Pei Qian nodded. "That's right, is there a problem?"
Chang You's expression was very interesting. It changed from confusion to confusion and from confusion to thoughtfulness.
However, after changing a few times, Chang You gritted his teeth. "Alright, Boss Pei, I'll do as you say!"
He turned to leave.
Pei Qian quickly raised his hand. "Wait."
Chang You, "Eh? Boss Pei, do you have any other instructions? "
Pei Qian coughed lightly, thinking about how to organize his words.
He realized that the situation seemed to be getting worse.
In the past, when he made a more outrageous suggestion, his subordinates would repeatedly confirm with him and ask some operational details before reluctantly carrying it out.
However, Chang You came over today and did not ask a single question. He only had a mental struggle in his heart and decided to carry it out!
That would not do.
Pei Qian was worried.
If his subordinates did not question the plan, how would Pei Qian know if their understanding of the plan was correct?
Such a thing could go wrong by a thousand miles!
Pei Qian thought about it and said tentatively, "Tell me in detail what you want to talk about at this news conference."
Chang You said confidently, "I will focus on the shortcomings of this cell phone. One is expensive, and the other is heavy.
"Then, I'll tell the audience that our cell phones are expensive because of the following materials. Then, I'll list out the various configurations."
"Boss Pei, don't worry. Every item will definitely be simple enough. You just have to reveal the key information to the customers.
"Then, it will be heavy. I will show the weight of our cell phone and compare it with some common items so that everyone has an intuitive idea of the cell phone's weight.
"Then, I will tell the audience that the reason why it is heavy is mainly because we have a large 5800 mAh battery …"
Pei Qian was a little melancholic.
Fortunately, I asked a few more questions.
As expected, this fellow misunderstood my intentions!
According to Chang You's words, he would first point out the shortcomings and then turn them into advantages. For example, he would first throw out the concept of a 250kg machine to ridicule himself and then highlight the advantages of the cell phone: a large battery and long endurance.
In layman's terms, he would first suppress and then raise.
How could that work?!
If he held a news conference like that, it would definitely not be a failed news conference!
Pei Qian thought about it for a while and said, "You are walking in the right direction, but you still have to study the specific details.
"Here's my proposal."
"The process of the press conference should be the opposite of most mobile phone brands' press conferences."
"Let's set the price first."
"Don't netizens like to post 'Sorry to disturb you' these days? Let them do it as soon as they come up. There's no need to wait."
"Use a picture to explain all the advantages of our cell phones. Don't spend more than five minutes talking about this picture."
"After that, focus on the shortcomings of the cell phone."
"First of all, it's expensive. Not only do we have to emphasize that this cell phone is selling for 8,000 yuan, but we also have to emphasize that this cell phone doesn't support installment payments, and we will never lower the price in the future!"
"Next is the weight. Not only do we have to provide the specific weight data of the bare machine, but we also have to provide the weight data of the film and shell. Then, we have to compare it with the weight of some objects in reality so that we can clearly tell everyone what kind of people will feel pressure when holding it with one hand!"
"Moreover, after entering this stage, I can no longer introduce the advantages of the cell phone in a disguised form, because I've already finished the introduction!"
"Words like 'Our phones are heavy because we used a 5800 mAh battery' must not be said at this stage!"
"Just say the shortcomings. I'm not asking you to praise yourself. Be less conventional and more sincere."
"Of course, these are definitely not enough for the news conference."
"Think about it carefully. Are the only shortcomings of this cell phone only expensive and heavy? There is no perfect product in the world. If you can't see the shortcomings, it only means that your taste is not good! "
"Find enough shortcomings for me to talk for half an hour!"
"In short, this news conference should be controlled within an hour. Of course, I don't have any objections if it can be shorter."
"Many cell phone manufacturers' news conferences are long and boring. They can talk about small sesame-sized functions for ten minutes. They are too disrespectful of the audience's time. We must put an end to such a phenomenon!"
"That's about it. Do you remember?"
Pei Qian looked at Chang You with a smile.
Chang You's expression went from confusion to confusion, and then to thoughtfulness. Then, he nodded again. "Alright, I will definitely do the powerpoint according to this!"
Pei Qian: "…"
He still felt a little worried, but since he had already said that, he couldn't possibly do the powerpoint himself, right?
Thus, he nodded. "Alright, go and prepare. Ask me if you have any questions."
…
At 3 AM, He Desheng arrived on time.
He held two stacks of proposals in his hands. "Boss Pei, this is the better investment project that I have sorted out, and this is the dream investment project that Boss Ma has sorted out. Please take a look."
Pei Qian reached out to take the two stacks of proposals. He flipped through them and frowned.
They were all words. His head hurt just looking at them.
Sigh, if not for the fact that these people were too serious and reliable when they wrote their plans.
You're making things very difficult for Boss Pei!
Pei Qian could not help but feel emotional. 'Top Student, Come Quick' was such a good project. It was much more reliable than these projects, but … why did it make money …?
As he flipped through the proposals, he casually asked, "How's' Top Student, Come Quick 'been doing recently?"
He Desheng quickly answered, "Xude Education made some big moves after taking over 'Top Student, Come Quick'.
"First, they forced all their students to sign up for the application. They even asked their family and friends to sign up and forced them to log in every day. Their students complained incessantly.
"After that, they arranged for the application to be revamped and renamed it 'Xude Top Student'. They added more functions to the application to advertise some of Xude Education's courses and create a shortcut for registration.
"As a result, the activity plummeted, and there was a lot of criticism online. The people in Xude Education must be having a headache now …"
Pei Qian had been flipping through the proposals casually when his eyes lit up.
Wasn't this the scene that he had been dreaming of?
I wanted the activity to plummet, to be unable to make ends meet, and to be incurring losses!
Pei Qian seemed to understand now. There was nothing wrong with the project that he had come up with, and there were not many operational problems either. The only reason they were making money was that he had not waited for the right time!
Xude Education was indeed very knowledgeable. They had made this project incurring losses as soon as they took over. How enviable!
Pei Qian immediately pushed all the proposals to one side. "I've thought about it."
He Desheng was stunned. Then, a look of admiration and longing appeared on his face.
"Boss Pei, you've only flipped through the proposals for five minutes, and you've already found a reliable project? You're so efficient! "
He Desheng could not help but give him a thumbs-up, praising the investment genius Boss Pei.
Pei Qian sniggered. "Use this money to buy back 'Top Student, Come Quick' for me!"
Roll on the ground from where you fell!
It did not matter if you made money. You could just spend as much as you earned, right?
He Desheng was stunned.
Buy it back?
Dream Realization Ventures still had twenty percent of 'Top Student, Come Quick's' shares now. They were internal shareholders. If Pei Qian wanted to buy more shares, they would have priority.
What's more, after going through so much trouble, Xude Education realized that this project was burning money and incurring criticism. What's more, they could not see any possibility of making a comeback in the short term. If someone was willing to take over the project, they would definitely cut their losses.
Even if they did not sell it now, they would definitely sell it in a week or two.
However, that was also why there was no need to buy it!
The project had already become a mess. They had already cashed out at a high price. Why should they go back and get involved?
He Desheng was a little confused. He probed, "Boss Pei, how much … should we buy? 34%, 51%, or 67%? "
Pei Qian waved his hand. "Of course, we'll buy as much as we can. It'll be best if we buy 100%!
"That's right, spend some money to poach the person in charge of this project from Xude Education as well. Let him continue to be in charge of this project."
Now, Pei Qian understood. Whether the same thing could succeed or not depended on the person!
If he bought the project back and handed it to He Desheng to manage, it might be revived.
He had to poach the person in charge of the project from Xude Education and let him continue to be in charge of this project. That was the only way to ensure that nothing went wrong!
He Desheng looked confused. However, since Boss Pei had already made it so clear, there seemed to be no need to ask further.
After a moment's consideration, He Desheng nodded. "Alright, Boss Pei. I'll make the arrangements now!"
…
Pei Qian felt much more at ease after sending Chang You and He Desheng off.
His work for the day would be completed after sending one more person off!
At 4 PM, Lin Wan arrived to discuss with Pei Qian about Be Quiet.
She wanted to discuss with Pei Qian how to advertise Be Quiet.
"Boss Pei, have you played the game? Do you have any opinions or suggestions? "Lin Wan asked.
"Er …" Pei Qian really wanted to say that he had not played the game, but that would be too embarrassing. Thus, he said vaguely, "There shouldn't be any problems. Let's get straight to the point."
Lin Wan nodded. "Alright, I'll talk about the advertising strategy I have in mind."
Pei Qian listened intently.
For Be Quiet …
Pei Qian had initially proposed a sufficiently wrong direction for the game. He wanted it to be an online horror game without a plot.
He had not expected Shang Yang Games to actually produce it!
However, making it did not mean that players would buy it. Pei Qian still felt that a horror game that was connected to the internet and had no plot would not be scary or fun. It would not be attractive to horror game enthusiasts or ordinary players.
However, he could not be careless in terms of advertising.
The Lonely Desert Road was a rubbish game to begin with. However, it became popular in an instant because it had coincidentally found a suitable advertising strategy.
Pei Qian did not want such a strange thing to happen again.
Be Quiet …
Be Quiet was a game that had to be stopped from the start of the publicity campaign!
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