For the success of the e-commerce platform, Fang Tian did not hesitate to spend money to subsidize consumers.
This kind of subsidy method was what Pinduoduo did.
Why were the products of Pinduoduo e-commerce platform so cheap? In addition to cost control, some of the products were subsidized by the e-commerce platform.
This kind of trick was indeed very useful in the early stages of the e-commerce platform's development, but the subsidies could not be used all the time. People could not do good deeds on an empty stomach.
When the popularity of the website, sales, and other data were up, the subsidies would be canceled.
At the end of the speech, Fang Tian said loudly, "In order to attract more consumers and improve the sales of manufacturers, Qianjin Online Mall will give a total of 1 billion subsidies to consumers!"
The people present applauded!
Such a subsidy trick was a great thing for everyone.
Fang Tian turned to look at Golden Hall and said with a smile, "Mr. Jin, do you want to play with me?"
Golden Hall curled his lips. Crazy, wouldn't the company lose money if they subsidized consumers like this?
He responded directly, "No, this is a stupid business practice."
His physical store could never play like Fang Tian's e-commerce platform.
On the one hand, he couldn't understand it, and on the other hand, he was not optimistic.
Zhao Guofeng gave Fang Tian a thumbs up, "Although I can't understand your operation. But I believe that as long as it's not illegal, you can do what others dare not do. This is awesome! "
Later, Fang Tian walked off the stage, and home appliance bosses from home and abroad came to shake hands with him.
Domestic Virtue, Geli, Haier, and foreign Siemens, Philips, Samsung, and LG stood around one by one, saying that they would cooperate with Soft cloud platform.
Even some home appliance bosses said that they would debut their latest products in Qianjin Online Mall!
Fang Tian was surrounded by enthusiasm!
On the other hand, Golden Hall was completely ignored. No one paid attention to him.
Now, all the home appliance manufacturers were leaning to Fang Tian's side. Such a two-versus-one result was definitely not what he wanted to see. However, what could he do?
He could not attack the interests of the opponent, but hurt himself.
Golden Hall's face was very ugly, and he left in a hurry with his followers.
After he left, it was time for the dinner here to start.
Over a hundred home appliance owners from home and abroad sat down one by one, picking up their cutlery and tasting the delicacies.
The reason why they came to Fang Tian's dinner instead of Golden Hall's dinner was largely because of President Zhao Guofeng, who called them to support Fang Tian.
Fang Tian walked over with a wine glass and took the initiative to propose a toast to Zhao Guofeng.
"Thank you, President, for your support." Fang Tian raised his wine glass and clinked it with him.
If it weren't for President Zhao's support, it would have been troublesome to resolve the trouble caused by Golden Hall.
Taking a sip of red wine, President Zhao Guofeng smiled. "I believe in you. You have a good character and a good product. You're worthy of my trust!"
Fang Tian laughed and drank a mouthful of red wine.
All the big shots of home appliances were very satisfied with the dinner tonight.
After the meal, Fang Tian signed an agreement with them. Their home appliance brands would live in Qianjin Mall and set up official flagship stores.
Today, Soft cloud had two major e-commerce platforms, one was Cloud Mall, and the other was Qianjin Mall. Cloud Mall was in the C2C model, while Qianjin Mall was in the B2C model, which was the model of Jingdong, with high-end quality and fast logistics.
Their home appliances must live in Qianjin Mall.
How did Jingdong develop? It didn't start by selling books like Amazon, nor did it start by selling small goods like Taobao. It started by selling 3C home appliances.
The reason why it started with 3C home appliances was very simple. The cost of self-operating logistics was too high, while 3C home appliances had higher profits than other small goods, which could offset the pressure of logistics costs.
The so-called 3C was not only home appliances, but also mobile phones, computers, spare parts, and so on.
Now Qianjin Mall basically started with home appliances. When 3C home appliances were established, other categories could be added, and a complete commodity kingdom could be established.
…
Triumph Hotel.
Jin Yutang, who seemed to have eaten a fly, walked into the hotel restaurant with a very unhappy face.
Originally, 10 luxurious round tables were set up here to entertain the owners of major home appliances. However, no one came. Now, the spacious restaurant was empty.
And the delicacies on the table were all cold!
So f * cking embarrassing, so f * cking embarrassing!
Jin Yutang's face turned red, and he pounded the table with his fist.
"Boss, what should we do now?" Ma San asked cautiously.
"You eat all the food here!" Jin Yutang said angrily.
Ma San felt a little dizzy. Looking at so many delicacies, he had no appetite at all. This was the first time in his life.
But anyway, the money had been paid. This luxurious dinner cost two million yuan. It would be a big loss if he didn't eat it.
Jin Yutang sat down, opened the cork, and drank the Lafite directly into his mouth as if it were plain water.
Ma San sat down, picked up the chopsticks, and ate the French foie gras, which tasted tasteless.
"Boss, we are at a disadvantage." Ma San said gloomily.
"Do I need you to remind me?" Jin Yutang drank up a bottle of Lafite and then put it down heavily. "Think of a countermeasure for me!"
Now Jinshi Department Store was competing with Qianjin Mall. One month later, they would see whose sales were the highest.
If they lost, the pedestrian street would belong to his cousin Kim Woo-yeon, which was worth 30 billion yuan!
Ma San drank a mouthful of Maotai and said, "Young master, with all due respect, you have underestimated Fang Tian, the son-in-law of Jinshi Department Store. The reason why he engages in e-commerce is obviously to help Miss Jinshi expand the sales revenue of Qianjin Mall. "
In the past, Qianjin Mall only had physical stores, and the sales volume was similar to that of Jinshi Department Store. But now, with the introduction of e-commerce, the growth rate was like a rocket.
"Get out of here. That son-in-law is nothing!" Jin Yutang curled his lips. Even now, he still didn't take Fang Tian seriously.
As for Fang Tian's plan to use e-commerce to help Kim Woo-yeon expand the sales scale of Qianjin Mall, in the eyes of Jin Yutang, it was a joke and impossible.
Half an hour later, Jin Yutang and Ma San couldn't eat anymore. There were too many luxurious meals ordered tonight. Without the stomach of a dinosaur, it was impossible to finish them all.
Just then, the waiter came in and saw that the hall was deserted. There were only two people eating. She asked doubtfully, "Sir, isn't there a luxurious dinner party here? Why are there only two people? "
In the ears of Jin Yutang, this was like rubbing salt on the wound!
He patted the table and stood up. "I have money. I can order whatever I want. If I can't finish it, I'll feed it to the dogs! "
Jin Yutang bought a check of two million yuan and left with Ma San …
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