Let's rewind to the last few days of September. It was the day when Boss Jia bought out all the VCD players in Hua Xia. All the major VCD manufacturers were stunned.
Although no one knew who had bought out all the VCD players in the market, but this was not a bad thing. On the contrary, everyone had made a fortune.
So, all the major VCD manufacturers went to Sony or Toshiba to request to buy the decoding chips for their VCD players. But these manufacturers received a shocking news. The price of the decoding chips had increased to 200,000 Yen per piece.
This was because the major VCD manufacturers would only purchase from Sony once every two weeks. Only 4 days had passed from the time when Sony raised the price to the time when Boss Jia bought the chips.
Because of this difference in time, all the major VCD manufacturers in China did not notice the price increase. When they went to Sony, the price had increased to 200,000 Yen per piece.
200,000 Yen per piece was equivalent to 8,000 RMB. The price of this decoding chip was more than the price of an entire VCD player. Who the hell could afford this chip?!
Also, the last time they bought this chip, it was 40,000 Yen per piece. How could the price increase by 5 times? Even Bitcoin would not increase so much!
But they did not know what Bitcoin was.
At first, all the major VCD manufacturers thought that Sony had given them the wrong price. They called Sony repeatedly to ask about the decoding chips. But all they got was 200,000 Yen per piece.
Left with no choice, all the major VCD manufacturers could only send their representatives from Fusang to Sony to discuss the decoding chips.
These factories did not know about this matter, and their sales staff went to Sony. When the relevant Sony staff reported this matter to the board of directors, Shinji Idei threw the report on the table and sneered. "He is at his wit's end. Does Jia Yapeng think I will fall for his tricks?"
"The Daqian must have realized that they couldn't buy the decoding chip, so they borrowed Hua Xia's other manufacturers to buy the VCD chip. Don't even think about fooling me with this little trick!"
"But Mr. President, these manufacturers have been working with us for a long time. They do produce their own VCD players in Hua Xia. They are also competitors with the Daqian. I don't think they will help the Daqian to deceive us!" The secretary said.
"Hmph, they are the Daqian's accomplices!" Nobuyuki Idei revealed a wise expression. "Go and take a look at their previous orders. At most, they would order tens of thousands of decoding chips."
"But now, each of their manufacturers has ordered more than 200,000 chips from me. In total, they have ordered nearly two million decoding chips. When did their business skyrocket?"
"And even if it does, will the entire industry skyrocket with it? They have no competitive relationship! "Nobuyuki Idei sneered.
"Obviously, these skyrocketing orders are all from the Daqian. I heard that the competition in Hua Xia's VCD player market is very fierce. These small manufacturers have already pushed the price to the point where they can't make any profits! "
"So, this Daqian must have decided to give up the unprofitable Hua Xia market and focus on our more profitable Fusang. By giving up the Chinese market, they are tempting these manufacturers to be their accomplices and buy the chips for them!" Nobuyuki Idei's words were clear and logical. He even helped Boss Jia to figure out the cause and effect of this. Full marks for reading comprehension!
This was probably the legendary "plan with no exceptions".
"But this guy is too stupid! He thought that by distributing all the orders to these small manufacturers, he could fool me. But he doesn't know that this will attract even more attention! "
"Tell them that our price is 200,000 Yen per chip. We will not lower the price. There is nothing to talk about!" Nobuyuki Idei said in the end.
"Yes!" The secretary nodded and did not say anything else.
"This is also good. The VCD player market in Hua Xia is almost fully developed by the Daqian. Now, I will cut off all the decoding chips from all the VCD players. Then, the Hua Xia market will be like a mature woman to us. We can take it in one bite! Hahahaha! "
In Nobuyuki Idei's fantasy, Sony rejected all negotiations. In the end, these VCD players were left with no choice but to give up.
Just like what Nobuyuki Idei said, without the decoding chips, these VCD players could not produce anymore. Some of the manufacturers had no choice but to buy the 8000 RMB chip and assemble it in China. The cost of the chip was set to more than 10,000 RMB.
When these VCD players were introduced to the market, the result was obvious. No one was willing to buy them, and all the manufacturers were in despair.
In the end, some manufacturers had no choice but to change their products and produce other electronic products. Some manufacturers could only lay off their workers and store their machines, waiting for the market to change.
Luckily, these manufacturers had made enough money from the Daqian and had enough funds to survive this period. However, when the production of VCD players started again in the future, there were only two or three VCD players left. Da Qian had gotten rid of a large number of competitors by a stroke of luck.
The consumers were surprised to find that the VCD players that were popular all over the country seemed to have disappeared overnight. There was not a single VCD player on sale in the shopping malls.
Hua Xia's VCD players could no longer be bought in China. But Sony, who had rejected most of the manufacturers in China, found out that the Daqian VCD players in Fusang had never run out of stock.
Fusang Daqian Entertainment's marketing campaign was still ongoing. Every day, there were more than 5,000 households in Fusang. Every day, there were more than 5,000 households that had become Guangying Supermarket's VIP members. They changed their VHS players to newer VCD players.
It was impossible for every household to have two VCD players, and it was even rarer to have VCD players that were sold in two different periods. Therefore, no one noticed the difference between the VCD players that were sold in the past two months and the VCD players that were sold in the past two months. Although the quality of the VCD players that were sold in the latter batch were more prone to quality issues, there were no major problems overall.
At the start, Sony was still calm. They knew that Daqian still had 300,000 RMB chips in stock. But after October, Daqian had sold more than a million VCD players. Nobuyuki Idei was sweating profusely.
"This should be all the Daqian's stock in stock. They had given up on the Chinese market and are going to compete with us in the Fusang market!" Someone had investigated the Daqian sales in Hua Xia and found out that all the Daqian VCD players counters in Hua Xia were closed. That person reported to Nobuyuki Idei.
"Fine. Then let's wait for another month. We will wait until November. There will be no more VCD players left!" Nobuyuki Idei said to the board of directors.
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