busy that he had forgotten about this matter.
Pei Qian had not expected that something bad would happen when he did not keep an eye on it!
Pei Qian asked, "What … do you plan to do next …?"
Zhang Yuan pondered for a moment. "I'll leave some money for stock and then continue to spend the rest on publicity! My next step is to increase the number of sales and good reviews of our online store. I'll try to steal some of the full-machine manufacturers' business.
"Of course, I'm also prepared to hand over a portion of our profits this time. After all, ROF has been receiving subsidies from headquarters since its inception. Now that we've finally turned our losses into profits, we have to hand over a portion of our profits as a token of appreciation …"
Pei Qian quickly raised his hand. "Please don't!"
Zhang Yuan, "?"
Pei Qian cleared his throat and said, "Tengda doesn't lack money. Don't worry about this.
"We can't increase the number of sales and good reviews either!
"Although this is an unspoken rule of the online store, it's still a fraud. We can't do such a thing!
"In my opinion, we should use all the money we earn to stock up! That huge warehouse isn't fully filled yet, right?
"We should stock up as much as we earn and spend it all. Don't be stingy!
"Also, promotions like this will overdraft our sales potential. Don't do it too often in the future, understand?
"From now on, we can only do promotions on 1024 Digital Day. We can't change the prices on other days!"
Pei Qian was at his wit's end.
ROF had already earned money. What should he do?
Be it advertising or handing over profits, both were unacceptable to Pei Qian.
Thus, he had to continue stocking up!
After this promotion, basically everyone who wanted to buy ROF had already done so.
At this time, if they stopped advertising and lowering prices, and instead crazily stocked up, they would use all the money to buy system components and store them in the warehouse. Naturally, the value of ROF would depreciate slowly.
At the same time, ROF's prices would not be as good as before. The number of consumers who would be willing to fork out money would also decrease significantly.
If they sold one unit, they would stock up on another unit. As long as they had enough units, they could guarantee that they would not have any spare cash on hand!
Pei Qian did not expect ROF to incur losses anymore. As long as they spent all the money they earned, Pei Qian would not pursue the matter any further!
Zhang Yuan was confused. "Boss Pei, we have to stock up so much. Sales pressure is huge … we can't do promotions either. If we can't sell them, then …"
Pei Qian raised his hand. "It's alright. Let's do that! If we don't have enough warehouses, we'll rent new ones. The secret to expanding your business is to not have any spare cash on hand, understand? "
Zhang Yuan opened his mouth, wanting to say something. After a long time, he nodded. "I … I understand."
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