Hu Xianbin said, "Currently, the number of streamers, rooms, and online viewers of Safe and Civilized Driving are all increasing rapidly. From the looks of it, there are four main types of streamers that stand out.
"The first type are purely technical streamers, such as professional drivers or professional driving simulation players. They can drive well the moment they get started, so many viewers come to watch their high-end operations.
"The second type are educational streamers, such as those who teach subjects two and three, as well as driving and racing licenses. They can all be categorized as this type.
"The third type are streamers that are purely for show effects, such as those who deliberately crash cars to test the safety of cars, or those who frequently get into accidents because their driving skills are too lousy … Some are really lousy, some are just for show effects. But I have to say, there are indeed many viewers who like to watch this type of 'back to square one, the streamer turns into a monkey on the spot' script.
"There are even some people who specialize in making car review programs in the game. They review the performance, safety, and so on of each car model. They compare it with the cars in real life. The videos they post are also very popular. It's ridiculous."
"The fourth type is more special, the technical streamers. They improve their driving skills bit by bit, and experience all the content in the game step by step. This type of streamer is the least in number, but the momentum is the fastest. For example, this female streamer, Zhang Yan, is in this type. She's gained a lot of fans from Safe and Civilized Driving.
"This is the number of viewers for different types of streamers, the number of comments, and the changes in popularity. You can study it, it might have some value."
Ye Zhizhou looked at the data and nodded slightly.
The data did not lie.
If the data lied, it could only mean that the data was not comprehensive enough, or that the interpretation was wrong.
Both of them were video game designers, so they naturally knew the importance of data.
Ye Zhizhou looked at the data carefully, and began to analyze it with his understanding of Safe and Civilized Driving.
"The first type are technical streamers. They attract fans quickly, but they seem to have a hard time keeping them. Their popularity drops quickly, and they don't last long.
"Which means that the viewers get tired of watching them.
"That's not hard to understand. After all, no matter how cool their drifting is, it's just a visual effect. Other driving simulation games also have a lot of big bosses who can drift and run very well, but they haven't been very popular, and not many people pay attention to them. "
"This might be because the content is relatively ungrounded. Ordinary players might not understand how difficult it is, and they can't learn from it to improve their driving skills. Therefore, they come to broaden their horizons. After watching these big shots run a few laps, they lose interest."
"The third type is the streamers who create program effects. The increase in popularity is more obvious, but the fluctuations are also greater. After all, everyone is here to see the streamer crash. When the streamer crashes, 'returning to the past' is indeed very effective, but the process before the crash is more boring. "
"This is a bit like some of the torturous games from before that always return to the starting point. Although it has a good program effect, it can easily make the audience angry to the point of having a cerebral hemorrhage."
"The second category of instructional streamers is growing very steadily. It's obvious that they're aiming for practicality. With a steady stream of new players, this type of streamer should be able to maintain the number of viewers. "
"However, the problem is that the content of this live-stream is relatively monotonous. Most people might not watch it again after watching a few days of teaching and successfully getting a driver's license. If the influx of new players decreases in the future, there might be a lack of continuity, and the number of people streaming will decrease. "
"Based on the data, the most promising type is still the fourth type of streamer. On one hand, it allows players to understand the content of the game comprehensively. It has a certain program effect and allows the audience to gain a sense of growth with the streamer. On the other hand, it can indeed provide a certain guidance for players. It can be said to be a more versatile live-stream direction. "
"It's just that … this mode isn't something that just anyone can play. Only those who are talented in driving and live streaming can do it."
Hu Xianbin nodded. "Yes, we can also draw some conclusions based on the analysis of Zhang Yan's live-stream content.
"From the feedback on the bullet screen, her live-stream content has indeed affected many players' Safe and Civilized Driving. Some people who originally did not plan to play it have played it, and some people who originally put it down picked it up again."
"This should have something to do with the characteristics of the game itself. We can see the core difference between Safe and Civilized Driving and ordinary racing or driving simulation games."
"Many players say that Safe and Civilized Driving is the best for improving driving skills. Obviously, this is not a coincidence."
Ye Zhizhou agreed deeply. "Indeed.
"The strong punishment characteristic of Safe and Civilized Driving extends the game's lifespan. On one hand, it makes the learning curve of players smoother. On the other hand, it helps to cultivate players' confidence and reduce their sense of failure.
"Therefore, our next goal must be to revolve around this point and make better use of its advantages!"
Every in-depth analysis of the game after the game made Ye Zhizhou and the other designers admire Boss Pei even more.
Many settings that did not seem reasonable before development became a set of exquisite systems after the game was released and played an unexpected role!
Why did so many players think that Safe and Civilized Driving was the best game for improving driving skills? It was not only because it had driving tests, fixed circle and figure-eight drifting training venues; it was also not only because it had different levels such as online car-hailing, long-distance trucks, racing cars, and various difficult tracks.
There was also a finishing touch: its punishment characteristic!
And this point was even more vividly displayed in the process of the live broadcast.
That was because the punishment for colliding in the game was very strict, so players were very careful. Take Zhang Yan for example. Before she officially went on the track, she had to carefully survey it several times to familiarize herself with the terrain and road books. She also drove very slowly on the road. She did not aim for lap speed; she just wanted to avoid colliding.
Under the premise of ensuring that she did not collide, she slowly increased her lap speed.
This led to two results.
First, players were more prepared; second, players felt more obvious improvement.
In other driving simulation games, players basically drove on the track without any preparation. They did not care about the specific route once they got on the track. They would pull the handbrake and step on the accelerator at 7000 rpm. As for the ditches and slopes along the way, they would wait until they heard the road books. Sometimes, they did not care even if they missed it. In any case, it all depended on their reactions.
How could they not collide?
After colliding, players would not review and reflect on their mistakes. Instead, they would press the reset button and continue running.
They might run the same map many times, but in the end, they still did not remember the route and did not think of a way to deal with the difficult bends. It was all luck to increase their lap speed.
Over time, players would feel that they were making no progress, and their results were even worse. Naturally, they would feel a strong sense of defeat and would not be able to continue practicing.
However, Safe and Civilized Driving was completely different.
Because of the serious consequences of colliding, players had to familiarize themselves with the route and road books. They had to be careful and fully prepared when passing some difficult bends. Naturally, they would have a deep impression of it.
Moreover, by running slowly one lap after another, they would only speed up when they were completely sure of the route. This basically guaranteed that there would be a slight improvement and improvement in the results of each lap.
These improvements and improvements were a very positive feedback for players. They could feel the improvement in their driving skills and persevere.
In addition, for streamers, after colliding, they would be able to return to the original state. This was a very good program effect.
When other viewers saw the streamer finish the whole course at a snail's pace, they would have the illusion that "I can do it too" or "I might be able to run better than the streamer". Thus, a large number of viewers would turn from cloud players to real players and want to try it out.
This greatly extended the lifespan of the game while lowering the threshold of the game, allowing ordinary people to play it.
Not to mention that players who did not like the track mode could also drive large trucks or long-distance buses. That was another kind of fun.
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