In the 27th Golden Luan Awards, out of the 39 nominations, the biggest winner was the long-running TV series "Great Song Dynasty."
This 85-episode historical drama had been broadcasted on CCTV last year. Its ratings were quite good, and the Golden Luan Awards liked it. As a result, it received 12 nominations, including Best Director, Best Long Drama, Best Actor, Best Screenplay …
After "Great Song Dynasty" was "Battle in the Sand City." It was a 37-episode military drama produced by Shonan TV and the United Nations. It received a total of 9 nominations.
In comparison, "Full House of Romance's" three nominations for Best Screenplay, Best Music, and Best Editing were pitifully weak. Be it "Great Song Dynasty" or "Battle in the Sand City," their ratings and influence could not be compared to "Full House of Romance." It was just that both dramas were shrouded in the light of "main themes."
This was a little ridiculous. The Golden Luan Awards was different from the Yulan Awards. The latter was a legitimate government award, judged by expert judges. It was normal to promote the main themes. The Golden Luan Awards, on the other hand, was voted on by the audience!
In the end, the nominees were not the ones that the audience liked the most. That made people want to complain.
As a result, when the nominations were announced, the official blog of the Golden Luan Awards, Waves, was instantly swallowed up by the flood of people.
Most of them were angry for "Full House of Romance."
"Please explain the criteria for the nominations. Why did 'Full House of Romance' only get a few small nominations?"
"Just change the name of the Golden Luan Awards to the Black Bird Awards. They're all black!"
"Are you guys kidding me? My Great Lu Chen can't even get a nomination for Most Popular Actor? "
"Hehe, do you guys know what the ratings for 'Full House of Romance' were last year?"
"Let me give you a friendly reminder. 'Full House of Romance' won the ratings in Korea!"
"Boycott the bullsh * t awards!"
What people complained about the most was that "Full House of Romance" had no Most Popular Actor or Actress. It was fine if they didn't get any nominations for Best Director and Best Long Drama. These two awards should be decided by the audience. Yet, Lu Chen and Chen Fei 'er couldn't even get a nomination. It was an insult to everyone's intelligence.
The judges of the Golden Luan Awards knew very well that once they nominated 'Full of Romance', there would be no suspense at all unless they cheated during the vote counting process. So, they might as well just erase it.
There were many intelligent netizens, and they could easily see through the Golden Luan Awards judging committee's intentions.
For a moment, the blog was flooded with scolding, and public opinion was turbulent!
However, hoping that online public opinion could influence the Golden Luan Awards' judging committee would be a big mistake. Since they dared to bring out this nomination, they weren't afraid of being scolded at all — the Golden Luan Awards had been scolded for many years.
The Official V's face was bulletproof. No matter how much saliva and bricks flew in the comments section, it remained unmoved. Then, it quickly deleted a large number of posts and banned them. In the end, it simply closed the comments section.
This kind of roguish performance of a dead pig not afraid of boiling water made angry netizens helpless. Many fans of Lu Chen and Chen Fei 'er could only flock to their blogs to pour out their dissatisfaction and express their support for their idols.
Many fans thought that Lu Chen and Chen Fei 'er would feel a sense of loss. After all, the biennial Golden Luan Awards was still very influential in the domestic television industry. The honor of being a TV Empress and TV Empress was quite tempting.
However, they didn't know that whether it was Lu Chen or Chen Fei 'er, they had long lost interest in the Golden Luan Awards. The two had no intention of getting involved in this war of words. They didn't express their stance at all, and they even refused to be interviewed by the media.
At present, the focus of Chenfei Media's work was the domestic promotion of the movie "A Chinese Ghost Story" and the preparation of the TV series "You from the Star." They didn't have the time or energy to meddle in the muddy waters of the Golden Luan Awards.
For the two of them, it didn't matter whether "Full House of Romance" was nominated or won an award. In any case, whoever wanted to play could play!
On March 20th, the sci-fi blockbuster "Showdown on Vulcan", which was shot by Superstar Pictures with a US $170 million investment, was released in all three major cinemas in China at the same time. The number of screenings was 38.76%, and the box office was 127 million!
Nowadays, the domestic film market was extremely popular. Since 2010, as many as 30 to 40 movies had a box office of more than 100 million on the first day. Among them, Hollywood blockbusters firmly occupied half of the market.
The results were extremely impressive. Movies that were popular in North America often had a high box office in China. After years of painstaking management of the domestic market, Hollywood had long accumulated a wealth of experience on how to promote in China. They were very clear about what to rely on to impress the domestic film audience.
Most importantly, Hollywood's big film companies had a very close relationship with the three major cinemas in China. Therefore, whenever a blockbuster was introduced, it would receive a very high number of screenings, which pushed up the box office.
Therefore, it was normal for "Showdown on Vulcan" to earn a box office of 127 million on the first day. In the next half month, it would also form a strong pressure on other movies that were released at the same time.
On April 9th, another Hollywood blockbuster, "Legend of the Holy Land", would be released in China …
This could not help but make people sweat for the domestic films that were released during this period. Although the box office of domestic films was not bad at the moment, relying on youth idol films and popular IP blockbusters to defend their territory, the situation was definitely not optimistic if they were attacked by two powerful Hollywood blockbusters at the same time.
Lu Chen's "A Chinese Ghost Story" was stuck in the middle. Although the timing could not be said to be too bad, it still made the industry worried. The voices of pessimism were endless, and it was generally believed that it was impossible to replicate the success in Xiangjiang.
When "A Chinese Ghost Story" was released in Xiangjiang, its main competitor was "The Painted Skin". It had not collided with Hollywood blockbusters, and there was a natural disadvantage in terms of investment and publicity.
It was worth mentioning that "The Painted Skin" had already been released on March 14th. In the week of the 20th, it only earned 32 million yuan at the box office. On the 20th, it fell to 2 million yuan. It was very likely that it would repeat the same mistakes in Xiangjiang, and it was very likely that it would be canceled in advance.
"The Painted Skin" was a Sino-Hong Kong co-production, and it could enjoy the support policy of Xiangjiang's new films. There was a basic guarantee of screenings in cinemas, but it was only limited to the first week.
Cinemas were very realistic. The seats in cinemas were such precious resources that they would definitely not leave them for those films that were not popular with the audience. The winner takes all was the rule here.
"The Painted Skin" was obviously not the winner.
In fact, this movie had already worked very hard in the domestic publicity. Huaguan Pictures was also a big company in the industry, but the reputation of this movie was too bad. It barely passed the score on several movie websites.
Therefore, when measuring the opponents, Chenfei Media did not include "The Painted Skin" at all. "The Showdown on Vulcan" and "Legend of the Holy Land" were the real opponents!
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