"Alright, that's all for today's news conference. Once again, I would like to express my heartfelt thanks to everyone for coming!
"Everyone, please leave in an orderly manner. You can collect your free gifts at the entrance.
"If everyone is interested in this cell phone, you can log onto Otto Technologies' official website to place an order. Upwind Logistics' staff will deliver it to your doorstep immediately!"
Chang You looked at his watch. He could not help but heave a sigh of relief and prepared to leave the stage.
However, he had only walked halfway when the crowd below started shouting.
"That's it?"
"You haven't said anything yet!"
"Tell me more in detail. I want to buy it!"
"Stop shouting and go online to place an order. We'll run out if we're late!"
The crowd below the stage was in chaos. There were all kinds of shouts. Chang You kept Boss Pei's instructions in mind. He was determined to keep the news conference within an hour. Thus, he ignored the strong requests of some people and walked off the stage, forcefully ending the news conference.
Many people below the stage who reacted quickly had already taken out their cell phones to log onto Otto Technologies' website to place an order.
There were only a thousand units. They would run out if they were late!
One had to know that they were not only competing with the people at the news conference but also with the twenty to thirty thousand viewers on the live-stream website!
Those who were not very interested in the cell phone began to leave in an orderly manner to collect their free gifts at the entrance.
However, the number of people who left seemed to only account for about two-thirds of the people who attended the news conference.
Many people had no intention of leaving at all!
Obviously, most of the people who attended the news conference were loyal users of Tengda. Many aspects of their daily lives were closely related to Tengda's business. Their desire for this cell phone was far higher than that of ordinary consumers!
Thus, the proportion of people who stayed to buy it was especially high!
Pei Qian sat in the corner and watched this scene anxiously.
Hurry up and leave! What are you all doing here?!
Pei Qian looked at the man on his left. He saw his fingers flying up and down on the screen quickly. He was quickly filling in the delivery address on Otto Technologies' website and then confirming the payment in one go.
The man could not help but clench his fists after the payment was successful. "Yes! I got it! "
Pei Qian looked at the others. They seemed to be doing the same thing!
Just think about it, what could these people at the press conference be doing? Of course, they were fighting to buy it!
Pei Qian wanted to pull their hair and shout. "Don't buy it! Don't buy it! "
However, the situation seemed to be out of control …
Pei Qian quickly opened his cell phone and logged into Otto Technologies' website.
On the product details page of the E1 cell phone, he saw the number of remaining stocks.
327!
After another refresh, it was 116!
Another refresh. Sold out!
As the 'sold out' label appeared, Pei Qian heard exclamations of 'holy sh * t'.
"That's it?"
"He's dead! I just filled in the address! "
"The importance of hand speed …"
"I got it! I'm so happy!"
"Is there anyone willing to sell? I'll pay more! Please give me a copy! "
Someone had actually started to raise the price.
Pei Qian wanted to vomit blood. What the hell was this?!
Crazy, they were all crazy. These 1,000 cell phones were originally supposed to be piled up in the warehouse until the next settlement cycle, but in less than two minutes, they were all sold out!
This also included the time it took for everyone to type on the screen. If it wasn't for the fact that they had to fill in their addresses, the tickets would probably be sold out even faster.
Only then did the crowd reluctantly prepare to leave the hall.
"Hunger marketing! F * ck! "
"What can we do with a thousand units? I'm so angry! "
"F * ck, if I had known, I would have gone to the website to wait for so little stock at the start of the news conference. I didn't react in time!"
"When are we going to restock?"
"I've been thinking too much about money. What's wrong with cell phone manufacturers now? Do they have to engage in hunger marketing to sell things?"
Pei Qian was dragged out of the venue by the crowd, feeling bitter.
It really wasn't hunger marketing!
Hunger marketing was indeed hunger marketing, but I didn't intend to do it!
I only intended to produce a thousand units and make small losses. In the end, all of you bought them one by one. I didn't expect this to happen!
Now that you've bought all the stock, I haven't even blamed you, and yet you're blaming me first?!
Pei Qian was infuriated.
So … what should he do next?
Pei Qian was very worried.
Just as he walked to the door, a staff saw Boss Pei and quickly pulled him to the side.
"Boss Pei, come quickly, Boss Chang is waiting!"
Pei Qian was pulled to the preparation room next to the venue with a confused look on his face. He heard a 'bang' as soon as he entered.
Fireworks and ribbons danced in the air, and there seemed to be … champagne corks?
Chang You held a bottle of champagne in his hand, and the employees of Otto Technologies surrounded him and applauded enthusiastically.
"Boss Pei, the cell phone news conference that you arranged is a classic marketing case that has never been seen in the entire cell phone industry. It will definitely go down in history and be learned by all major cell phone brands!
"Through the method of suppressing one's desires first, we proposed the price and stock at the beginning to arouse the interest of consumers and then created a sense of nervousness about the lack of stock. Then, we finished talking about all the advantages of the cell phone within five minutes. It instantly blew up the audience and became a hot topic on the internet. Finally, we talked about the shortcomings of the cell phone. While reflecting our company's aggressive attitude, we also firmly captured the hearts of the target users and greatly strengthened their desire to buy!
"I really didn't expect that a thousand cell phones would be sold out right after the news conference. This means that Otto Technologies' strategy of entering the high-end market has achieved initial success!
"All of this is inseparable from Boss Pei's wise guidance!"
Pei Qian was already a little drunk amidst the warm applause before he even drank the champagne.
What do you mean by all of this is inseparable from my wise guidance? Does that mean that this is my own fault?
"Everyone, look, Boss Chang's recital video has become popular! It's going viral on the internet, and many people are learning it! "
"Our cell phone is also popular, and many people in the digital circle are talking about it!"
"The first batch of technology media has all given cell phones. Their review videos will probably be out in three or four days."
"F * ck, someone is already reselling it on the second-hand website? Isn't that too fast? They just got it and they're already reselling it? Did a scalper sneak into our news conference? "
"That can't be, the news conference was a random ticket given to customers of Tengda's other businesses. They must have coincidentally bumped into a scalper."
"Don't forget that there are live-stream users. Perhaps a scalper sneaked into the live-stream room."
While everyone was excited, they also discovered something that made them unhappy.
Indeed, as long as it was something limited, scalpers would be like flies that could not be chased away. It was disgusting.
Less than ten minutes after the news conference ended, people were already selling it on the second-hand website at a high price. This speed caught the employees of Otto Technologies off guard.
Chang You poured champagne and sighed. "This is the duality of a scalper."
"Perhaps the fans did intend to use it for themselves at first, but they realized that they could sell it for three hundred, five hundred, or even a thousand yuan without paying any price. Naturally, they would want to resell it."
"There's no other way. It's hard to avoid such things. We have less stock, and people are willing to pay more for it. These people who snatched it are willing to sell it at a higher price. We can't stop them."
"In short, don't worry about it for now. Everyone, raise your glasses and celebrate!"
Some employees had already helped to distribute the champagne to everyone. Of course, Pei Qian had a glass in his hand.
"Come, cheers!"
Pei Qian silently raised his glass and downed it in one gulp in the warm atmosphere, speechless.
"We have to stop the scalpers at all costs!" Pei Qian said firmly with a sullen face.
The cell phone news conference was sold out right after it ended. He was already very unhappy.
Now that he heard about the scalpers, he was even more unhappy!
Pei Qian hated scalpers the most. They were a group of blood-sucking maggots. He would rather not lose money himself than let these scalpers earn money!
Pei Qian had been disgusted by scalpers once when Ocean Stronghold was selling limited edition firearms. At that time, Pei Qian gritted his teeth and would rather earn more money to stop scalpers from reselling.
Reality had proven that watching scalpers suffer was more enjoyable than losing money!
Chang You, who had just taken a sip of champagne, was shocked to see Boss Pei's sullen face.
Sh * t, I seemed to have said the wrong thing just now!
How could Boss Pei turn a blind eye to scalpers given his abhorrence of evil?
He had indeed angered Boss Pei when he said 'don't worry about it for now'. Otherwise, why would Boss Pei look at him with a sullen face and look very dissatisfied?
What's more, his expression seemed a little complicated?
That showed the seriousness of the situation!
Chang You quickly said, "Boss Pei is right! We have to stop the scalpers at all costs! … Uh, how exactly should we do that? "
"I understand, Boss Pei. You want to be able to mass-produce it immediately and directly guarantee the stock supply. That way, the scalpers can't raise the price, and it will all be wasted!"
Pei Qian: "…"
Mass-Produce it?
You're thinking that I'm not earning enough!
However, Pei Qian had to admit that Chang You's train of thought was normal. The cell phone news conference was a huge success, and it was sold out at the news conference. Obviously, they should supply it immediately and mass-produce it immediately, right?
How could there be a reason not to earn money in this world?
Pei Qian was speechless for a moment. That's right, they had to continue to stock up if the cell phone was sold out. Otherwise, the System would not be able to explain it.
Since they had to stock up, they had to sell it. Selling it would definitely earn money. It would be very disgusting if they had too little and the scalpers would snatch it away. Wouldn't they earn more if they had too much?
Pei Qian was completely speechless.
How did things turn out like this?!
"Uh, Boss Pei?" Chang You was a little surprised to see Boss Pei in deep thought.
The cell phone was so successful. Couldn't they just throw money into mass production? What was there to hesitate about?
Could it be … that Boss Pei had triggered the 'smooth thinking' state again?
Pei Qian was very worried. He could only choose the lesser of two evils.
It was a fait accompli that the cell phone had become popular. Now, he could only think of ways to stop the losses. He had to do his best to prevent the influence of the scalpers so that the cell phone would be sold less.
Perhaps he could use the model of Ocean Stronghold back then. He could determine the credit value of each customer and use the credit value to determine the priority of purchase. Then, he could sell the cell phone in limited quantities every month or week …
However, on further thought, he could not!
This model also had huge hidden dangers. Ocean Stronghold had dug a hole for him back then!
At that time, players could not get limited edition weapons. In order to increase their credit value, many people bought the Red Kilin crazily. In the end, Ocean Stronghold's income skyrocketed!
It was the same logic this time. If he used this method to sell cell phones, then consumers would spend their money on Tengda's other businesses. They would do everything they could to increase their own credit value.
There was still a lot of money to be earned. In fact, the hidden dangers were even greater!
Until now, Ocean Stronghold's popularity did not show any signs of decreasing. Players were extremely loyal, and a large part of the reason was this consumption model.
Pei Qian was in despair. This was a f * cking dead end!
Could it be that he had no choice but to start mass production in order to not let the scalpers take advantage of him?
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