"Virtual projection movie?" If it was a normal advertisement, he would have ignored it. However, he was interested in this and chose to watch it.
As soon as the movie started, the screen changed to the player's perspective. It showed that the protagonist was driving a starship through a group of meteorites, crossing countless obstacles. There were enemy ships in front and behind the starship, attacking from both sides.
While it was exciting, some strange and bright planets flashed across the screen. There were also alien creatures of all shapes and sizes.
"Wow, what is this? A new sci-fi game? "someone shouted in surprise.
"No, it's a promotional video for a movie!"
They continued to watch. Because it was a promotional video, it was all cut scenes. After the images of the starship racing in space flashed, it was an image of a beautiful dreamy planet.
The species on this planet were more varied than those on Earth. The intelligent life on this planet was humanoid and had animal characteristics. It was a bit like the orcs in novels.
"What a cute cat-eared girl!"
"What's this big guy? Is the bear clan fearless? "
"What a realistic scene! This is the first time I can see such a scene without wearing 3D glasses! "
The image continued to flash. It was a barren planet. The male and female protagonists were using mechas to fight with alien troops.
The tall and mighty mechas were full of technological beauty from the exterior to the details. The strong combat power demonstrated the aesthetics of violence.
There were also steel beasts of the alien troops, which were more agile than organic life forms. Every minute and every second was a scene of special effects explosion.
"F * ck, the budget is burning!" Even the players who were watching the promotional video couldn't help but complain. According to their understanding, such a scene was definitely a madly burning production process.
There were a few more scenes, and without exception, they were all full of novelty and excitement.
"So cool! Is this a new Hollywood sci-fi blockbuster? What's its name? "a curious passerby asked.
"I don't know. It's out. 'Breaking the Dimensional Wall,' an infinite sci-fi journey. Hongxin Film's first virtual projection movie, released nationwide on October 9th!"
"'Breaking the Dimensional Wall'? Isn't this the theme of Hongxin's games? I didn't expect them to make it into a movie! "
"Virtual projection movie! It sounds interesting. I'll go and watch it! "
"October 9th? National Day just passed. I don't have time to watch it! " The players in the Internet cafe were discussing. No matter what, they were full of curiosity about the movie after seeing the trailer.
Similar scenes were playing out all over the country. The biggest advantage of Hongxin Group, which owned the virtual projection equipment market, was that they could do free advertising on their own equipment.
Apart from this, Hongxin Games and Hongxin mobile users also received similar notifications. This kind of precise positioning advertising effect was more cost-effective than spending tens or even hundreds of millions of dollars on advertising in traditional media.
…
It was getting closer and closer to October. These days, Hongxin Group had been steadily developing. Five more Firmament Star satellites were launched, which now covered more than 50% of China's 6G network coverage.
Correspondingly, the country's telecommunications industry was booming because many users were preparing to switch to brand-new electronic equipment to adapt to the 6G network.
Everyone realized that Hongxin Group wasn't the only one benefiting from this. Other companies in the same industry also gained great opportunities for development.
Hongxin Electronics, other than launching a few virtual projection devices specifically for research and design, did not do anything new. The research institute was mainly researching micro-projection devices and virtual projection mutual sensor devices, but they were not successful yet.
Hongxin Games, needless to say, developed the virtual projection game further, and their sales kept increasing.
Hongxin Software Co., Ltd. worked with the Civil Aviation Administration to develop the first Aerial Intelligent Transportation Management System. Then, together with Yinjiang Logistics, they started to pilot small delivery drones in a second-tier city.
Thunderstorm Smart Home, Kun Peng Battery, and Pengyun Automobile were all in stable operation and did not require much effort.
Therefore, Hongxin Group's recent development focus was still on Hongxin Virtual Entertainment. The success or failure of the virtual projection movie would determine the development of Hongxin Virtual Entertainment for the next two years.
Once it was successful, Hongxin Pictures would officially take off. At the same time, they could start preparing for the establishment of an online virtual projection entertainment community.
If it failed, these plans would have to be delayed, and Hongxin Group would have to invest more funds and increase the risk of market competition.
"I hope this movie doesn't lose money. Otherwise, the Group won't have the funds to make a second movie in half a year," said Lu Zixin after he finished reading the financial report.
Hongxin Group was developing too quickly. Infrastructure, research, and new company investments were easily in the billions. No matter how fast they were earning money, they would not be able to spend it as quickly as they did. Especially for a project as big as Skynet, it would take at least three to five years to recover the funds.
"'Breaking the Dimensional Wall' alone has an investment of one billion RMB!" Su Zhirong said from the side, "Just your virtual projection studio alone cost more than 400 million to build!"
"There's also the virtual projection special effects team, and that's only the direct investment. If we include the development of the equipment, the improvement of the virtual projection, and the cost of advertising. My dear General Lu, you're being too biased towards the new company! "
Her tone was filled with dissatisfaction. If it was a normal investment budget, they would not have spent so much.
The first investment for Hongxin Virtual Entertainment was to make a movie, and nothing else was done. Under normal circumstances, this would not have happened, but it did.
"Ahem." Lu Zixin smiled awkwardly, pulled her into his arms, and explained, "They complement each other!"
"If the movie is successful, Virtual Entertainment is developed, and our electronic products will be sold."
"You're the boss, whatever you say makes sense." Su Zhirong snorted.
"Mr. Su, I was wrong, I was too reckless!" Lu Zixin begged, "Mr. Su, what do you think we should do? I'll listen to you. "
"What else can we do?" Su Zhirong said in a serious tone, "You have to bear the consequences of your own actions. If you lose a hundred million, you'll lose a month of your salary. If you lose a few hundred million, you'll lose a few months."
"What if we make a profit?" Lu Zixin asked.
"It's the same even if we make a profit!"
Lu Zixin was speechless.
In reality, he only had a nominal salary of a hundred RMB per year, and there was no bonus or anything like that.
It was finally October. It was a rare holiday for the Chinese people. All kinds of businesses were working hard to advertise, trying to make a profit during National Day. Movie theaters and film companies were no exception.
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