In the conference room.
Li Dong did not continue to be mean. He only made a few jokes when he was nervous to let everyone relax.
After the jokes, Li Dong said slowly, "What is our goal this year? Do you all know it now?"
Everyone's expression froze. Today's meeting was a high-level meeting.
Other than a few people who attended, the others were the group's directors or directors of the headquarters.
Hearing Li Dong mention the goal, many people were silent, obviously thinking about how to answer.
Without waiting for them to answer, Li Dong said with a smile, "We actually have a lot of goals, so many that I can't even finish them.
Since the beginning of the year, or since five years ago, we have always had opponents that we can't surpass. They are all our goals.
But this year is different. This year, I want to completely surpass my opponents in some areas, and completely defeat them, so that they have no chance to make a comeback.
In the business world, we can coexist peacefully.
Harmony brings wealth, I understand this logic.
But everyone knows that this is for opponents that are weaker than you.
When they can't pose a threat to you, we can coexist peacefully with them, can cooperate with them, and can even help them.
But when there are opponents of similar strength standing in front of you or behind you, is there still peace to speak of? "
Everyone listened attentively and did not answer.
And Li Dong did not need them to answer. He suddenly said in an agitated tone, "This possibility does not exist!
Everyone is not a child, you should know this logic.
Whether it is us or our opponents with similar strength, they will not choose peace!
There are too many examples like this!
Let's not talk about the distant industries, let's talk about the industries that are closely related to us. Let's talk about the Internet industry.
When the three companies, Baidu, and Baidu rose, what did they do?
When Baidu rose, their first goal was to invade Google's Chinese market. They used all kinds of means, including some administrative means, just to not give Google a chance to make a comeback!
Why?
Because Google brought a great threat to them, the threat of being overturned at any time.
Similarly, when Taobao appeared, the war with eBay was also a war to the death.
The war between QQ and MSN in the instant messaging market was also ruthless.
Either one party completely disappeared from the market, or they suppressed the other party to the point where they couldn't fight back and no longer had a sense of existence. Only then would they choose to stop fighting.
BAT, QQ, and QQ were like this. Looking at it from another perspective, didn't their opponents have the same idea?
Of course, foreign companies were at a disadvantage when competing with our local companies, so the final winner was BAT.
And now, our various industries have developed to a peak, but we are not absolutely invincible.
This was actually the most dangerous moment.
Everyone is staring at you, they are all looking at you, they all want to drag you down from your horse, they all want to kill you!
Ali was watching us, Tencent was watching us, Sina was watching us.
They are looking for an opportunity to investigate our weaknesses, and they could give us a fatal blow at any time.
Apart from them, their peers in the retail industry also felt the same way.
What was an overlord?
In all industries, there was only one true overlord!
Only when there was a supreme existence would he be called an overlord.
When there were two or three overlords, unless their regions did not overlap, they would not be the overlord. The so-called overlord status was just a title given by themselves.
In the industry, only when the first and second place were far apart, would people feel safe.
Now, our opponents are unable to eat or sleep in peace. They are staring at us every day, they all want to defeat us, they all want to kill us. Why?
Because we are not strong enough, not absolutely strong enough!
In their eyes, they still have a chance, they can still turn the tables, they can still climb to the top again!
Hence, at this moment, we are under a lot of pressure. There are many opponents, and we are always in a state of being challenged.
To break this situation, we can only be strong, stronger, strong enough to suffocate them!
And the emergence of a new overlord means the fall of the old overlord.
This year, I want to see some overlords fall. Can you all do it? "
"Yes!"
Everyone was excited. Every time Li Dong gave a long speech to boost morale, it meant that a big battle was coming.
Before this, when Li Dong spoke in this tone, there had been overlords who had fallen.
These years, the most difficult battle was not with other companies, but the battle with Su Guo when Far Away was not strong enough.
That battle was not as shocking as the acquisition of Carrefour and the acquisition of Gome.
But in fact, it was that battle that established Far Away's position as a retail giant in Huadong.
If it had not defeated Su Guo first, Far Away would not have been able to leave Huadong and grow stronger.
At that time, Li Dong was also impassioned and wanted to fight a big battle.
At that time, Far Away invested all its manpower and resources in the Sunan region, even giving up part of the foreign market, just to be able to defeat the Sunan Su Guo.
How could they allow others to sleep soundly beside their bed!
The Sunan was right under Jiangbei's nose. Li Dong wanted to defeat Su Guo, and Su Guo wanted to do the same. Therefore, Ma Jialiang started the battle first.
In fact, sometimes, Li Dong was forced to fight.
Because he was not strong enough, the chances of him winning were not high if he took the initiative to attack.
But now, although Far Away's strength had not reached its peak, it was enough to support Far Away and initiate some battles.
Everyone's morale was high. Li Dong also laughed heartily. "It's good that you have confidence!
Since this year, our early actions have been in the retail industry.
Whether it is the retail alliance or e-commerce, they are all retail, including our logistics. These three are combined into one, and that is our new retail industry!
Therefore, all along, our peers in the retail industry, including our peers in the e-commerce industry, felt that our main goal was the online and offline retail industry.
This guess is actually correct!
My goal is the new retail industry, and it has always been!
But now, we are not strong enough to support such a big battle.
Therefore, whether I provoke, admit defeat, or be strong or weak, I actually have no intention of starting a big battle.
I let Weibo go public, on one hand, to expand our influence, and on the other hand, to raise some funds.
Letting Yu 'e Bao go online is also to raise funds for us to prepare for the big battle later on.
Giving up the real estate industry to continue to expand is also to save funds.
Everything is actually to prepare for the final domination of the new retail industry.
Before that, we have to prepare enough guns and ammunition, enough for us to fight a big battle that will engulf Hua Xia. That is our ultimate goal.
And before that, we are actually preparing.
What other things in our industry are valuable and have little to do with retail?
Weibo, and PP! "
Everyone's expression froze. They knew that this was the main point!
As expected, Li Dong said in a deep voice, "Weibo is the first to go public, and PP is the second!
The emergence of PP was actually outside of my expectations. This was not my plan.
But since it has appeared, and since it has grown, there is no reason to give up.
Today, our PP industry is not just about instant messaging.
Our gaming industry is constantly growing.
In terms of games alone, we are second only to Shanda and NetEase, and we are ahead of Tencent.
Furthermore, in the online video industry, we are second only to Youku and Tudou, but we are not weak.
In the browser industry, there is no need to say that Internet Explorer is the leader. But their era is almost over, and the mobile version is not the era of Internet Explorer.
And the market share of domestic browsers is Far Away!
Far away, we have surpassed Aoyou, Tencent, TT, and 360 to become the top browser in the PC browser market!
And in the mobile phone market, it will be soon. Our mobile phones are constantly promoting and developing, and we have the absolute advantage. We will be the first.
Furthermore, in terms of portals, although our portal is not as good as the four big portals, at least we are not at the bottom.
Our distribution platform is also currently the top platform.
All of this shows one thing … "
Li Dong did not continue, but looked at Liu Hong.
Liu Hong said in a deep voice. "This shows that we have become the second Tencent, and we have even surpassed Tencent in some areas!
The market does not need the existence of two dominant companies.
The only difference between us and Tencent is the number of users. But now, this gap is not as big as we thought!
Tencent's oldest users are Tencent's foundation, and they are highly loyal to Tencent.
But in recent years, many netizens who come into contact with the internet and instant messaging users are using PP and QQ at the same time.
PP's influence can be traced back to three years ago.
That is to say, for the users who registered in Tencent after 2002, PP and QQ did not have a higher stickiness.
In 2002, QQ announced that it had 100 million registered users, but the total number of netizens in Hua Xia was only about 50 million.
Even if everyone has QQ, that means the most loyal group of users is only among these 50 million.
In fact, this number will only be lower. The number of hardcore QQ users does not affect PP at the moment.
There are two social media apps in the market with a similar market share. They are both diversified, and most of their functions are repetitive.
Actually, one such software was enough.
Tencent has long had thoughts and actions against us. In the past two years, we have actually had small-scale conflicts in many areas.
The game industry, portals, browsers, distribution platforms …
It can be said that we have fought and scolded them.
The final result may be a little surprising, 70 to 30! "
When Liu Hong said 70 to 30, his eyes lit up. "It's 70 for us, 30 for them!
I don't know if Tencent has done statistics, but in our statistics, our winning rate is higher than theirs!
In addition, although our PP users are less than Tencent, and there are even hundreds of millions of registered users!
But in fact, there are not that many registered users. Registered users do not mean that they are real users.
We have launched a few activities, large-scale check-in activities. In the end, we found that our PP users are very active, higher than QQ.
Some of their old users may be loyal, but after a long time, they have lost their activity.
These users are the source of their confidence. However, these users are no longer active, and they cannot bring new popularity.
Most of the new users were flooding into PP.
A large number of young people, because of General Manager Li's influence, when they first come into contact with the Internet, their first choice is Far away products!
From 2005 to 2009, the number of netizens increased greatly. After 2007, the number of registered users exceeded Tencent.
This is because since 2007, General Manager Li has become a myth and a legend in the eyes of the young generation.
Coincidentally, this is also the peak of the development of our domestic Internet industry. While the number of netizens increases, it also means that they are more likely to choose us Far away. "
As Liu Hong said this, Zhao Ting, who was then the CEO of Far away Communications, added, "Indeed, we have done special statistics. Users over 30 years old still choose Tencent's services.
But for those under 30 years old, the first choice is Far away!
In terms of spending power, in terms of social influence, Tencent users naturally have more strength.
But in terms of potential, the 80's and 90's have already begun to explode.
The future still belongs to them.
Tencent's old users will be surpassed sooner or later. This also means that Tencent can already withdraw from the stage of history! "
As soon as this was said, everyone was completely awake.
At this time, no matter how stupid they were, they knew who Li Dong's target was!
It was not Taobao, not Bailian, not Suning, not three direct and one express delivery companies, but Tencent!
Yuan Chengdao, who had been silent, suddenly said, "Is it because of WeChat?"
Li Dong added, "Yes and no!
WeChat is not the deciding factor.
The key is that our strength is not much weaker than Tencent.
And it is only a single PP related industry.
In terms of overall strength, the difference between us and them is not too big. After a few large-scale activities, I think it is not impossible for us to surpass them.
QQ, their little penguin, has not become the memory of a generation!
Now that mobile phones have exploded, QQ mobile phones and PP mobile phones are no longer the mainstream in this market. I believe that WeChat will be.
We will seize the initiative in mobile phones and completely make QQ mobile phones a thing of the past!
And in other industries, we will continue to exert our strength and suppress Tencent to the point where they cannot raise their heads.
In the end, they are only left with instant messaging on the PC side.
But will a single instant messaging software continue to survive?
As the market changes, as the number of young netizens gradually increases, I, Li Dong, will be the myth and legend of this era. When they were young, they only heard my name, Li Dong!
And they will only choose Far away products!
And I will not give Tencent a chance to struggle. As long as we have an absolute advantage in mobile phones, we will immediately start the war on the PC side.
I have always said that Taobao is easy to surpass, but QQ is not.
Because if Taobao is dead, Ali still has a way out.
But if QQ is dead, Tencent has no way out!
In a war with Tencent, there is only life and death. There is no other possibility.
As long as the war starts, we will fight until the end, until one side is destroyed!
This is my goal this time!
If we win this time, the PP industry will be integrated and ready to go public. If we lose … "
Li Dong paused for a while and said lightly, "If we lose, we will completely give up on this business and choose to cooperate with Tencent. We will sell our industries to Tencent and focus on other areas."
The conference room was instantly shaken!
Life and death!
If we win, we will go public. If we lose, we will give up.
They did not expect that Li Dong actually had such an idea.
Liu Hong did not expect it to be like this. He could not help but say, "Even if we lose in the instant messaging industry, there are still prospects for development in other industries …"
Before he finished his sentence, Li Dong stared at him with a sharp gaze and said, "I don't care if there are prospects or not! A single industry is not what I need! Break the cauldrons and sink the boats, fight with your back to the river, that is our slogan! Winner takes all, I want to be the winner, I don't want to lose! Now, what I need is for you to win and not lose. If you lose, the management of the related fields can find their own way out! "
Liu Hong's face stiffened and he did not say anything.
Li Dong did not continue to look at him and said in a deep voice, "According to the current statistics, the number of 3G smartphones in the market has reached 25 million units!
Moreover, the daily increase was also about 500,000 units shipped, which continued to grow at a large scale.
If there are no accidents, by the end of this month, before April, Hua Xia's smartphone shipments will reach more than 30 million units.
Although it is still very small compared to the 700 million mobile phone users, these smartphone users are actually the main consumers. It is the young people who have a stronger ability to accept.
30 million users is enough.
If we can reach these 30 million people, a single spark can start a prairie fire. After that, as long as we do not have any problems and do not seek death, no one can replace us.
Therefore, I have decided to officially launch WeChat on the 1st of April.
We will maintain silence for a month. On the 1st of May, we will launch Yu 'e Bao and start the internet finance war.
At that time, whether Tencent has noticed or not, we will start the internet finance war while vigorously promoting WeChat.
Tencent will not be able to develop this kind of software in a month. It will take at least 40 days or more.
In May, we will launch version 2.0 of WeChat. Halfway through development, they will suddenly realize that our functions are different. It will be a waste of time to update and develop it again.
If we launch the new version bit by bit, Tencent will only be tired of dealing with it.
If they want to copy and improve, I will not let them have the time!
By the time their product is launched, our product will have long become a mainstream product.
This time, I want to get it done once and for all. After we win in the mobile phone market, we will officially start the PC war and completely eliminate Tencent! "
Seeing that everyone was silent, Li Dong shouted, "Do you understand?!"
"Understood!"
Everyone immediately responded, still unable to calm down.
It turned out that Li Dong had really decided to start a life-and-death battle with Tencent first.
It was either you die or I die. It seemed that he had made up his mind.
If he succeeded, everyone would be happy.
If he failed, he would give up this part of the business and focus on e-commerce, or the new retail business.
The first battle of the year was actually not Taobao, offline retail, or logistics. The target was Tencent. In fact, it was really unexpected.
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