The assignment was completed.
Everyone was a little puzzled.
Sun Han was taken aback. "Use a cigarette to pose?"
The old, young, sick, and disabled comrade said, "Make a lung?"
"Yes, everyone, hurry up." Zhang Ye said, "Besides, I would like to inform everyone that those who can afford to work overtime, please do so. As for the four people from the Public Service Announcement Department, if there is no special reason, don't go back tonight. I will stay behind too, so let's get ready to fight till dawn! This is going to be a tough battle. Since we have limited time left, we can only squeeze in some time to sleep and rest! "
"OK."
"I have no problem with that."
"We'll listen to Teacher Zhang!"
The four of them responded in unison.
Working overtime was only requested of the people from the Public Service Announcement Department. As for the other staff from the other advertising departments, they definitely could not be requested to do so. They still had their own jobs to do.
Soon after, the office started to get busy.
Lungs?
Use a cigarette to pose?
No one understood Zhang Ye's intentions, nor could they tell what was going on with the advertisement. However, everyone followed Zhang Ye's instructions to the letter and carried them out in accordance with his instructions. If it were Sun Han or anyone else, no one would have been able to put so much trust in them. But this was Zhang Ye. First of all, he was very famous. He was a famous calligrapher, publicist, literary scholar, world-renowned mathematician, and many other titles. Secondly, everyone knew that he had a bad temper. Even some of the newcomers at the television station were afraid of him. Among the people who came to help this time were two people who had just joined Beijing Television this year. When they came, Zhang Ye had already resigned. But even though they had never met or worked together before, they had still heard of countless legends about Zhang Ye on their first day at the television station. It could even be said that he had a thunderous reputation. Scolding away a guest teacher who was talking about the Three Kingdoms, scolding a leader, beating up a leader's son, and causing a scene on a live broadcast. Zhang Ye's legends were everywhere.
With all these reasons combined, a lot of people instinctively feared Zhang Ye. They knew that when this fellow was anxious, he would really scold someone's mother!
"Where's the machine? Where's the machine? "
"Don't squeeze over here!"
"Old Zhou, you guys go to table 3."
"Who can give me a pen? I'm out of ink!"
The office was filled with the sounds of people working, but Zhang Ye did not stay idle either. He got Sun Han to bring him to the soundproof recording studio. Originally, this place was not reserved for the Public Service Announcement Department, but the station had given them special approval and gave them the green light. After a few rounds of wrangling, Zhang Ye brought his team to "take over" the area. Although the props were not ready yet, he had already started setting up the background and even took out a pen and paper to do the storyboarding.
He opened up the game ring and bought a Memory Search Capsule. Zhang Ye ate one first and quickly recalled the original version of the commercial from his previous world. When he opened his eyes, Zhang Ye immediately divided the footage into five shots and randomly drew on them. It was very simple and crude, and Zhang Ye was probably the only one who could understand what these pieces of paper meant. Every shot was labeled with some numbers, such as the time, etc. This was to help him better complete the production work. This was not his first time producing a commercial, so he was no stranger to the intermediate stages and overall planning. From start to finish, he presented a very professional look.
"Teacher Zhang, is the background okay?"
"This one won't do. Use a computer to make a background. I want it to be dark, so you guys can prepare it in advance. There's also the smoke effect that needs to be synthesized using a computer. How many of these effects do I need? Is this your specialty? Alright, I'll explain the specifications of the smoke in detail. It has to be a little more ethereal and light, but not too thick … "
In the blink of an eye, it was lunchtime.
Some people went downstairs to eat, while Zhang Ye and many others carried on working. When Sun Han saw this, he got someone to order lunch boxes and sent them over for everyone to eat on the spot.
Noon.
The cigarettes were gathered.
"Unpack them!"
"Unpack them all."
"Put them all into the box one by one."
Zhang Ye was busy at both ends. One moment, he would go to the fifth floor to check on the progress, and the next moment, he would go to the recording studio to check on the props.
Finally, the music was ready. Two employees brought in three deep background songs, but when Zhang Ye heard them, he rejected them all. "This won't do. I've already said that we need at least 20 songs. I'll choose the most suitable one at the end. You guys have to work even harder. The music has to be a little slower!"
The female employee said, "But there are only these few songs in the library that are suitable."
Zhang Ye said, "Then don't look for them in the library." He looked at Sun Han and said, "Get the relevant departments in the station to help us out and come up with a song for us at the last minute."
Sun Han was so tired that he was wiping away his sweat. "Alright, I'll try my best to get it done."
Zhang Ye quickly said, "It's not that you'll try your best, it's that you have to come up with it. An advertisement is a whole entity, especially for this advertisement that I'm working on right now. There's no need for me to say how important the music is. It's the link between the entire advertisement and is also needed to set up the atmosphere. It's the most important thing, so we can't fool around with it at all. Tell the station to get the relevant technical staff to help us out. Once they've contacted them, get them to look for me. I'll explain the music requirements to them in detail.
Seeing how serious Zhang Ye was, Sun Han's expression also turned serious. "Alright, leave it to me!"
Zhang Ye's attitude infected a lot of people and made them more motivated and nervous. This was Zhang Ye.
This was Zhang Ye. No matter what it was, whether it was his own business or something he had promised someone else, he did not care about the importance of it. He would do everything to the best of his ability. This attitude of striving for perfection was the reason why Zhang Ye could go further and further after his debut. He never fooled anyone, and when it came to art, he had his own understanding and pursuits. Anything could be discounted, but not this!
One hour …
Three hours …
Five hours …
In the evening, it was time to knock off.
A large number of the staff from the other advertising departments had already left. From 3 PM to 7 PM, everyone was leaving one after another. Only a small group of people stayed behind to help out. Sun Han had to put in a good word with everyone for a long time to prevent them from leaving all at once. However, this was clearly not a long-term solution. At around 8 PM or 9 PM, many of the television station's departments had switched off their lights. In the end, the five or six staff from the other departments could not take it anymore. After such intense and stressful work for so long, no one could take it anymore!
Everyone had left.
Only Zhang Ye, Sun Han, and the old, young, sick, and disabled people from the Public Service Announcements Department were left behind.
Zhang Ye was not distracted by anything else and was still fiddling with the shape of the lungs that had already begun to take shape. Moving it here and there, nudging the edges, he was still not satisfied!
That's not right!
It doesn't feel right!
This design was similar to the original advertisements from his previous world. The shape was similar, but there was no charm to it. This set of lungs that was made from cigarette smoke obviously did not have the smell of lungs. Zhang Ye tried looking at it from a few different angles and even picked up the camera to take a look at it a few times, but it still did not feel right!
Finally, Zhang Ye discovered the root of the problem!
It was the layering that was wrong! The front of the lungs was too neat and tidy! The front end of the cigarette smoke that formed the lungs should have been uneven, but now it looked like a flat surface. It did not have the three-dimensional feel of the lungs, so it looked like it had lost its soul!
It's over!
There's a problem!
Zhang Ye took a deep breath and couldn't help but admit that this mistake was too big. He had thought of it very simply and just instructed the professional designers to make the design. As the lungs were not completed yet, it was done bit by bit, so Zhang Ye did not notice that something was wrong. But now, it was too late. In order to form these cigarettes, their staff had made a fixed frame and glued the cigarette smoke onto it. This made it very difficult to make any changes to it now. The glue had already dried up and the cigarettes inside could not be moved!
Sun Han looked at him. "What's the matter?"
The staff member who had caught a cold said, "Teacher Zhang, what's the matter?"
Zhang Ye said with an ugly expression, "There's a flaw in the design, so this prop can't be used anymore. We have to redo it!" This was the difficulty of making an advertisement. Sometimes, you could imagine something very simple, and the effect could be predicted by raising your hand. But when it was really done, you would realize that it was not like that at all. You had to redo it, and it might not be as simple as redoing it once!
Old: "Ah?"
Young: "What?"
Sick: "This … this is pretty good."
Crippled: "Yeah, what's wrong with it?"
The few of them were dumbfounded.
It was already late at night and it was almost midnight. They had been rushing through the day, but now, all their hard work had gone to waste?
Zhang Ye said, "Redo it!"
Everyone was in despair. It was over, they would definitely not be able to complete the mission. A day's time was indeed not enough. They did not even know what the content of the advertisement was going to be, and the most important and only prop for the advertisement had a design problem? Wasn't this just adding fuel to the fire!
Sun Han's face turned pale. "The designers have already left, so how … how are we going to redo it? Besides, we don't have enough cigarettes either. We wasted a lot of them during the production, so there's not much left! Why don't we just use this for now? We'll just make do with it and finish the mission first! "
Zhang Ye shook his head and said, "That definitely won't work. Even if we use this prop, the effects won't be good. I know everyone must be tired, so just hold on a little longer!"
The intern girl clenched her teeth. "I'll go buy some cigarettes! I know this brand. Let me see if there's a 24-hour convenience store downstairs! "
The others were also busy with their own things. But from the looks of it, it was obvious that they had suffered quite a bit of a setback and did not have much hope for this mission. So many people had spent the entire day and night to come up with the design of the lungs. Now, only the few of them were left. The designers were gone, and they were all exhausted, so what else could they do? They wouldn't be able to finish it even if they didn't sleep, right?
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