Of course, this was to deal a heavy blow to Huanyu Technologies.
TSMC's Zhang Zhongmou was not acting alone.
Since Huanyu Technologies was TSMC's most important competitor, Zhang Zhongmou would not go easy on them.
TSMC's 20% reduction in chip manufacturing fees was just the beginning.
Intel and Samsung also chose to follow suit.
First was Intel. They also chose to lower the factory price of their chips.
Samsung was even more ruthless.
But their LCD screens, memory chips, and motherboards were also reducing the price of their chips.
"Mr. Chen, our netbook sales have dropped significantly in recent days."
"Our Universal Television sales have also slowed down."
"And a small number of mobile phone manufacturers that worked with us before might choose to use other manufacturers' chips."
Zhang Jianming, Wu Kai, Zhou Yifei, Wang Dongsheng, and Liu Zhihong, who was in charge of the color TV, were all extremely nervous.
They did not expect this.
This time, these semiconductor companies actually joined forces to deal with Huanyu Technologies.
It was obvious.
Huanyu Technologies was affected the most by these companies' price reductions.
For example, the chip industry.
Previously, Huanyu Technologies launched the Tianwen chip.
Tianwen's chip series was not only for its own use, but it was also used by other major electronics manufacturers.
Now that TSMC's OEM fees had dropped, Tianwen's chip was directly affected.
Tianwen's chip had previously led the market through a series of multi-media operations, binding systems, and so on.
But as time passed, other mobile phone chip manufacturers gradually followed suit. Tianwen's chip did not have much of an advantage.
Unless Tianwen's chip could innovate even more effectively.
But how was that possible?
Previously, Tianwen's chip innovation was not technology, but creativity.
In addition, Huanyu Technologies was only average in terms of raw power. How could they keep innovating?
Not to mention Huanyu Technologies, even the world's top giants could not keep innovating.
Just like Apple in his previous life.
Apple could innovate the first generation, the second generation, the third generation, and the fourth generation … What about after that?
The series of competitors that followed were even more innovative than Apple's phones.
Because of this.
At this time, the competition became even more intense.
This is beyond the power of human intervention.
The chip business was affected, and the mobile phone business was affected as well.
The mobile phone business was one of the core businesses of Huanyu Technologies.
If there were any problems in this area, Huanyu Technologies would not be able to overtake in the future.
Besides.
There was also the drop in Intel chips.
This also affected Huanyu Technologies' netbook and gaming business.
In terms of LCD panels, he had also affected Huanyu Technologies' Super TV business.
However, this was not the main point.
Chen Yu knew.
These semiconductor giants weren't just targeting his electronics business.
More importantly, he wanted to affect the ecosystem of Huanyu Technologies.
That's right.
Huanyu Technologies made mobile phones, netbooks, and even super TVs.
He was doing it for his own ecology.
Because there was a product ecology.
However, if the product didn't have a market share, your ecology would be the same and you would never be able to promote it.
If the ecology could not be established, then Huanyu Technologies would never be able to challenge these semiconductor giants.
"What strategy do you have to deal with this?"
"We are preparing to launch new models for netbooks and gaming books to deal with the price drop this time."
"What are the changes in the new models?"
"The performance has been improved, and the appearance and workmanship have been slightly adjusted."
"That means there are no changes?"
Chen Yu shook his head.
He was not very satisfied with this strategy.
Although it seemed to have some effect.
"What about our mobile phones?"
Chen Yu looked at Zhang Jianming and asked.
"In terms of mobile phones, our high-end mobile phones have less impact. The middle and low-end mobile phones have more impact. However, the middle and low-end mobile phones have the highest sales volume. At present, we are preparing to expand our sales outlets and expand our marketing to deal with this competition. "
Chen Yu nodded.
However, he was not particularly satisfied.
Expanding sales channels and marketing did have a certain effect.
However, when everyone's products in the market were similar, it was difficult to pull away from the competitors.
Unless you could come up with another sensational innovation.
However, this was the same as chip innovation. It was extremely difficult.
Unless, of course, Huanyu Technology was pushing their smartphones.
However, this was impossible.
Firstly, Huanyu Technologies' smartphone was still in research and was not particularly mature.
There were several key technologies that were not developed enough.
Another aspect.
It was 2005 now. It was not the right time to launch smartphones.
Even if Chen Yu wanted to launch it ahead of schedule, the earliest should be in the second half of 2006.
"Uncle Dongsheng, can the price of our super TV be lowered?"
Chen Yu looked at Wang Dongsheng, the person in charge of Beijing Oriental.
"It can be lowered, but other manufacturers will lower it more than us."
Wang Dongsheng continued, "Half of the cost of the TV is the screen. Previously, because the screen was too expensive, many manufacturers were prevented from participating. However, Samsung's price drop this time is not only a blow to our TV business, but also to our panel OEM business."
Speaking of which.
This time, Samsung dared to lower the price because Huanyu Technologies helped them.
Previously, because of the low panel cycle, the market was oversupplied and LCD screens were not very popular. However, with the popularity of netbooks and super TVs, other manufacturers quickly followed suit. All of a sudden, the popularity of LCD screens quickly rose. With the large market demand, even if Samsung lowered the price, their profits were still very high.
Moreover, the more they lowered the price, the more market demand would be stimulated, which in turn increased Samsung's profits.
In his heart, Chen Yu also paid more attention to Samsung.
Among these giants, Samsung was definitely the most difficult to deal with.
In the previous competition with Samsung, it seemed that Huanyu Technologies had gained a certain advantage. However, Samsung still had the final say in the market.
He would not consider this for now. In the future, he would slowly settle the score with Samsung.
"Boss Chen, also, the price of high-end screen chips has increased. We are also very passive. However, on the whole, our super TV still has a certain advantage. However, if this trend continues, we will have more competitors in the TV industry. We expect that the five major domestic TV manufacturers may also follow in the large-screen LCD TV business. "
Liu Zhihong, who was in charge of the color TV business, said.
Liu Zhihong was originally the director of the development zone. He was previously in charge of the color TV business.
Later, Chen Yu saw that Liu Zhihong was doing well, so he persuaded Liu Zhihong to resign from his position in the development zone and become a professional manager.
Chen Yu also attached great importance to what Liu Zhihong said.
The strength of domestic TV manufacturers was terrifying.
Hisense, Changhong, TCL, Skyworth, Kang Jia … If they fought with you, Huanyu Technologies would not be able to withstand it.
Of course, Chen Yu was not without a way to deal with it.
For example, launching a real super TV, or a smart TV.
Connecting the Internet and TV together.
But …
Such an idea was a little too advanced and could not be pushed for the time being.
Moreover, Chen Yu did not want to launch it so soon.
He had to launch his trump card at the critical moment.
"I understand the specific situation here. In terms of each business, you can follow the previous practice. If there are new models, launch new models. If there are no new models, spend more time in the promotion and sales. "
"Yes."
After the meeting, the people in charge left the office.
"Boss Zhang, the situation is not good."
"Yes."
"Boss Chen must be under a lot of pressure."
"It's not just Boss Chen. We are also under a lot of pressure."
Everyone's expressions did not relax at all.
Although they knew that these giants could not do anything to Huanyu Technologies for the time being.
However, the joint attack of several giants had already shown a strong sense of crisis.
In the future, no matter what Huanyu Technologies did, they might be challenged by these giants.
They might even join forces to strangle you.
This kind of treatment was terrifying just thinking about it.
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