It could be said that.
In 2002, the most popular game in the world was not the Legend of Mir, nor the Legend of Mir, nor the Miracle MU, but the United World's board game.
After several years of development, the United World, which was established in 1998, has now developed into the online game platform with the most active monthly users in China. At this time, some people may not know about the Legend of Mir, some people may not know about the Legend of Mir, but if you say United World's board game, even friends who occasionally go online know about it.
The business of the United World was very simple, which was board game.
Mahjong, Dou Dizhu, Bridge … and so on.
However, although the business of the United World was simple, it was the most popular among players.
Compared to online games, players basically didn't need to be familiar with it and they could play it.
For example, playing Dou Dizhu, they could operate it in a few seconds with a mouse.
There were many friends who didn't like online games, and they played cards in the United World most of the time.
Even those who played online games, when they were tired of playing online games, they liked to play cards in the United World.
However, the Internet changed too quickly. When the new software of instant communication appeared, it suddenly brought a huge challenge to the United World.
The founder of the United World, Bao Yueqiao, went to Penguin not long ago and discussed the intention of cooperation with board game with Penguin.
"No." Li Nan shook his head.
"It is said that the two sides did not reach a cooperation. Penguin said that they didn't like board game, and they won't enter board game."
"No."
Chen Yu said firmly: "It's impossible for Penguin to look down on board game. They must be secretly making board game. As for the publicity to the outside world, it's just a smokescreen. "
Thinking of the QQ games of later generations, how could Penguin not make QQ games?
One must know that the QQ games of later generations made a lot of contributions to the expansion of QQ instant messaging.
According to Chen Yu's impression, QQ games were launched by Penguin in 2003, when the United World was still at its peak. By 2006, the number of people online at the same time in QQ games had reached more than 2.6 million, but the United World had fallen to only 400,000 people online at the same time.
Unexpectedly, Penguin now acted a year ahead of schedule.
This should be the appearance of his side, which suddenly disrupted the course of Penguin's history.
However, no matter whether it was disrupted or not, as long as Penguin made QQ games, this was not only a huge threat to the United World.
At the same time, it was a huge threat to YY.
"Boss Chen, are you saying that we should also make tabletop games?"
"Of course, why not?"
Chen Yu said, "Chess and card games are naturally the most suitable games for players. Although our online games are very popular now, this does not represent all netizens. There are a lot of middle-aged men and a lot of female players. Do they know how to play online games? "
Of course, it wasn't that middle-aged men and female players didn't play online games.
But even if they did play, the proportion of female players was very small, far less than male players. Most of them were transvestites.
It was only after broadband was introduced into thousands of households in the future that the proportion of female players increased significantly.
However, even if the number of female players had increased by quite a bit, the proportion of female players was still very low.
However, in chess and card games, there were many female and middle-aged players.
Of course, this included the elderly players.
In addition, there were also some office workers. Many of them were often idle, and some of them had good conditions. They were all equipped with computers. Of course, it was not for him. It was for business purposes. Not many people would dare to play online games at work. However, there were quite a few people who played Fight the Landlord at work.
There were so many users that YY couldn't pull in all at once. Anyone would be extremely tempted.
"Okay, Boss Chen. Chess and card games are relatively simple and not complicated. I'll start preparing immediately."
Although Li Nan didn't think as much as Chen Yu did, he also felt that there were quite a lot of people who played chess and card games. Moreover, there wasn't much technology in this area. The number of people who registered and were online at the same time had also reached a certain number. It wasn't difficult to enter.
However, Chen Yu immediately interrupted Li Nan. "Li Nan, why did you agree so quickly? Have you thought about how to make this chess and card game platform?"
"Boss Chen, this platform doesn't seem to be very difficult."
"There's definitely no technical difficulty in creating a platform. It'll be done very quickly with a few dozen technicians. However, what I want to ask is, we're doing chess and card games. United World is also doing chess and card games. Penguin is also doing chess and card games. How can we surpass them? "
"This …"
Li Nan thought for a while and said, "We have YY as an instant messenger. As long as we bind chess and cards to YY, I'm confident that I can surpass United World."
"What about Penguin?"
Chen Yu said, "You can think of binding chess and cards to YY. Can Penguin not think of binding chess and cards to their QQ? Now the number of people online at the same time on QQ is 3 times of ours. Although this size is not much, it's still extremely terrifying. Once this size goes up, if we have no other way, it'll be difficult to catch up. "
In fact, the competition between QQ games and United World was not over.
Although the two were competitors, they really didn't fight, and there was no need to fight.
As long as Penguin made all kinds of chess and card games, relying on the size of QQ, and a so-called "Your friend is playing cards in the QQ game" binding, he would soon surpass United World.
However, in the face of a Penguin that was 3 times the size of YY, how could you surpass them?
Once you failed to surpass them, you were even far behind Penguin.
Then if Penguin was given a certain amount of time, Penguin's QQ instant messenger would really be invincible.
This was a battle that must be won.
Unlike before, it didn't matter that YY had not surpassed QQ in terms of the number of active users for the time being.
Because there would be opportunities later.
But if they lost to Penguin in chess and card games, it would be quite dangerous.
The new battle had come, and Chen Yu was highly nervous.
"Boss Chen, I really haven't thought about this."
Li Nan frowned.
It was easy to make a YY chess and card platform, but it was not easy to surpass the similar QQ chess and card platforms.
"I think we can try to poach the executives of United World. They have a certain understanding of chess and cards, and can give us some help when building the platform in the future."
After thinking about it, Li Nan said.
"Poaching the executives of United World is a good idea, but it doesn't have much effect. The competition on the Internet is often not about whether you are professional or not, but whether you are innovative or not. For example, our YY, if we follow the same model as QQ, we will definitely die. "
"It seems that NetEase bubbles are similar to the model of QQ?"
"They will die soon."
"Uh …"
Li Nan burst into tears.
Is there such an evaluation of peers?
"If we want to compete with QQ, we still have to use our previous strategy, differential competition."
With decades of vision, Chen Yu thought about it, and he came up with a strategy on how to compete with Penguin.
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