"Today, I'd like to introduce our brand new product, the steam gaming online store!" Boss Jia said with a smile on stage, "Warcraft 3: Reign of Chaos will be released tomorrow morning at 10: 00 worldwide!"
"You can head to your nearest newsstands, steam gaming stores, 24 hour convenience stores, and some grocery stores to purchase a top-up card from Amazon or Taobao!"
"Next, you can apply to register as a member of the steam game store on the website. If you feel that the registration process is too cumbersome, you can also directly log into your Amazon account or QQ account. These accounts can directly log into the steam game online store and become our member!"
"Then, click on the recharge button on the official website of our steam game store and enter the account number and password on the recharge card. Then, you can directly recharge to obtain the corresponding steam points!"
"You can then spend steam points to purchase Warcraft 3: Reign of Chaos from the store. Once the purchase is successful, the game will automatically download and install on your computer. All you need to do is leave enough space on your hard drive!"
"By the way, tomorrow is also the day that our steam game online store opens to the world. We have prepared a total of more than 400 popular PC games for you. You can download and install them directly on your computer!"
"At the same time, to welcome the opening of the store, from tomorrow onwards, for a week, all the games in the store will be sold at a 20% discount, excluding our Warcraft 3: Reign of Chaos"
"Right, I forgot to mention that the digital version of Warcraft 3: Reign of Chaos is priced at 69 USD per copy worldwide. This is the same price for both online and offline stores!"
"We're also offering a deluxe version at 499 USD per copy. It contains all sorts of exquisite merchandise and unique rewards!"
"If you don't have internet access at home, you can head to the nearest steam gaming store to purchase the physical version, or head to your friend's computer or internet cafe to order the physical version. We'll arrange for a delivery person to deliver it to your doorstep. We won't charge any extra, but you'll have to tip the delivery person at least three USD. After all, the delivery person has to work very hard. I hope you can understand their hard work! "
"We've prepared a total of one million physical copies of Warcraft 3: Reign of Chaos. If we run out of physical copies, you might have to wait for a longer time!"
Boss Jia explained the sales method of Warcraft 3: Reign of Chaos in a few sentences.
Of course, there were still quite a few people who didn't understand. Fortunately, there were staff members who immediately distributed the flyers. The flyers had very detailed instructions on how to purchase Warcraft 3: Reign of Chaos. It listed all the online and offline ways to purchase Warcraft 3: Reign of Chaos. There were even screenshots to accompany it.
Kids who love to play games aren't idiots, so they quickly understood the new sales method of Warcraft 3: Reign of Chaos.
However, most of the players weren't too shocked. Instead, they complained, "They should've had online sales a long time ago, but someone only now!"
As various pirated games had long been circulated through online downloads, many players had the idea of buying the original games directly on the internet. However, none of the internet companies in the world could do that. That was the most incredible thing.
However, the players had to admit that the Daqian was very well prepared. In this era without online payments, buying Warcraft 3: Reign of Chaos online was much more troublesome than expected. Fortunately, Amazon and Taobao, as well as the pre-established payment card network, solved this problem.
Previously, Amazon and Taobao were facing payment issues. Of course, the best solution was to get a bank license and then set up an online payment system.
The Daqian was doing both, but they needed time to set up various policies, as well as how to ensure payment security.
The Daqian was doing both, but they still needed time. Therefore, the most reliable method right now was to sell payment cards.
This was a method that was once used to sell payment cards, but Boss Jia used it on Amazon, Taobao, and now the steam gaming online store.
These payment cards usually started at 10 RMB. The amount of payment cards you buy would determine the amount of payment you can get on the platform.
The biggest problem with payment cards was how to popularize the sales outlets. After all, there were more outlets for payment cards than the steam gaming online store.
However, this was all thanks to Da Qian Yi Zhi's good relationship with various grocery stores when they were selling all kinds of cards and Pocket Pet Machines. Therefore, light and small products like the Pocket Pet Machine could be sold directly in various grocery stores and 24-hour convenience stores.
In order to give these stores the enthusiasm to sell payment cards, each 10 RMB payment card was priced at 9.5 RMB. This way, the store would get 5% profit for every card sold.
Although the profit didn't sound like much, it was a small profit but quick turnover. Moreover, the payment cards didn't have any storage costs. A hundred payment cards would be a net profit of around 50 USD. This was why many stores were skeptical at first.
However, with the continuous development of online games and companies such as Amazon, the owners of various stores realized that payment cards were a profitable business. Naturally, they were very welcoming of payment cards.
This also gave the steam gaming online store a perfect start. That was, except for a few remote towns and countries, 90% of the world could directly buy various payment cards issued by the Daqian. These payment cards were all universal for steam games and perfectly solved the problem of topping up.
In fact, payment cards didn't disappear even in later generations.
Not to mention the payment cards of the game, even in the United States, 25% of online transactions were still completed through various gift cards. Especially in the Apple store in later generations, 34% of the transaction volume was completed by this direct top-up gift card.
Those who had spent money in the Apple store or the Steam store would find that normal top-up spending was something that only fools would do. As long as users searched on Taobao, they could find the so-called top-up service. They could often top-up at a lower price.
For example, the 500 RMB top-up on Steam only cost about 350 RMB.
Apple's 648 RMB could also be reduced to about 518 RMB per top-up.
Of course, this was not a black card. Black cards were illegal and would be banned.
These top-up services were actually legal. They took advantage of the loopholes of the top-up cards in the Apple store or the Steam store. This was because the sales of top-up cards would give dealers a lower price. There was also the issue of exchange rates between different countries. This allowed these top-up services to have room for profit.
They could buy top-up cards in countries with lower exchange rates and then top-up Hua Xia's account. Such a 648 RMB top-up card could be bought for only about 500 RMB.
This was the mystery of countless low-price top-up services on Taobao.
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