The next day …
Pei Qian sent a document to Lu Mingliang.
"Do it according to this."
Pei Qian was very confident in Lu Mingliang's obedience.
Since the development of Game Designer, Lu Mingliang had always followed Pei Qian's instructions faithfully. Even when Pei Qian asked him to do voice-overs, he did it.
Pei Qian was very satisfied with this trait of Lu Mingliang's.
An employee who didn't cause trouble was a good employee!
Lu Mingliang opened the document that Pei Qian sent. There were three main parts.
They were: Which content creators to promote, the script for the promotion, and the fees for the promotion.
It was quite detailed.
Lu Mingliang looked through it from start to finish.
"I'm finished. Why can't I understand Boss Pei's intentions at all?!"
Lu Mingliang panicked. In the past, he could still guess Boss Pei's intentions. Now, he couldn't understand at all!
Every sentence in this script was very clear. However, why was it so hard to understand when put together?
First, which content creators should he look for to promote?
Lu Mingliang took a look. There were all kinds of content creators. They were from all kinds of fields. Even content creators from the makeup industry were included!
However, these video creators were the type that was neither popular nor popular. None of them were very famous!
The most famous content creator who was related to games was' Teacher Qiao 'Qiao Liang. He was the one who dissed The Lonely Desert Road previously.
However, Boss Pei specially indicated that this video could not be posted in Trash Games Diss. It had to be posted in New Recommended Games of the Month.
On the surface, this was a reasonable request.
Trash Games Diss was full of trash games. If they used this video series to advertise, it might have the opposite effect.
Thus, Qiao Liang specially created a program called New Recommended Games of the Month for sponsored partnerships.
However, looking at the popularity of these two video series, one would realize the problem.
New Recommended Games of the Month was a video series that was specially used for sponsored partnerships. However, the number of views was not even one-tenth of Trash Games Diss!
With such a huge difference in popularity, even if they advertised, what effect would it have?
The other content creators were even more ridiculous. Living area, makeup area, technology area … Even if content creators from all these different areas tried their best to advertise, how many real players could they bring to Game Designer?
Advertising was all about conversion rate.
Most of the viewers who watched the videos in the gaming area were players. When they saw the introduction of a good game, they might search for it and play it. If one person played the game out of a hundred times, that would be pretty good.
However, the audience in other areas, such as the makeup area, might be a group of girls who loved makeup. Even if they thought that the game was good, they would not search for it. So what if it was played a million times? In the end, only one out of ten thousand people would play the game. That would be very stiff.
Therefore, looking at the messy list of content creators, Lu Mingliang felt a little tired.
But the most exhausting part was yet to come.
Secondly, how to promote it.
Generally speaking, when these video creators created videos, they would have a very distinct personal style.
For example, some liked to complain, some liked to make jokes, and some were good at adding plot, special effects, and so on.
Therefore, when sponsored partnerships came looking for them, they would generally respect the creator's creative will and only provide the necessary materials. As for the content, they would let the creator freely express himself.
Of course, as the second party, the video creator would inevitably have to rack his brains to satisfy the requirements of the first party.
But no matter what, they had to respect the creator's creative autonomy. This was a win-win situation.
The document that Boss Pei had given him contained a general video commentary.
Whether it was the gaming area, the makeup area, the technology area, or the coding area … all the video creators had to follow the same commentary when they created their videos!
If that was all, it would have been fine.
The key was that this commentary made Lu Mingliang's head hurt. He had never seen such a mixture of Chinese and English. It required a lot of tone and even vocal skills.
For example, this:
"Wow, this is my exclusive moment, right?"
It's so cool! "
"Slurp slurp slurp slurp … (the sound of swallowing saliva)"
“awesome!”
"What a beautiful opening scene! Just this opening scene alone, I think it's worth … three thousand yuan, right? "
"Okay, I'll try to treat this as a normal jogging motion. Don't glorify it too much … don't praise it too highly."
"Wow x14 (said continuously)"
And so on.
After reading this commentary, Lu Mingliang fell into a deep state of self-doubt.
Has my IQ … deteriorated so much?
No matter how he looked at it, this video commentary was an extreme insult to the video creators, right?
Such a mixture of Chinese and English was already asking for a beating. What was worse was that there was even a requirement for onomatopoeic words. It even required the video creators to say 'digging lotus root' fourteen times in a row, not one less?
Did they think that the video creators were not losing fans fast enough?
Finally, there was the price.
According to the number of fans, there were different prices. Overall, these prices were very, very generous!
In fact, Pei Qian had prepared an additional sum of money. This sum of money was specially used to increase the price!
Obviously, Pei Qian had expected that some video creators would reject this higher price for various reasons (mainly because of their pride and reputation).
Even if they rejected it, it didn't matter. He would give them more money!
Of course, there was a limit to the amount of money they could add. The most he could add was twice the original price.
These video creators would probably find it hard to reject such a price. That was because Pei Qian had looked for video creators who were not that popular. These people had difficulty making a living and did not care much about their reputation.
However, to Tengda, this seemed to be a lose-lose situation.
The video creators would definitely be scolded by their fans. Then, they would lose a lot of fans and their reputation would be tarnished. Tengda would have spent a lot of money, but it would not have the recommended effect and would end up incurring losses …
Just thinking about the consequences made them feel hopeless.
"Calm down.
Boss Pei must have his reasons for doing this.
"Don't act on your own even if you don't understand. Just do it honestly."
Lu Mingliang had no choice but to go to various video websites and contact the video creators on Pei Qian's list.
…
…
In a certain rented apartment in Beijing …
Qiao Liang looked dispirited. He was holding a bowl of instant noodles and eating.
It was a bowl, not a bucket.
That was because he could no longer afford to eat the instant noodles in a bucket. He could only afford to buy packaged instant noodles.
Business was not doing well recently!
It was not that he did not want to work hard. The key was that he did not have any good game material recently. There were no fun games or outstanding lame games!
All in all, he could not gain popularity nor could he create his own popularity.
What's more, there were not many sponsored partnerships looking for him recently. This made Qiao Liang's life very difficult.
Qiao Liang even wanted to change his career.
Look at how popular Boss Pei's Daily Life had become!
Qiao Liang was so envious that he was about to lose his mind. With so many views, he would definitely have a lot of sponsored partnerships, right?
As Qiao Liang ate his instant noodles, he browsed the web in boredom.
Suddenly, he realized that someone had sent him a private message on Potato Web.
"Hello, Teacher Qiao. I am the chief planner of Tengda Games, Lu Mingliang. I would like to discuss a business partnership with you. Is it convenient?"
Qiao Liang did not look at the contents of the message in detail. Instead, he stared at the words' business partnership '.
Is it convenient?
Of course, it's very convenient!
I'm starving to death. I've been waiting for this meal!
Now, Qiao Liang was in a state where he could not be choosy. Once he heard that there was a meal for him, he immediately perked up.
They exchanged contact details and added each other as friends at lightning speed.
"I wonder how much the other party will pay.
How much should I ask for? 1500? Wouldn't that be a little high … "
Qiao Liang became reserved.
He did not expect this Brother Lu Mingliang to speak first.
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