Moreover, there was more than one fatal flaw.
Firstly, the iPod did not support the Windows operating system.
Yes.
Normal people would not believe that there was an electronic product that did not support Windows.
But Apple was just that awesome.
They had their Apple computer and their Apple operating system.
Apple had always thought that their operating system was much better than Windows. Everyone in the world should use the Apple operating system. Why use Windows? Moreover, from Apple's point of view, Windows copied the Apple operating system in many ways. For example, the Windows operating system, the task search bar … etc.
Of course, everyone had their own opinions about what was going on here.
But Apple's Steve Jobs and Microsoft's Bill Gates had always been bitter rivals.
As rivals, how could he allow his hardware to support Windows?
Of course, this might not be a problem in the US.
Apple computers occupied more than 20% of the US market. Many people were fans of Apple.
In addition, Apple was the first technology giant to launch a personal PC computer. Apple had a huge appeal in the US.
But in China, although Apple was very famous, its appeal was not particularly strong.
Other than some enthusiasts who might support it, they would find that the iPod that did not support Windows operating system was useless. Just like at this time, many people bought Apple computers and found that they could only use it to type, chat, edit pictures … They could not even play games. They were so arrogant that they vomited blood.
This also caused Apple's market share in China to be only 0.000000000001 … Well, it was negligible.
Since it could not support Windows, why buy an iPod?
This was one of the reasons.
Secondly, the first iPod did not have iTunes.
Store, which was a music and video store.
In his previous life, many people studied the iPod and always thought that the main reason for the iPod's success was the electronic music store.
With the help of the electronic music store, hundreds of millions of fans bought countless of their favorite songs through the iPod.
Well, iTunes
Store was similar to Chen Yu's YY music website.
Unfortunately, iTunes
Store was only launched in 2003.
On the other hand, Chen Yu created an electronic music sales website in advance.
Thirdly, the interface problem.
The iPod's interface was 1394, which was an interface standard invented by Apple.
This interface could provide charging and data transmission for the iPod. It was equivalent to the charging data cable in the future.
However, it was a pity.
Although Apple was a technology fanatic, their interface could transmit and charge very quickly.
Unfortunately, there weren't many computers in the country that had such an interface.
Even if Apple could provide a conversion device, it would affect the user's operation to a considerable extent.
Other than that, the iPod also had some other shortcomings.
For example, insufficient battery capacity and so on.
However, regardless of the other flaws, the iPod would never become popular due to any of these three fatal flaws.
"I really pissed my pants just now."
Apple isn't that invincible. Why was I so nervous just now?
"Brother Jian, here, here you go."
Chen Yu returned the iPod to Zhang Jianming with a relaxed expression.
"Boss Chen, what are you doing?"
Zhang Jianming was a little taken aback.
"What? What do you want to say?"
"The iPod might be released in a week."
"I know."
Chen Yu nodded.
"Then do we have any way to deal with it?"
Although Huanyu Technologies was responsible for the music website business and the MP3 hardware was Bubugao, as the president of Huanyu Technologies, Zhang Jianming still paid a lot of attention to the MP3. After all, this was the first hardware product under Huanyu Technologies.
"No."
Chen Yu shook his head.
"Ah …"
Zhang Jianming was stunned.
"What, Brother Jian, what do we have to deal with it?"
"We have to talk about the iPod's shortcomings in the media."
"Isn't that helping them create hype?"
Chen Yu shook his head, "The iPod is not an Apple computer. Why are you so nervous? Also, even if the iPod is an Apple computer, how many people in the country bought an Apple computer? "
"But the iPod seems to be selling well in the US."
"Oh, that's in the US."
"But …"
"No buts, why are you so nervous? Is Apple really that nutty?"
Chen Yu was incomparably calm. "Brother Jian, let me tell you. Actually, some companies look very awesome, but in fact, they might not be that awesome. Really … "
Chen Yu patted Zhang Jianming's shoulder and leisurely returned to his office.
Of course, this was to show off.
As for the incident that scared Chen Yu to the point where he broke out in a cold sweat, Chen Yu would never mention it.
…
"Chen Yu, the iPod is going on sale today. Should we go and take a look?"
"What's there to see?"
"Don't you want to know how the iPod is selling?"
"No need to know, it's a flop."
A week later, the iPod was released in China.
With the Apple logo, it sold well in the US. The iPod that started the new era of MP3 had high hopes in China.
To be honest, Duan Yongping was a little nervous.
He lived in the US for a long time and knew the horror of Apple.
Although Apple was not what it used to be, Apple's influence was not something any other company could compare to.
Even Microsoft, in terms of influence, many people would say that Microsoft was not as influential as Apple.
As for why?
It could be summarized in one sentence.
Apple was the first company to produce a personal computer.
Without Apple, there would not be today's computers.
Now, he had once again launched a brand new iPod.
They had already proven their success in the US, and their sales in China should not be bad.
"Flop?"
Duan Yongping did not expect Chen Yu to use the word flop to describe the iPod.
"Are you sure?"
"Yes."
Chen Yu said.
Actually, there was no need to analyze the three shortcomings of the iPod. In his previous life, the iPod was not popular in China.
Not only was it not popular, but it also did not sell well.
In terms of the most popular MP3 in China, many famous brands in China were selling well in his previous life.
For example, Patriot and Goblins.
Especially Goblins. In his previous life, Goblins were the leaders in the MP3 industry.
Later, Goblins entered the smartphone industry with MP3, and they were very successful.
"What are you writing?"
"I am writing the sales proposal for Pear MP3."
"Wait, what is this all about?"
Pear Technology's first product was MP3, and they named it Pear MP3.
Duan Yongping was stunned when he saw the proposal written by Chen Yu.
Especially the price set by Chen Yu was 1,000 RMB. Duan Yongping could not accept it.
Actually, the pricing was still under discussion and had not been confirmed.
"Chen Yu, 1,000 RMB is too expensive. A normal MP3 is only 200 RMB."
"That is normal. We are a brand."
"But the iPod is only 999 RMB."
"I think our MP3 is better than the iPod."
"You are so confident?"
"Yes."
Chen Yu nodded confidently.
If Apple can do it, why can't they?
The iPod had so many shortcomings, and they dared to set the price at 1,000 RMB. Why can't they do the same?
Of course, if they set the price at 200 RMB, they can still make money.
But this is only a small profit.
If they want to be a brand, the price of the brand must not be low.
In this world, there is no such thing as a good price.
According to the law, if something is good … … the price must be high.
You've already exceeded your reading limit for today. If you want to read more, please log in.
Login
Select text and click 'Report' to let us know about any bad translation.
