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Chapter 322

Words:1768Update:22/06/17 23:21:01

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"The first day's screening rate is 3.8%? Why is it so low? "Xue Yao was throwing a tantrum in the office." Didn't you contact the theaters beforehand? "

The person in charge of Hongxin Pictures said awkwardly, "Ms. Xue, the major theaters are the properties of those film and television companies. They have the final say in the screening rate. "

"Didn't we set the screening rate to be 10%?" Xue Yao questioned. Her eyes were cold, and the person in charge felt an invisible pressure. She was not a flower vase that could be easily fooled, but a pragmatic and overbearing CEO.

"The theaters changed their decision last minute. They said that there is a limited number of virtual projection theatres, and they can't arrange everything." The person in charge said, "Ms. Xue, you know the situation here. First of all, the theaters must have deliberately lowered our screening rate. Then, movies like 'Tomorrow's Earth' were released, and they occupied the already small number of virtual projection theatres. That's why this situation is happening now. "

"They are the boss in this aspect. No matter how we protest, it's useless. Unless our movie's box office performance is high, the theaters will definitely increase the screening rate to make money."

Xue Yao sighed in her heart. It was indeed difficult to enter an unfamiliar field directly.

"The screening rate is so low? It seems that Hongxin Pictures is going to die this time. "Jiang Hongru looked at the internal data and sighed. His new movie was a box office hit, and he had become a hot figure in the film and television industry. Even a casual sentence he said on a program could become news.

"You made a good choice. You didn't let Hongxin film a movie." One of his students flattered and asked, "Mr. Jiang, what do you think is the conflict between these major film and television companies and Hongxin? Why are they trying so hard to suppress them?"

"Haha." Jiang Hongru chuckled and said, "Xiao Min, you still have to learn more. The reason is very simple. Hongxin is too strong. "

"Too strong?" The student was puzzled.

Jiang Hongru said, "Look at Hongxin Group. In the mobile phone industry, they can compete with Samsung and Apple. In the home appliance industry, they can let Joli and Hai Er use their products. In the gaming industry, they can compete with Tencent … What a terrifying strength!"

"In every field that they are involved in, they are able to dominate a part of the market! That's why the bosses in the film and television industry are panicking. They are afraid that Hongxin Pictures will become the next Hongxin Electronics and Hongxin Games! "

"It may seem like just a movie's screening rate and box office, but it's actually a battle between Hongxin Pictures and the entire film and television industry. The water here is very deep! "

The student revealed an expression of sudden realization and lamented, "Teacher, you're really far-sighted. I was wondering why it was so strange!"



October 9th. For most of the students and office workers, this was a working day in their daily cycle. Even the work that had been delayed during the National Day holiday had to be made up for in these few days, so he had no time to pay attention to any movie or entertainment news.

Hongxin Pictures' first virtual projection movie, "Breaking the Dimensional Wall", was officially released. Those who paid the most attention were naturally those who had already experienced the virtual projection. Some people were curious and went to the cinema to watch the movie.

In a certain gaming chat group, a group member with the username "Little Mantou" posted two movie tickets for "Breaking the Dimensional Wall" and said, "Haha, I'm going to watch a movie with a girl."

Immediately, someone said in disdain, "Are you stupid? Watching a sci-fi movie with a girl? You should watch a romance movie, understand? "

Little Mantou: "Who cares? I like to watch virtual projections. I've already bought the tickets."

Group Leader: "I'm also very curious, but I have to work today and don't have time to go. How about you come back and tell us after you're done? "

Group Member A: "F * ck, the cinema near me doesn't have tickets at all! Because they don't have a virtual projection theater, I have to take a car ride for more than an hour to another cinema. It's too troublesome. I don't want to go. "

Group Member B: "I'm going to look for my girlfriend next week. I'll wait for your news. If it's okay, I'll go. If it's not okay, then I'll watch "Earth Tomorrow". "

Little Mantou set off for the cinema with the group members' doubts and the girl he had just met.

The cinema at this time was completely different from during the National Day holiday. There was no need to line up. Because of the decrease in traffic, many movie tickets were given discounts, and snacks were also given various discounts.

He and the girl went to the virtual projection theater together. The layout here was somewhat different from ordinary theaters. There was no screen on the viewing platform, and even the walls and floor were painted snow-white. This was to allow for better light reflection.

The girl with him asked, "Is this movie good? If it's not good, let's go to the arcade. "

She was not interested in sci-fi movies. She preferred entertainment programs.

Little Mantou was filled with anticipation and comforted her, "Watch it. It'll definitely amaze you! I've watched the promotional video five times! "

"That exaggerated?" The girl said in surprise, "Then let me watch."

Because of the small number of showtimes and the gimmick of the virtual projection movie, the movie's occupancy rate reached more than 80%.

Finally, the movie officially began!

In the dark cinema, a faint red light suddenly appeared. It danced in the darkness like a fairy's ribbon fluttering. The red ribbon formed a figure and flashed past. In the end, it sat proudly on the four large words — Hongxin Pictures.

This was the first time the audience saw the words "Hongxin Pictures" appear in front of a movie. It was quite a novel experience.

At the beginning of the movie, it was a highly developed city on Earth. Skyscrapers could be planted with trees and become green buildings.

Vacuum maglev vehicles moved in mid-air. Drones acted as distributors and distributed all kinds of goods. On the ground, there were people driving mini mechas.

Observant people could see the business icons of Yin Jiang Logistics and Hongxin. This was a futuristic city scene conceived by Hongxin, and now it was fully expressed in the movie.

Just seeing this scene, many of the audience exclaimed in surprise. This idea was not rare. What was rare was the visual effects.

The virtual projection image was something that 3D special effects could not express. It was like seeing the future with the naked eye! The image had broken through the limitations of the screen and appeared all around, making people feel immersed.

"Wow, so this is a virtual projection movie? It's much more comfortable than 3D! "Someone shouted in a low voice. His tone was full of surprise.

The girl beside Little Mantou also said in a curious tone, "It's quite interesting. This."

Little Mantou said proudly, "What's this? The real exciting scene has just begun. There's an alien war later, interstellar racing with spaceships … "

"Bro, can you not spoil it?" Someone reminded him.

"Uh, actually I haven't seen it before. I only saw the trailer!"

"Don't talk. Watch it in peace!"

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