"Mobile game?"
Everyone was shocked as it had been a long time since Chen Mo made a mobile game.
Chen Mo made I Am MT and Onmyoji because he didn't have the ability or the funds, which was why he made these games to earn money.
However, as Chen Mo became more and more skilled as a video game designer, he had more funds to make mobile games, and was now focusing on VR games.
The last mobile game Thunderbolt Entertainment made was Shores of the Earth, which Chen Mo completed by himself.
However, they didn't think too much about it. After all, the amount of work involved in developing the prequel to Dark Souls wasn't that great. Since they already had the foundation of Dark Souls, developing the prequel would only add some new scenes and plots. The overall framework could be used.
Under these circumstances, it didn't seem like there was anything wrong with transferring some people to develop a mobile game.
Chen Mo lightly tapped on the keyboard as the design concept for Kings of Glory appeared on the projector screen.
"We're making a MOBA mobile game this time."
Chen Mo looked at Qian Kun, "You'll be in charge of the mobile game this time. You've been in charge of LoL after all, so you're quite experienced. This mobile game will be based on LoL, but with some minor changes, it shouldn't be too difficult for you to make."
"Huh?" Qian Kun was shocked, "Then why don't we just make a mobile version of LoL?"
"Yeah," Su Jinyu was confused as well. Su Jinyu was also confused, "Even if we don't use characters from League of Legends, we could use other characters. We could use famous heroes from Warcraft and Diablo."
Chen Mo squinted his eyes, "Say, you two have been with me for so long, why haven't you two improved?"
"Huh?" the two were confused.
Chen Mo tapped on the projector screen, "Alright, it's time for a mini-lecture. Let me ask you, what's the first thing you need to do when writing a design concept? "
Qian Kun scratched the back of his head, "Hmm … analyzing the design intent."
Chen Mo nodded, "That's right. Before writing a design concept, the first thing you need to do is analyze the target audience of the game, then analyze the design intent of the game.
"Look at the target audience I've written here?"
Qian Kun was dumbfounded. "Uh, primary school student …"
They didn't notice it before, but upon closer inspection, Chen Mo's target audience was clearly written as primary school students, female players, and other related audiences …
Obviously, this game had a completely different positioning from League of Legends. League of Legends players ranged from 16 to 26 years old, mostly high school and university students.
However, Kings of Glory's target audience was … elementary school students, female players, and those with poor hands.
Everyone was dumbfounded. This was the first time they had seen a game that targeted primary school students.
Chen Mo said, "Indeed, the IPs of these games do hold some weight in the minds of young people. But if you're targeting primary schoolers, how many of them would have played Warcraft, and how many of them would like Diablo? "
Qian Kun said thoughtfully, "Uh, that seems to be the case …"
Chen Mo continued, "Kings of Glory isn't in the same position as League of Legends, otherwise wouldn't I be poaching my own players? Obviously, I want those young people to continue playing League of Legends, while Kings of Glory's mission is to continue expanding MOBA games to the more marginalized groups of players.
"Primary school students, female players, and those with poor hands are mainly those who feel that League of Legends is too tiring, takes too long, and isn't convenient enough. Kings of Glory's target audience is this group of people.
"And most of these people weren't loyal Thunderbolt Games players in the past. Thunderbolt Games does have a lot of good IPs, but they don't have much of an advantage in this group of people.
"Think about it from the perspective of primary school students. How many of them know about the Lich King, and how many of them have actually played our VR games?
"For elementary school students, the only game that has any influence is LoL, but like I said before, I don't want this game to clash with LoL's positioning. If LoL is released on the mobile version, what if it hits the PC version?"
"These players need a clearer and more recognizable cultural image. It will be easier for them to remember and acknowledge the characters in traditional culture. After all, many of them have already learned Li Bai's poems in primary school. "
Qian Kun scratched his head, "Hmm … that seems to be the case. Manager, I understand your intentions, but can primary school students really support this game? They probably don't have the time and ability to spend … "
Su Jinyu raised her hand, "There's one more question, manager. The Game Committee has a limit on the amount of time that they can play for underage players. Wouldn't that affect them?"
Chen Mo laughed, "Of course, even if the Game Committee didn't have a rule, I would still limit the amount of time that primary school students can play. After all, they're the flowers of our country, we have to take good care of them!"
Everyone in the room was shocked. My goodness, is that something the manager would say?
Take good care of the flowers of our country?
Why does it feel like there's something wrong with the smile on Chen Mo's face when he said that?
Or is he going to have a new title, Serent the Gardener?
Chen Mo continued, "Also, why don't I use other IPs? It's so that students can understand our country's culture.
"Speaking of IPs, I have a lot of good ones, but most of them are Western Fantasy. Primary school students aren't interested in them, and they don't promote our culture either. "
Su Jinyu had a pained expression on her face, "Manager, I'm not an educated person, don't lie to me. You've clearly changed the background of many of the heroes. Look at what you've written, it's a modified version of the continent. The heroes only have similar names and characteristics, they're not historical characters at all! "
Chen Mo laughed, "Of course, it would be so boring to recreate historical characters, no one would play it. In order to combine real historical figures with the game's characteristics, some changes had to be made. But don't worry, I've already prepared for this. "
Chen Mo tapped on the keyboard, "That's right, this is the system. I call it Love Blue Cat, Learn Blue Cat … No, it's Love Knowledge, Learn Knowledge, I'm Proud System."
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