Sitting in the office of Daqian Automobile, Boss Jia said with a smile, "Everyone, what do you think the name of our car should be? At the same time, how much should it be on the market?"
At this time, besides Boss Jia, there were only two people in the office. One was Wang Chuanfu, and the other was Bernard Bi Ruide. These three people were enough to decide everything about Daqian Motors.
"I think it's a good choice to name it after the place!" Bi Ruide said first, "In the West, most car models are named after places!"
"For example, Chevrolet's pickup truck Colorado, which translates to Colorado. It's named after the state of Colorado in the western part of the United States. This name was chosen because Colorado is the only state in the United States that is more than 1,000 meters above sea level. It also has 30 consecutive high mountains, and the highest mountain is 4,301 meters above sea level. Chevrolet Colorado is one of the few pickup trucks that can completely cross the entire Colorado area, so Chevrolet named their pickup truck after Colorado. "
"There's also Buick Riviera, which translates to Riviera in Chinese. It's named after the place on the northern coast of the Mediterranean. Riviera is located between France and Italy. It's a very beautiful place, suitable for vacations, and there are many beautiful women on the beach. I've been there before and had a wonderful vacation! "
"Many people think of beautiful seaside girls when they hear the Riviera, so the Buick model became a classic when it was launched." When the Buick Riviera was first introduced, it amazed the world. Especially the 1965 Riviera, which became an eternal classic. But after the eighth generation model in 1999, Riviera didn't launch any new models. "
"And Ford …" Bi Ruide was indeed a big shot in the industry. He listed a lot of car brands related to place names. Finally, he concluded, "Western users are still very sensitive to some famous place names. If we can use a beautiful place name as the name of our car, I think we can win the favor of the users!"
"Use a place name?" Boss Jia muttered, and then asked, "In the eyes of Westerners, what is the most famous place in Hua Xia?"
"Of course it's the Great Wall!" Bi Ruide answered without thinking.
"So, our first model of BYD should be called the Great Wall?" Boss Jia rubbed his temples. Since the Great Wall came out, why not just call it Harvard? After all, it was an SUV. Maybe they could borrow Harvard's luck!
"Forget about the place name, it feels too limited!" Boss Jia waved his hand and rejected Bi Ruide's suggestion. The old man smiled indifferently, and looked at Wang Chuanfu.
"Chairman, I have a great idea. I think we can use 'dynasty' to name all the cars in Da Qian!! It's the beginning of our Daqian Automobile. This is the first dynasty. It's is the first dynasty dynasty. was the first dynasty dynasty Dynasty..... the Dynasty dynasty dynasty dynasty Dynasty dynasty... is Dynasty dynasty dynasty dynasty Dynasty Dynasty... Dynasty Dynasty Dynasty. Dynasty...
. "" In the future, our Daqian Automobile will launch other models one after another. All of them will be named after the dynasty dynasty. This will be awesome! "Wang Chuanfu said excitedly.
"As expected of you!" After hearing Wang Chuanfu's words, Boss Jia couldn't help but sigh.
Wang Chuanfu was indeed worthy. Even though it was more than ten years in advance, he still managed to come up with BYD's Dynasty Series.
"I think it's okay!" Boss Jia nodded. He had always liked the way BYD named the Dynasty Series. It was Boss Jia's favorite name among all the domestic models in Hua Xia.
Back then, Boss Jia also hated BYD's logo the most. It was too ugly.
Therefore, even if Wang Chuanfu didn't mention it, Boss Jia was going to name his car after the Dynasty Series.
However, as soon as Boss Jia was done speaking, Bi Ruide, who was next to him, suddenly said, "Chairman, I'm not dissatisfied with China's Dynasty. It's just that isn't friendly to the western customer department."
"I believe that everyone in Hua Xia is very clear about the changes of Dynasty Series in Hua Xia. However, there are very few westerners who know about this. They won't understand the meaning behind this car name at all. To them, this car name is an unknown name. In this way, I'm afraid it will have a bad impact on our cars in the western market! "Bi Ruide said.
Although this was a bit unpleasant to hear, it was also the truth.
For example, after hearing Bi Ruide's words, Wang Chuanfu's expression changed drastically. His original smile and joy instantly disappeared without a trace.
After a long silence, Wang Chuanfu said with a bitter smile, "Chairman, I think President Bi Ruide's words are very reasonable. Naming it after Dynasty Series is too one-sided. This name won't be a problem in the Hua Xia market, but it's definitely not the first choice in the world market!"
"My car is to be sold to the world. It's very inappropriate to name it after Hua Xia's Dynasty Series. Moreover, it may arouse some malicious speculation abroad. Therefore, I think it's better to support Mr. Bi Ruide's opinion. It's better for our car's future if we use internationally famous names!"
Wang Chuanfu was indeed a qualified CEO. Even a fool could see that he liked the name Dynasty Series. However, he could understand the most correct answer at the most critical moment and then make the most correct decision. He was very good. Even Bi Ruide looked at Wang Chuanfu in surprise.
Bi Ruide, who was originally a little dissatisfied with being under a young man, suddenly felt a lot better.
"Actually, we don't have to use names. We can use people's names. Just like our Tesla, we can name our next car Edison, then Newton, Pythagoras, Copernicus, and so on!"
"In the scientific community, there are still many names that are world-famous. If we use these people's names to name our cars, it will be related to the environmental protection and advancement of the electric car technology. It will let the users have a good impression of the Daqian car when they hear the name!" Bi Ruide suggested again.
"This is a good suggestion! I like it too! " Wang Chuanfu couldn't help but nod. Yes, he hadn't thought about it. Since he had already used Tesla as a name, he could use the names of other world-class scientists in the future. This was very important for the brand influence of a new car.
Wang Chuanfu and Bi Ruide both supported the idea of using the names of world-class scientists. It seemed that everything was settled.
"I think it's better to use Dynasty Series as a name!" Boss Jia suddenly said.
"Chairman!" Bi Ruide and Wang Chuanfu both looked at Boss Jia in surprise.
Jia Yapeng wasn't stupid. He should've used Hua Xia's Dynasty Series as a name. Why did he make such a decision?
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