After the meeting, Chen Yufeng was filled with doubts. He searched for Zhao Xuming's number in his cell phone's contact list while trying to figure out the true meaning of Boss Pei's words.
What confused him was that Boss Pei said that money was not the most important. Friendship and sincerity were the most important.
What is friendship and sincerity?
All the live streaming platforms were competitors, and there was no friendship between them. What friendship and sincerity was there to speak of?
If they sold the broadcasting rights cheaply, not only would they not gain friendship, but they would also be mocked by other live-stream platforms in private for being stupid and naive.
Thus, Boss Pei definitely did not mean to sell the broadcasting rights cheaply.
The so-called putting friendship and sincerity first should mean putting the other party's friendship and sincerity towards Bunny Tail Live-Stream first.
As for the other party's friendship and sincerity, it would depend on their performance.
What's more, Boss Pei had specially emphasized that the focus was not on money but something else.
What were these things?
Chen Yufeng couldn't think of anything either. Moreover, even if he thought of it, it wouldn't be good to say it directly. It would seem a little like extortion.
However, it did not matter. He could let the Vice Presidents of the various live-stream platforms fully display their subjective initiative and take the initiative to propose it. Chen Yufeng could consider and consider the conditions that everyone proposed.
Thinking of this, Chen Yufeng had a rough idea and immediately dialed Zhao Xuming's number.
"Hello? President Chen, what's the matter? "Zhao Xuming's voice was very enthusiastic on the other end of the phone.
Bunny Tail Live-Stream and the ICL league were still in the honeymoon period after all. Their previous cooperation was more pleasant. Zhao Xuming's attitude was still very positive even though most of the popularity had been earned by Bunny Tail Live-Stream.
Chen Yufeng relayed Boss Pei's words. In other words, he intended to distribute the broadcasting rights of the ICL league.
Strictly speaking, after buying the exclusive broadcasting rights of the ICL league, Bunny Tail Live-Stream could distribute it at will without violating the current contract. There was no need to seek the opinions of Finger Games and Long Yu Corporation.
But he still had to say something.
On the one hand, it was out of courtesy. On the other hand, it was more convenient for Zhao Xuming to contact the people in charge of all the live broadcasting platforms.
Zhao Xuming's voice instantly rose a few octaves. "Really?"
He was pleasantly surprised, but he also couldn't believe it.
What was Boss Pei thinking? Why would he choose to sell the broadcasting rights of the ICL league at this juncture?
The ICL league was becoming more and more popular now!
In fact, it would definitely be better for Finger Games and Long Yu Corporation to distribute the broadcasting rights. Although the distribution of the broadcasting rights this time had nothing to do with them in terms of profits, the popularity was different.
There would definitely be more viewers, more popularity, and more publicity if multiple platforms live-streamed the ICL league. There was no doubt about that.
In other words, this matter was definitely beneficial to Zhao Xuming and Finger Games.
On the other hand, distribution meant that it would no longer be exclusive to Bunny Tail Live-Stream. While earning money, it would also give up the opportunity to attract more traffic to Bunny Tail Live-Stream and bring more popularity. It looked a little short-sighted and did not seem like something Boss Pei would do.
If Chen Yufeng hadn't mentioned this matter, Zhao Xuming definitely wouldn't have mentioned it himself.
However, since Chen Yufeng had taken the initiative to mention it and it was Boss Pei's idea, of course, he could not ask for more!
Zhao Xuming said, "How about this, President Chen? I'll go and make an appointment with the people in charge of several live broadcasting platforms. We'll go to Shanghai tomorrow to have a meal and talk about it in detail. How about that?"
Chen Yufeng knew that such a huge matter could not be finalized online. They had to meet, so he agreed immediately.
What's more, Chen Yufeng took the opportunity to give the person-in-charge of the various live-stream platforms some hints so that they could think about how to express their 'friendship' and 'sincerity' in advance.
…
…
March 13th, Tuesday …
Shanghai, Long Yu Corporation's headquarters.
"Yo, President Chen, please come in!"
"Boss Zhu, you're here? Please come in. "
"Boss Peng, Boss Liu, come, come. They're already in the conference room."
Zhao Xuming was beaming with joy as he entertained them attentively.
Of course, he had reason to be happy.
Previously, the Vice Presidents of these live-stream platforms found it expensive to buy the broadcasting rights of the ICL league for seven to eight million yuan. He had called these people one by one, but they had repeatedly declined and were unwilling to buy it.
Now, could these people come to Shanghai obediently and buy back the broadcasting rights of the ICL league?
Of course, Long Yu Corporation would not be able to earn a single cent from the distribution of the broadcasting rights this time. However, it was still the same. There was no money, but there was popularity. Thus, Zhao Xuming would definitely not lose out.
The Vice Presidents of these live-stream platforms might feel a little awkward, but they were still full of smiles.
It was business. There might have been some friction previously, but it was naturally a good thing that Boss Pei was willing to sell the broadcasting rights of the ICL league and share the popularity with everyone.
Soon, everyone sat down in the conference room and prepared to discuss serious matters.
In fact, Chen Yufeng had already called these people yesterday to briefly communicate with them. Everyone knew what was going on this time. Thus, they quickly got to the main topic after Chen Yufeng and Zhao Xuming's brief introduction.
Chen Yufeng looked around at the Vice Presidents of the various live-stream platforms who were present today. There were some familiar faces and some he did not know.
A total of seven or eight people had come today, but only three to five platforms might be able to make a deal in the end. However, this did not stop the other platforms from joining in the fun.
Chen Yufeng said, "Everyone, Boss Pei said that money is secondary to the distribution of the ICL league's broadcasting rights this time. The key is still to see everyone's sincerity. What's your decision? "
The Vice Presidents of the live-stream platforms looked at each other. In fact, everyone already had their own thoughts, but they were not sure who would speak first.
In the end, ZZ Live-Stream's Liu Liang spoke first.
"Boss Chen, of course, it's easy to talk about Boss Pei's sincerity. Money is definitely one aspect. We've decided to give 12 million yuan to buy the broadcasting rights of the ICL league. "
"Apart from that, our platform also has a few live-streamers who play GOG and IOI well. They're still under contract. We'll give them to Boss Pei as well! We'll continue to pay their salaries. The two-year contract will be worth one million yuan. "
Peng Bin from Waiwai Live-Stream said, "We're offering 10 million yuan. In addition, we're also doing a live-stream program at the moment. Every episode is quite popular. We can give the broadcasting rights for free. Of course, we also have a few good live-streamers … "
Zhu Yan from Wolf Fang Live-Stream said, "We have a mobile game competition that's quite popular. It's exclusive. It's not very popular, but it's still worth a little money. In addition, we'll offer 11 million yuan. "
Another live-stream platform said, "I'm sorry, Boss Chen. Our cash flow has been a little tight recently. We can take out eight million yuan at most. However … we happened to have a dispute with a big live-streamer recently and have already frozen him. We can take advantage of the situation and give him to Bunny Tail Live-Stream. We can use the three-year contract with him to make up for it. It's about five million yuan. We'll still pay his salary if he goes to your live-stream. What do you think? "
The prices of the live-stream platforms were different. However, including the content that came with it, the value was basically around 13 million yuan.
These Vice Presidents had been thinking about what Boss Pei meant after receiving Chen Yufeng's call yesterday.
Money was not the first priority. Boss Pei definitely needed to give Bunny Tail Live-Stream more live-stream content!
Everyone could tell that the live-stream content of Bunny Tail Live-Stream was relatively single at the moment. There were basically no reliable live-streamers. The popularity of the website depended on the two leagues, GPL and ICL. Once the competition was over, the popularity of the website would drop by more than half.
Boss Pei's attitude was very clear since he lacked content.
He could only ask for a portion of the money, but all live-stream platforms had to hand over some live-stream content in exchange for the broadcasting rights of the ICL league!
These Vice Presidents pondered for a moment. Boss Pei had repeatedly emphasized the keyword 'sincerity'. They definitely could not give less money.
Boss Pei was so calculative. If the price was too low, Boss Pei might get angry and not sell it?
After all, Boss Pei was now sitting on the fishing platform. It was fine whether he sold the broadcasting rights of the ICL league or not. It was fine if he sold it to one company or many companies.
The reason why Boss Pei did not make things clear was obviously because he wanted to see the sincerity of the various live-stream platforms. Those without sincerity would definitely be recorded by Boss Pei.
Considering the rising popularity of the ICL league, 13 million yuan was a relatively high but more sincere price.
This money might be inflated, but Long Yu Corporation and Bunny Tail Live-Stream had already invested a lot of resources and taken on risks in order to promote the ICL league. These platforms could only be considered to be picking fruits. It was reasonable for them to pay a premium.
As for the live-stream content that came with the money, there were obviously only two types.
The first was competitions and programs with exclusive broadcasting rights. They could give the broadcasting rights to Bunny Tail Live-Stream and get a certain discount. The other was live-streamers. Those who did not get along with the platform could take this opportunity to pack them up and send them away.
For example, one of the live-stream platforms was in a conflict with one of their own live-streamers.
The platform had hinted many times that this live-streamer should ask for gifts from the audience and fight for rankings. However, this live-streamer had rejected it time and time again. He had signed a huge contract but could not give the website enough profits. The Vice President of the platform had long disliked him. He could take this opportunity to discount this contract and offset a portion of the money from selling the broadcasting rights of the ICL league.
This platform would still pay this live-streamer's salary but it was quite appropriate to get rid of an unprofitable live-streamer in exchange for the live-stream rights of the ICL league.
What surprised Zhao Xuming and Chen Yufeng was that there were five live-stream platforms bidding this time!
The main reason was this special payment method.
They did not have to take out 13 million yuan directly. Instead, they could only take out seven to eight million yuan. The rest could be discounted with the other content resources of the platform. Some exclusive content would be distributed to Bunny Tail Live-Stream in exchange for the broadcasting rights of the ICL league. These platforms felt that they would not lose out.
Thus, some live-stream platforms that were relatively tight with cash flow were also tempted.
The broadcasting rights of the ICL league this time were different from before.
Previously, no one was sure if it would be popular, so everyone was hesitant and not very decisive. Now that Boss Pei was taking the lead and the ICL league was getting better, several large live-stream platforms were scrambling for it …
Naturally, the other live-stream platforms could not sit still!
This was just like the same product. If there were no customers around, most passers-by would not take a second look. However, if there were many people around, everyone would definitely go and take a look!
Thus, the Vice Presidents of these platforms bid one after another and looked at Chen Yufeng in anticipation.
Bunny Tail Live-Stream should lack these exclusive resources and live-streamers but it was more or less' forced together '.
It was hard to say if Chen Yufeng and Boss Pei were willing to take it or not. Thus, these Vice Presidents were a little nervous.
Chen Yufeng listened to everyone seriously and nodded slightly.
He could feel that these platforms were trying to force their way in. For example, one of the platforms sent over a big streamer who was having a conflict, while another platform offered a relatively unpopular sports competition at a discount. There was also a platform that simply offered over twenty contracted streamers who did not have very good results as a package …
However, it was obvious that these platforms knew what they were doing. They knew that they were trying to force it, so their overall evaluation was lowered.
Chen Yufeng felt like he was in a large second-hand market. There were all sorts of useful and useless things around him. He was surrounded by a group of people who were very eager to promote them.
Chen Yufeng thought about it. These things might be forced together but they were indeed what Bunny Tail Live-Stream lacked. It was not impossible to accept all of them.
No one would think that the content of the live-stream was too little regardless of whether it was useful or not.
However, even so, he had to beat these platforms with his words. He could not be treated as a fool.
At that thought, Chen Yufeng's face turned serious. He coughed lightly and said, "The evaluation of the things that everyone has given us is not bad but everyone should know whether they are worth this money or not, right?"
The Vice Presidents' expressions could not help but change. They felt a little guilty.
The main reason was that they were indeed a little in the wrong. If they insisted on quibbling, there was a high chance that the negotiation would collapse.
No one dared to break down the negotiation with Boss Pei because no one knew what Boss Pei would do if the negotiation failed …
However, if they were to add more? Everyone could not bear to part with it.
They could not possibly sell everything they had just for the broadcasting rights of the ICL league, right? Did he sell out his own big streamer? That was impossible!
Zhao Xuming knew that something was wrong when he saw this situation.
He was very jealous that the broadcasting rights of the ICL league could be sold for so much money but he was also the person who hoped that the distribution would succeed the most.
After all, the ICL league would be more popular with one more platform!
Zhao Xuming quickly tried to smooth things over. "Everyone, calm down."
"Actually, I've already seen everyone's sincerity. However, Boss Chen is indeed a little at a disadvantage."
"I have a suggestion. What do you think? Bunny Tail Live-Stream is broadcasting the ICL league three minutes faster than other platforms. That way, no one would suffer any real losses. Boss Chen would be able to explain to Boss Pei when he returns. How about that? "
The Vice Presidents of the live-stream platform looked at each other and nodded. "Alright!"
It was not a big problem for the live-stream to be three minutes slower. The impact was negligible. Most of the audience on this platform would not run to Bunny Tail Live-Stream just because they were three minutes slower.
For Bunny Tail Live-Stream, these three minutes could indeed attract some viewers. It could be considered a small bonus for this distribution.
Chen Yufeng nodded. "Boss Zhao's suggestion is not bad. Since that's the case, there's no problem with Bunny Tail Live-Stream. Let's finalize the details and then sign the contract, right?"
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