Once it spread, it would cover a wide range of players.
1,000 Koi Fish would split 10 million yuan.
There were 100,000 Level One lucky players. Each person would receive 300 yuan in coupons for a total of 30 million yuan.
There were one million Level Two lucky players. Each person would receive 100 yuan in coupons for a total of 100 million yuan.
There were ten million Level Three lucky players. Each person would receive 25 yuan in coupons for a total of 250 million yuan.
There were close to 400 million yuan in coupons and ten million yuan in cash.
Ten million yuan might not cover all the players. That was because breaking 10 million daily meant close to 30 million monthly. There would be even more players who registered but did not play within a month.
Those who did not play would definitely join the event.
Thus, the number of players who would benefit from it might be one-fifth or even lower.
That ratio was not bad.
These coupons would not directly spend the money earned by GOG. After all, the skins in the game were all virtual goods. There would not be any subsequent costs after they were developed.
The System would definitely not approve it if it was a physical product. That would cause the company to go bankrupt in minutes.
Even if the skins were not given away, players might not buy them. Thus, one could not directly use this number to measure the money that Tengda had actually spent.
However, no matter what, this event would definitely greatly dispel the enthusiasm of players to buy skins. Since they were given away for free, who would spend money to buy the skins they wanted?
GOG's income during this period would definitely plummet. It might even last until next month.
This was obviously something that Pei Qian could not have wished for.
The less money he earned, the better it would be!
The less money he earned, the easier it would be for him to incur losses during settlement.
Pei Qian did a final check and felt that this plan was not bad.
In any case, the System had approved it, and the money had been spent. It would not be a problem if he could incur losses during settlement.
After planning, Pei Qian handed the plan to Min Jingchao and asked him to inform the operators of the other servers around the world as soon as possible. He asked them to make an announcement early so that players could make use of the time to add each other as friends and get ready. The event had to be completed before the end of the month!
…
…
July 25th, Wednesday …
Shanghai …
Zhao Xuming waited at the airport expectantly.
Zhao Xuming immediately went up to Eric when he saw him.
"Welcome back!"
Zhao Xuming was overjoyed when he heard that Eric was returning to Shanghai.
Fortunately, IOI's local server had not changed!
Although there was a little friction when he first started working with Eric, Zhao Xuming was already very satisfied with having Eric as his immediate superior after such a long time.
After all, Eric was willing to take the blame, and he would never push it to his subordinates!
This also meant that Zhao Xuming's position was stable. If there was any blame, it would all belong to Eric. If there was any credit, he could even share it with himself. How comfortable.
Zhao Xuming was quite worried that Eric would leave this time. What if Dayak Corporation changed its person-in-charge?
Now, it seemed that his heart could finally be at ease.
Nothing had changed!
However, Eric just said to himself, "President Zhao, get in the car."
Eric had obviously come in first class. He had slept very comfortably on the way. His suit was appropriate, and he was in good spirits.
But there was no happy expression on his face.
Without waiting for Zhao Xuming to ask, Eric sighed slightly. "Director Zhao, although I'm back as the person in charge of the Huaxia region, I'm afraid it's completely different from before."
Zhao Xuming was shocked. "What do you mean?"
Eric took out his cell phone. "This is the global event that IOI is going to launch in the next month."
"The update package and activities have been prepared. We can go online as long as we update it."
Zhao Xuming took the cell phone in confusion.
The local server did not have much say in the specific design and operation activities of IOI. When Eric was around, he could still say a few words to Finger Games. During the period that Eric was away, Zhao Xuming had cut off contact with the upper echelons of Finger Games.
There was no communication apart from the normal handover of daily work. He knew nothing about the content of the next update.
The document on the cell phone was the overview of the next stage of IOI's global operations.
New heroes were obtained with liver tokens. A portion of the tokens would be given away when they paid for it.
The new series of skins included a few popular heroes with high looks. The price of the skin was 30% higher than the original high-end skin. There was a 10% discount if they were bought in a package.
There were new additional content such as borders, avatars, trailing effects, and teleportation effects. They could not be purchased directly. They had to participate in activities, but they had to pay for it if they wanted to obtain it quickly.
A lucky draw event was opened to randomly draw a skin. The single price was much lower than the price of the skin. However, fragments, tokens, expressions, and other rewards could also be drawn in the lucky draw event. There would be additional rewards after a certain number of lucky draws.
Basically, they were all such changes.
Zhao Xuming was stunned. "This …"
The content of the event was more complicated and not all of them were pay-to-win activities. However, one could tell at a glance that the main goal of this event was to earn money.
The new heroes were no longer unlocked directly. Instead, they needed liver tokens to obtain them. If they wanted to obtain them as soon as possible, they would have to pay for it. The price of the new skin was also higher than the original skin.
The special effects of the new skin did look cooler, but the increase in price was obviously worth in-depth analysis.
On the surface, 30% more expensive for the new skin was not a huge increase. That was because IOI had been competing with GOG. The skin had long been forced to the same level as GOG.
What's more, the new hero's mechanism was rich, so they needed to do activities to unlock it. The new skin was even cooler than the original high-level skin. It seemed understandable that it was more expensive.
However, this was a signal, a test.
Players might scold at first, but as long as most players gradually accepted such a setting, the new skin in the future could continue to add special effects, make it more detailed, and sell it at a higher price.
The skin that had fallen too low previously gradually returned to what Dayak Corporation thought was a 'reasonable level'.
Dayak Corporation's goal was obviously to gradually increase profits and change the pricing strategy that players were used to.
If they continued to dig deeper, Dayak Corporation would not want to fight a price war with Tengda at all.
In the future, GOG could burn money if they wanted to. They could lower the price if they wanted to. They could do their activities, and they could earn their money. They would not follow!
Of course, this behavior was still done with restraint. They did not raise the price of the skin very high at once, nor did they create many heavy pay-to-win activities. Step by step, the players' reaction would be smaller.
This meant that Dayak Corporation still valued IOI as a cash cow. They did not want to uproot it at once. Instead, they tried to pull out a few golden leaves first.
Zhao Xuming also understood what Eric meant.
Eric might have returned and continued to be the person-in-charge of IOI's China region, but he obviously did not have as much autonomy as before. In the future, he would only be a tool that unconditionally cooperated with Dayak Corporation to make money. He could only cooperate with the implementation of these pay-to-win activities. It was impossible for him to take the initiative to fight Tengda.
They did not have those resources for him.
Eric's performance as the person-in-charge of the China region was really difficult to satisfy Dayak Corporation and Finger Games. Logically speaking, he should have been replaced.
However, Eric was a member of Dayak Corporation after all. Dayak Corporation needed to control IOI more firmly in their own hands. Thus, they had to bypass the upper echelons of Finger Games to conduct some 'micro-operations'. It was in the interests of Dayak Corporation that Eric continued to be the person-in-charge.
Zhao Xuming sighed and said, "We'll probably be scolded to death by players after this new version update."
"Ai, it's all Tengda's fault!"
Originally, IOI's future should have been bright.
Wasn't it normal and reasonable for a piece of skin to be sold for thirty, fifty, or even a hundred yuan?
Wasn't it normal and reasonable for heroes to be bought?
According to the original charging standards, IOI could have grown into a behemoth with annual revenue of more than a billion US dollars and become the ruler of MOBA games.
However, he did not expect GOG to appear midway.
Using a stance of sharing the same lifespan as the heavens and the earth, he lowered the price of the skin to the price of cabbages.
Finger Games was forced to be helpless. The market was really being snatched away. They could only be forced to reduce the price.
It would be very difficult for the price to rise again after it had fallen.
Eric and Zhao Xuming should have made use of IOI to earn money. They would not be as embarrassed as they were now.
Eric did not have much expression. "We'll just do as you say."
Something that the upper echelons of Dayak Corporation had already decided could not be changed.
Thus, no matter how much they complained about IOI's future, it would not affect them at all.
Zhao Xuming nodded slightly. He knew this very well.
"However, on the bright side, given IOI's huge size, this bit of scolding would not hurt them."
"What's more, it would indeed be beneficial to greatly increase revenue. If the revenue increases, the bonuses would definitely increase. "
"What's more, Tengda has already organized two rounds of activities in the past two months. First, it was the 515 Games Festival, and then it was the Summer Rush. Such intensive activities would definitely not continue. There shouldn't be any major movements for at least two months. "
"It should be safer to take advantage of this node to produce new heroes and new skins."
Zhao Xuming had an advantage. He was more optimistic and adaptable.
In addition, he was not too clingy. That was why he could do well in a huge company like Long Yu Corporation.
The person-in-charge of Finger Games in China had changed several times, and their strategies had also changed several times. However, he had always been the person-in-charge of Long Yu Corporation. It was obvious that Zhao Xuming was very capable.
Eric remained silent for a moment and said, "Based on my understanding of Boss Pei …"
"I'm afraid this won't be that simple."
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