"Li Li, are you going to start a price war with Lo Fong?"
Chai Zhiying asked in surprise. "But their main product is a traditional Chinese medicine drink. It's also because of this traditional Chinese medicine drink that customers go to them to buy bread and pastries. We don't have such a drink in Sumir."
"It doesn't matter. Just do as I say." Su Li said casually as she tidied up Su Bei's collar.
Chai Zhiying nodded. "Okay, I'll call the head of the sales department and ask him to lower the price to cost."
Xiao Luo was already thinking of a countermeasure. Although his Lo Fong had traditional Chinese medicine drinks, the main products of the two companies were still pastries and bread. If Sumir lowered the price to cost, customers would buy traditional Chinese medicine drinks from Lo Fong, but most people would choose to buy pastries and bread from Sumir. Based on the economic strength of Lo Fong, it wasn't strong enough to compete with Sumir in this aspect.
How should he face the next predicament?
…
…
Sure enough, when Sumir lowered the price of all its pastries and bread to cost, the customers who were attracted to Lo Fong for the traditional Chinese medicine drinks all went back. Of course, they would still buy traditional Chinese medicine drinks, but only at Lo Fong. As for pastries and bread, they would go to Sumir to buy them.
Some of the more astute media outlets had already discovered some clues and began to report on the battle between Sumir and Luo's Workshop. They randomly interviewed the citizens of Xiahai on the streets and asked them what they thought of the battle between Sumir and Luo's Workshop.
"Opinion? Of course, it's lying down and watching. What else can we do? "
"Nothing much. Let them fight it out. This way, we can buy pastries and bread with the least amount of money."
"I think Sumir will have the last laugh. Lo Fong is very powerful in Rivertown, but Xiahai is Sumir's home ground. They have a large number of loyal customers. Lo Fong can only suppress Lo Fong temporarily because of a Chinese medicine drink. However, Sumir has lowered the price to cost. Lo Fong is doomed."
"According to my analysis, Lo Fong is bound to lose. First of all, Lo Fong's economic strength is definitely not comparable to Sumir. Secondly, Lo Fong's Chinese medicine drink has affected the sales of Huayao Group's health supplements to a certain extent. Just wait and see, it won't be long before Huayao Group also participates in this battle. Lastly … Forget it, there is no 'lastly'. In short, Lo Fong is bound to lose!"
The interviewees either had a nonchalant attitude, or they firmly believed that Luo's Workshop would lose.
"Old Xiao, what should we do? Your wife has started a price war. We can't win at all. If this goes on, we will really become a beverage seller. If other people in the industry know about this, they will laugh at us." Zhang Dashan had been in charge of Lo Fong's Xiahai branch. Seeing that the situation was not good, he called Xiao Luo.
Xiao Luo ignored his black humor and asked calmly, "Are the customers satisfied with the Chinese medicine drink?"
"Yes, but they are only interested in the Chinese medicine drink. They don't even look at the pastries and bread. After buying the drinks, they go straight to Sumir to buy them. Although our Chinese medicine drink is considered a huge profit, the real big part is still the baked goods. If we can't drive the baked goods sales, the Chinese medicine drink can't make a difference," Zhang Dashan said.
Xiao Luo said without hesitation, "Then let's launch a promotion. Anyone who buys pastries and bread from Lo Fong over 200 RMB will get a free Chinese medicine drink!"
"Damn, why didn't I think of such a simple method? Okay, let's do it." Zhang Dashan ended the call and immediately agreed with Xiao Luo's plan.
Now, the problem was not the Chinese medicine drink. It was Sumir initiating a price war to compete with Lo Fong. Of course, Lo Fong could not compete with Sumir in terms of economic strength. It was impossible to lower the price. The only thing that could pull the customers back was the Chinese medicine drink. They had to make good use of it.
After Xiao Luo's promotion was launched, the customers weighed the pros and cons. They felt that Lo Fong was more affordable. Not only could they buy the pastries and bread they needed, but they could also get the Chinese medicine drink. So, Lo Fong was once again crowded with customers. As time passed, Sumir's side seemed to be deserted.
…
…
When Xiao Luo went to Su Li's apartment to enjoy breakfast, he found that in addition to Chai Zhiying, Shen Qingyan was also there.
Shen Qingyan was wearing a pure black waistband tailored uniform and silver-gray crystal glossy high heels. When she saw Xiao Luo, she walked towards him gracefully and said in a sarcastic tone, "Xiao Luo, your friend Zhang Dashan is too powerful!!!"
"What's wrong? Why are you so angry so early in the morning? "Xiao Luo probably guessed the reason, but he could only pretend that he didn't know anything.
"What's wrong?"
Shen Qingyan put her hands on her hips, "He is a bakery company. Instead of focusing on baking, he actually reached into the health care industry and directly snatched the food from our Huayao Group. Why doesn't he just die?"
Xiao Luo laughed dryly, "He accidentally hindered the interests of your Huayao Group because he wanted Lo Fong to win the market battle. You can rest assured that when Lo Fong stabilizes its position, he will definitely return this interest to you."
"I want him to stop immediately!"
Shen Qingyan said aggressively. She originally had a piece of cake in her hand, but it was snatched away while she was eating it. Anyone would be angry.
"I don't think he can do it now." Xiao Luo frowned.
"Then he shouldn't blame me for dealing with his Lo Fong. Not only my Huayao Group, but Renhe Pharmaceuticals will also join in. When the time comes, the entire Xia Hai will stand up together to deal with Lo Fong. You can ask him how much money he can lose." Shen Qingyan said.
Xiao Luo didn't speak. He went straight to the table and sat down to enjoy his breakfast. Okay, let's all join in and see who will have the last laugh!
"Aren't you going to persuade your friend?" Su Li looked at him coldly.
"No need, he has his own considerations." Xiao Luo replied with a smile.
"Considerations?"
Chai Zhiying snorted, "His Lo Fong will soon become a public enemy, like a mouse that everyone wants to beat. It will soon have no foothold in Xia Hai."
"I don't think it's that serious." Xiao Luo said.
"Oh … Do you think his Lo Fong has the ability to survive under the suppression of Sumir, Miss Shen's Huayao Group, and Renhe Pharmaceuticals? Don't joke around. I've already done a background check on Luo's Workshop. Their total assets are at most $60 billion, and they don't have more than $2 billion in cash flow. When Luo's Workshop's cash flow breaks down, they'll have to borrow money from the banks. But with the three of us pressuring them, no bank in the entire Hua nation will lend to Luo's Workshop. "Chai Zhiying outlined Luo's Workshop's future prospects with great precision.
Xiao Luo just smiled indifferently, "It's useless to tell me."
You've already exceeded your reading limit for today. If you want to read more, please log in.
Login
Select text and click 'Report' to let us know about any bad translation.
