On the morning of November 20th, the first distributor meeting of Nutshell Electronics was officially held. There were more than 100 representatives from all over the country, and the overall scale was not small.
Among these dealers, some of them used to be New Era distributors, while others were sellers who had actively contacted them when the Nutshell MP4 became popular.
But now, they were all treated equally. The fact that they were willing to come to Jianye proved that they were very optimistic about the prospects of Nutshell Mobile Phone.
Nutshell Mobile Phone had already prepared everything. The speakers, projectors, and mineral water were all arranged in the conference room. The brochure of Nutshell Mobile Phone was also placed on the table. Chen Hansheng and Kong Jing stood at the door of the conference room and greeted them.
Big Sister Kong was wearing a white suit today. The design of the suit accentuated her slim waist. She was also wearing a pair of white pointy high heels. Her hair was tied into a stewardess-style bun, revealing her smooth and white forehead. She looked quite nimble and refreshing.
At her age, she was emitting a feminine charm. Even if she didn't speak, she had a mature and demure aura like a Spring Breeze.
Chen Hansheng was wearing a simple casual outfit, jeans and a jacket. He stood next to Kong Jing like an inconspicuous small fry.
This was the first time that Chen Hansheng semi-revealed his identity. The reason why it was called semi-public was because this meeting was held inside Nutshell Electronics Factory.
However, after this "appearance", it basically meant that Chen Hansheng was going to reveal his identity to the whole society. In the future, he would no longer be the "president of the Student Union of the University of Finance and Economics". Instead, he would be the boss of Nutshell Electronics Factory, a famous angel investor, and a famous young entrepreneur under 25 years old.
When the distributors arrived, they heard Kong Jing's identity as the "general manager of Nutshell Electronics Factory". They immediately greeted her politely without looking at her.
Of course, these wily old foxes might have commented in their hearts: This young woman manager is really interesting.
Suning was a local electronics company in Jianye, so it could barely be considered as half a host. The representatives of the meeting also took the initiative to chat with Kong Jing to show their different "identities".
Originally, Gomei also wanted to exchange a few words with Kong Jing, but when she saw Suning beat her to it, she could only glare at her with dissatisfaction.
However, regardless of whether it was Suning, Gomei, or the other electrical appliance stores, when they heard that Chen Hansheng was the founder of Nutshell, they were all stunned.
Only after he repeatedly confirmed that he had not heard wrongly did he shake hands with Chen Hansheng, dumbfounded.
Back when Nutshell defeated the New Era and quickly occupied the MP4 1,000 yuan market, its business operations were sharp and decisive. At the same time, it didn't lie on its laurels and count the money. Instead, it directly turned to the larger and more complex mobile phone market.
For Chen Hansheng, there was almost no hesitation in making this decision. However, in the eyes of the distributors, the transformation of a business required great courage and determination. Just look at Tsinghua Purple Ray's cowardice.
But who would have thought that the big boss who directed the development of the company was so young? It was rumored that he was still a university student. This result was somewhat of a blow. The dealers who had been happily bragging suddenly felt a little depressed.
The representative of Suning Electric Appliances, Zhang Kun, found his seat. Suning Electric Appliances was a major distributor, so his seat was at the front. Zhang Kun flipped through the documents on the table and quickly closed them.
These were all veterans. They didn't care about these fancy brochures. They only cared about practical results and benefits.
Zhang Kun raised his head and looked at the layout of the venue. Then, he activated the exclusive skill of veterans — casually chatting with the strangers next to him.
On his left was a young woman wearing a high-end long trench coat with a belt casually tied around her waist. Her brown hair was full. She lowered her head and sent a message.
"Damn, why are there so many newcomers recently? Do they want us, the newcomers, to die on the beach?"
Zhang Kun muttered in his heart.
Chen Hansheng founded Nutshell Electric before graduating from university. The woman next to him, who should be quite young, was also a representative of the distributors?
"Ahem ~"
Zhang Kun cleared his throat. "I'm Zhang Kun, the purchasing manager of Suning Electric Appliances' Jianye Branch. Which company do you work for, beautiful lady?"
The other party was dressed very delicately. Zhang Kun's attitude was still very polite.
"Me?"
The other party raised her head, smiled and waved her hand. "I'm not here for the meeting. I'm just strolling around."
The woman was about 25 or 26 years old. Her face was very beautiful. Her facial features were even prettier than Manager Kong's. It was just that she didn't have that kind of charm.
However, Zhang Kun was shocked. He was an old employee of Suning Electric Appliances' Purchasing Department. He recognized her at first glance. She was the former boss of New Era, the current boss of Xiaomi, Zheng Guanjin.
"Director Zheng, I didn't expect you to be here too …"
Zhang Kun was somewhat embarrassed. Chen Hansheng and Zheng Guanjin had high positions. These two people were not directly responsible for sales. Usually, Zhang Kun could only see news and reports of these people from newspapers and television.
Moreover, New Era was an old brand electronics factory in Jianye. Although it had gone through many twists and turns and even changed its name, its reputation was still there.
"It's okay."
Zheng Guanjin was more easy-going than expected. She smiled and lowered her head to send a message again. Strands of her beautiful hair fell on the side of her face.
Zhang Kun found it hard to understand why he would see Director Zheng here. At the beginning of the year, Nutshell Electric Appliances and New Era were still in a state of conflict. Could it be that they had reconciled again?
"Forget it. These are the disputes between the bosses."
Zhang Kun secretly glanced at Zheng Guanjin and found that she was using a Nutshell Electric Appliances. Her fair palms and nimble fingers were holding the Agate Red phone. Under the contrast of the colors, there was suddenly a strong sense of contrast.
"This is a popular brand for women."
Zhang Kun had worked in a big store like Suning Electric Appliances for more than ten years. He was very familiar with the market demand.
This phone was more flirtatious than in the photos and advertisements. The flip side seemed to be sparkling with stars. The exterior design was probably the most outstanding phone this year. Until …
Until Zhang Kun saw Zheng Guanjin's secretary walking over with a silver-gray Nutshell Electric Appliances in her hand.
This model was not as eye-catching as the Agate Red. There were no extra decorations on the phone except for a "K ♥" logo on the back. Overall, it looked like a cool supercar.
"This is too awesome."
Zhang Kun thought that if young people were to hold this phone, they would show it off eight times a day.
Although there was still a black phone that he had not seen in person, Zhang Kun was not in a hurry. He would definitely see it in a while.
"No wonder there are Nutshell Electric Appliances now."
Zhang Kun found it hard to understand before why every electronic product could have "fans". Now he gradually understood that the Nutshell Electric Appliances combined the characteristics of fashion, trend, and high cost-performance.
"Mr. Chen is really talented."
Zhang Kun couldn't help but praise, "After the Nutshell Electric Appliances were launched, Mr. Chen's wealth will increase by dozens or even hundreds of times. What an amazing speed of growth."
"Is Chen Hansheng so awesome?"
Zheng Guanjin closed the phone cover with a "pah" sound. Her movement was extremely handsome. "I have known Chen Hansheng for so long, and I feel that he is a lazy rascal."
Before Zhang Kun could reply, someone behind him said, "Zheng Guanjin, who are you calling a rascal?"
It turned out that the dealers had all arrived and the conference was about to officially start. Chen Hansheng did not need to continue to be shocked by the "terrifying" looks of everyone.
Chen Hansheng nodded to Zhang Kun, but he asked Zheng Guanjin, "Who allowed you to come? I didn't invite you."
"Oh, Mr. Chen, you don't have to be so stingy."
Zheng Guanjin's best friend smiled and said, "I just took a few steps. I didn't expect to come here."
"Mr. Zheng, you're taking big steps."
Chen Hansheng smacked his lips. "If Cao Zhi had your steps, he would have run out of Wei State in seven steps."
"Oh, oh, oh, oh …"
Zheng Guanjin's secretary, Jiang Yunyun, giggled. Since the establishment of the Guo and Mi Joint Research Institute, Jiang Yunyun had always been confused. Why did Nutshell Electric Appliances and Mi Mi look more and more like family?
Chen Hansheng knew that Zheng Guanjin was here to "learn". After all, Mi Mi had to cross the river with Nutshell. He sat down next to Zheng Guanjin and took out two phones from his pocket.
One was the Nokia 6260, and the other was the Nutshell Electric Appliance.
Zhang Kun observed for a while. Although the Nokia 6260 was called the "King of Mobile", that was only in terms of overall quality. In terms of appearance, it was no match for the obsidian Nutshell Electric Appliance.
"Mr. Chen."
Zhang Kun asked politely, "When is the launch of the Nutshell Electric Appliance?"
"I'll announce it at the meeting later."
Chen Hansheng kept him in suspense.
Zhang Kun nodded. It should be the beginning of December. The Nutshell phone was equivalent to a high-profile ending for the mobile phone industry in 2005.
"Mr. Chen."
Jiang Yunyun was more casual. "Who's the host of the conference? Sister Jing, Brother Kai, or Mr. Cao?"
"None of them?"
Chen Hansheng pointed to the front. "Nie Xiaoyu."
"Huh?"
Jiang Yunyun was stunned.
As expected, Nie Xiaoyu stood in front of the microphone with a script in her hand. She wore a lady's suit and looked serious.
"Can a secretary host a conference like this?"
Jiang Yunyun glanced at her boss.
They were all secretaries. Mr. Chen had given this opportunity to Nie Xiaoyu. Mr. Zheng, you can do it too.
You can't lose to Mr. Chen when it comes to caring for your secretary.
"Don't think about it. You can't do it now."
Zheng Guanren glanced at Chen Hansheng. "Xiaoyu can't do it either."
Chen Hansheng nodded with a smile.
… ….
After the conference officially started, Chen Hansheng, Kong Jing, and Li Xiaokai each gave a speech under Nie Xiaoyu's arrangement.
These scripts were all prepared by the staff of the administrative department. It was not difficult at all. Next, Nie Xiaoyu took out the three models of Nutshell Electric Appliance to introduce and display them.
The other dealers had the same reaction as Zhang Kun. They all stood on their tiptoes to observe and discuss with each other. The conference hall gradually became noisy. More and more people asked questions.
The conference was originally a conference for communication. Nie Xiaoyu held the microphone and answered the questions one by one.
"Manager Nie, can you show us the Agate Electric Appliance?"
"Sure, no problem."
… ….
"Manager Nie, what's the final price of the mobile appliance?"
"Hello, our final market price is 2,988 yuan."
… ….
"What's the quoted price for our dealers?"
"Please talk to the sales department of Nutshell Electric Appliance. Our public offering price is 2,988 yuan. Due to the different economic conditions in different regions, the quoted price is different."
… ….
"Manager Nie, it's not fair. Money doesn't grow on trees. Why are the quoted prices different?"
"Well, well, well … Everyone is like this."
The first few questions were quite common. Nie Xiaoyu could easily deal with them. However, after she made a mistake in her answer, she was immediately besieged by a group of old foxes.
The questions were more and more tricky, but also more and more realistic.
"Manager Nie, the appearance of your mobile appliance is perfect. However, the price is so low. Does it mean that the quality of other aspects is ordinary?"
"Manager Nie, if it's only the price advantage, there are mobile appliances on the market that are less than 2,000 yuan."
"Manager Nie, I'm just kidding. How much is the production cost of this appliance? You don't need to tell us the details. Just give us a rough estimate."
… ….
Nie Xiaoyu couldn't answer these questions.
For example, the production cost of Nutshell Electric Appliance was about 1,200 yuan. This was because the camera and other parts were all imported. Otherwise, even if the assembly cost was included, the total cost would be less than 1,000 yuan.
However, how could she tell the truth? However, if she kept silent, the dealers' representatives under the stage urged her again.
Now in the conference room, several executives had the ability to save the situation. However, they didn't go out, because Chen Hansheng stood up.
The identity of the "founder of Nutshell Electric Appliance" was very effective. The conference room soon quieted down. These dealers' representatives didn't really want to cause trouble. Firstly, these questions did exist. Secondly, these old foxes were born to bully young girls.
Chen Hansheng walked up to the stage and took the microphone from Nie Xiaoyu. The young secretary, who used to be brave and brave, now looked aggrieved.
"If you don't listen to your boss, you will suffer losses, right?"
Chen Hansheng joked with a smile. He patted the young secretary's shoulder to comfort her. Then he held the microphone with one hand and put the other hand on his waist. His body was very relaxed.
"There are three sales channels for Nutshell Electric Appliance."
Chen Hansheng didn't answer the question just now. He jumped to another matter. "The first is direct sales. The consumers transfer the money to us. After receiving the money, we directly send the goods from the factory."
"There are many ways to do direct sales. We can advertise on TV or by phone. These are all possible."
Chen Hansheng continued. "The second is online sales. There are many ways to do it. We can use e-commerce platforms, such as Taobao or Jingdong. We can also put it on Nutshell Electric Appliance's store. There is such a section in Nutshell Electric Appliance."
"The third is through the dealers to send the goods."
Chen Hansheng paused. "In fact, there is also more than one way. We can put it in stores like Suning and Guomei. We can also set up our own offline stores."
"Even!"
Chen Hansheng suddenly raised his voice a little. "We don't need a third channel. Do you believe me?"
After this sentence, the atmosphere in the conference room suddenly became serious.
If other people said this, these old foxes might start to mock them. Without them, you can f * cking drink in the northwest!
But Nutshell Electric Appliance was qualified. The MP4 skipped all the stores and even took the third place in the domestic market.
Nutshell Electric Appliance was much more popular now. If Nutshell Electric Appliance was limited to online sales, the sales might be affected. But relatively speaking, the distributors' fat years were ruined.
"It seems that Mr. Chen is a little dissatisfied with everyone's attitude just now."
The representatives of the distributors knew in their hearts.
After all, it was different now. Ten years ago, if Chen Hansheng dared to say such harsh words, half of the audience would have left immediately.
Now, it really couldn't be done. Moreover, Mr. Chen wasn't bragging. His harsh words had been proven. Without them, Nutshell Electric Appliance could still make money.
Just like that, half a minute passed. When the group of old foxes understood the real needs of both sides, Chen Hansheng picked up the previous question and explained.
"There are three selling points of Nutshell Electric Appliance. One is the appearance, the second is the camera, and the third is the music. There aren't many advantages in other aspects. When you go back and promote, you can use the relevant slogan of our sales department to highlight the advantages of Nutshell Electric Appliance."
"Secondly, for different regions and stores, our prices will definitely be different. If everyone wants to unify the price, that's fine. But Nutshell Electric Appliance needs the right to negotiate. Will you give it to us?"
The so-called "right to negotiate" meant that when the store wanted to change the price of a product, it had to get the approval of the manufacturer. Otherwise, it couldn't be changed.
The store definitely wouldn't be happy because this would limit the right to adjust the price.
"Nutshell Electric Appliance doesn't want the right to negotiate."
Chen Hansheng slowly said, "You don't have to unify the price. In short, it's just a difference of ten yuan. Everyone should understand each other."
The representatives of the distributors stopped "arguing". However, everyone knew that the domestic electronics industry had a very strong boss.
"Lastly, I want to say one more thing."
Chen Hansheng's tone softened. "We don't talk about the price of Nutshell Electric Appliance. We only talk about the value. The price is just a cold number. Nutshell Electric Appliance will never monopolize the profits. Everyone should make money together. Please don't make it difficult for my little secretary …"
Zheng Guanjin looked at Chen Hansheng who was talking with confidence. Under the spotlight, her best friend was in high spirits. He was so domineering that a group of old foxes didn't dare to say a word.
"Except for being a scumbag and not handsome, he doesn't seem to have any other shortcomings."
Zheng Guanjin couldn't help but recall the bits and pieces that had happened between her and Chen Hansheng since they met.
The first time they asked for directions at the east gate. At that time, he was coming back from the winter vacation with Xiao Rongyu.
During the three days when they were separated, they "lived and died together". Then, she saw him explode with her own eyes.
Later, they unknowingly became "best friends". At first, she thought that he only wanted her body, but later she realized that he even wanted the factory.
However, when the Zheng family of Hong Kong was aggressive, the only person she could negotiate with was her best friend.
Later, this scumbag rose step by step. After the launch of Nutshell Electric Appliance, he would probably reach an unimaginable height.
… ….
"Manager Zheng, Manager Zheng …"
When Zheng Guanjin was lost in her reverie, her secretary, Jiang Yunyun, shook her shoulders. "Chen Hansheng just said that the launch of Nutshell Electric Appliance will be on December 1st. Is our Xiaomi going to be launched on January 1st, 2006? The beginning and the end are really interesting."
"Yes, it's really interesting."
Zheng Guanjin smiled in a low voice. "I hope there will be a beginning and an end."
… ….
(I wrote a chapter before and deleted it because I wasn't satisfied with it. Now, it's more important. The characters that appear in each chapter have profound meanings. Everyone criticizes Old Liu for being slow, but they can't criticize him for not putting in effort.)
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