The news from Bai Wanjun's side reached Fang Tian's side very quickly.
Global Building.
Chairman Fang sat in front of his computer, sipping his green tea leisurely.
Li Qiguang stood beside him and asked, "Bai Wanjun has ordered a 10% price cut! Should we continue to play along? "
Fang Tian said decisively, "I'll play along to the end! Let's fight to the death! "
Wanjun Computer was the biggest PC brand in the country. It was equivalent to the Lenovo of this world. After this round of price cuts, Never Setting Sun's PC brand would surpass it and take over the top spot!
Li Qiguang frowned. "With this price cut, every PC sold will lose 200 yuan!"
Selling 10,000 units would mean a loss of 2 million yuan. Selling 100,000 units would mean a loss of 20 million yuan. Selling one million would mean a loss of 200 million yuan!
Fang Tian said firmly, "For the success of the domestic system, we'll do whatever it takes! I've already prepared 10 billion yuan as a backup fund to promote the Dream Reality System! "
In other words, the losses of Never Setting Sun's PC would be considered as marketing expenses.
Li Qiguang was surprised. Fang Tian was also a ruthless person!
But thinking about it seriously, if the Dream Reality System was successful, the money would be earned back sooner or later.
Then, Li Qiguang started to inform Soft cloud Home, online stores, and distributors to have a comprehensive price cut!
...
A fierce price war to see who could last until the end.
Wanjun Group.
CEO's office.
At this moment, Bai Wanjun was sitting in front of his computer, looking at the announcement made by Soft cloud Home. His fingers twitched!
It was obvious that they were going to fight to the death!
"Aren't they afraid of losing money by doing this?"
Liu Chaodong said, "As far as I know, they lose 200 yuan every time they sell a PC!"
"Crazy, really crazy!" Bai Wanjun scolded coldly.
Only Fang Tian would be able to do something like sacrificing 800 of his own men to kill 1000 people.
Liu Chaodong asked carefully, "Should we follow up?"
"Bang!" Bai Wanjun slammed the table so hard that the cup's lid fell to the ground. "He's crazy. Are you going to be crazy with him?"
Doing business was to make money. What was the point of lowering prices in order to attack the opponent?
What was even more frightening was that if Wanjun Computer continued to lower prices, Fang Tian would lower prices again.
Bai Wanjun didn't want to play such a crazy game with him.
Liu Chaodong said helplessly, "Now that the sales of Wanjun computers are dropping, what should we do?"
Bai Wanjun took a deep breath. "They won't be able to hold on for long. Just watch."
In the following few days, Wanjun Computer did not lower its price. Not only did it not lower its price, but it also increased its price slightly.
In other words, they had already given up on the price war. They were scared and couldn't afford it!
Fang Tian had won this battle.
"Hahaha …"
Soft cloud headquarters, general manager's office. Li Qiguang laughed loudly.
Fang Tian smiled faintly and calmly sat on the side drinking tea.
"Can we adjust the price back?" Li Qiguang asked.
"This price can be maintained for a while." Fang Tian's tone was still as firm as ever.
Just because the opponent was afraid and retreated, they could not give up the attack. With this wave of price reduction, The Rising Sun City would become the leader of the industry!
At noon, at Tianle Restaurant.
Fang Tian accepted an exclusive interview from 21st Century's Wealth Magazine.
Opposite the table was a beautiful reporter wearing a white collared shirt. Her name was Zhao Liya.
"I'm very happy to be able to interview you!" Zhao Liya looked over with a charming smile.
Fang Tian sipped his tea and looked at her. "Just ask directly."
Zhao Liya smiled and asked, "Let's ask the first question first. During this period of time, Soft cloud and Wanjun Computer Group have been in a price war. Many people have questioned whether you can still make a profit with such low prices. "
Fang Tian sipped his tea and said, "Every computer is a loss, but in the long run, the money lost will be earned back. For the soft cloud, the value brought by software and cloud services is more important. "
Zhao Liya continued to ask, "When The Rising Sun City launched computers, they took the route of ultra-high cost performance. With the same configuration, the Wanjun Computer is priced at 6,999 yuan, but yours is only 2,999 yuan! Since the founding of The Rising Sun City, have you decided to sacrifice profits to win market share? "
"No." Fang Tian shook his head. "We calculated that even if it's 2,999 yuan, we will still make money! And if the Wanjun Computer is priced at 2,999 yuan, they will suffer a huge loss! "
Hearing this, reporter Zhao felt incredible. "Why? Why can you do it? "
Fang Tian thought for a moment and said, "In short, there are three reasons."
"I'd like to hear the details."
"First, Soft cloud independently developed the Phoenix processor. The cost of R&D is indeed high, but as long as the sales exceed 10 million, the average R&D cost of each computer will become very low. It is much cheaper than purchasing Intel processors."
The beautiful reporter understood that the processor was often the key factor that affected the price of a computer.
"Second, we control the supplier system. Every year, The Rising Sun City will hold a supplier meeting, and we have always maintained a very good relationship with the suppliers. Moreover, Soft cloud has always helped the partners to improve efficiency and reduce costs. Therefore, The Rising Sun City gets the lowest price of parts. "
"Third, Soft cloud is not a traditional hardware company. The proportion of hardware business in the Soft cloud group is still very small. In other words, Soft cloud does not need to rely on hardware to make money. I can allow the hardware to lose money for a long time, but our software and cloud services will bring us a continuous stream of huge profits! "
Hearing this, Zhao Liya's eyes lit up. "This is your advantage. It is an advantage that Wanjun Group does not have!"
Wanjun Group is a traditional hardware company. They rely on the hardware business to make a living. If the hardware business loses money, the company may be finished.
But Soft cloud does not need to worry about this at all. They rely on women.
"Yes!" Fang Tian snapped his fingers and laughed, "Therefore, Wanjun Group and Soft cloud will never be our opponent in a price war!"
"Amazing!" Zhao Liya sincerely praised!
Fang Tian wittily said, "Soft cloud's business model is completely different. A tough guy also needs to rely on women."
A tough guy also needs to rely on women? Zhao Liya found it interesting, "Can you tell me what it means?"
Fang Tian said with a serious face, "Relying on women to rely on software to make money. Traditional hardware manufacturers lose money, but the software business can support the company. "
"Interesting." Zhao Liya laughed, "Let me ask you one last question. This price war, how do you think it will affect the domestic IT industry?"
Fang Tian slowly said, "It will make computers popular quickly and truly enter the homes of ordinary people. For the Dream Reality System, this is a once-in-a-lifetime opportunity! The domestic system is not far from success, really, not far! "
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