As soon as Fei Na came in, Xiao Yan's Dragon-Li immediately jumped off the desk and followed Fei Na with its head down. Fei Na came to a new place. First of all, it looked around the furnishings in the room.
Xiao Na looked at Fei Na and laughed. She whispered to Zhang Zian, "No wonder there are so many people at the door. Your cat is so beautiful! Look at how it is squatting. It is so arrogant. "
Zhang Zian quickly explained, "Don't be fooled by its appearance! This cat has always been arrogant. It has never been arrogant! "
This was a world where appearance was the most important thing!
Fei Na heard him, glanced at him, and also jumped onto the sofa. It was the most honorable master's seat, which was the one facing Xiao Yan's desk. The Dragon-Li was lying on the carpet between Fei Na and Xiao Yan.
"You mean, we should focus on developing high-end customers?" Zhang Zian asked after thinking about what she had said before.
She nodded slightly, "You can say that. As a courtesy, we should treat high-end customers and ordinary customers equally. But in fact, there are different levels of people. This is an undeniable fact. " She bent down to touch her cat, "I love my cat very much, but I can't deny that it has to bow down in front of your cat."
Zhang Zian didn't know what to say. He just stared at Fei Na, and it stared back at him.
Xiao Yan didn't care about the interaction between him and Fei Na. She continued, "Some people are rich and generous, some are rich but stingy, some are poor but generous, some are poor but stingy. Businesses want to expand their customer base and win over all four types of people, but it is impossible. In fact, as long as we hold on to the first type, fight for the second type, focus on the third type, and give up on the fourth type, it will be good for everyone."
Zhang Zian agreed, "Yes, I also have this vague feeling, but I can't explain it as clearly as you do. After I started running my pet shop, I planned to go for the middle to high-end customers, unlike Stars Pet Chain Supermarket, which tries to swallow the whole market. "
Xiao Yan understood and smiled, but she only partially agreed, "Although my shop looks good, it is only a local beauty salon after all. It can't be compared with Stars Pet Chain Supermarket. Stars Pet Chain Supermarket is able to develop to such a large extent because of their connections, ability, and financial resources. If they want to take over the whole market … unless they have external support such as national policies or super financial groups, it will be very difficult. But Manager Zhang, you can't take it lightly. Anything is possible for a high-end company like that. "
Zhang Zian was also alert, but the initiative was always in the hands of Stars Pet Chain Supermarket. He could only respond passively.
Xiao Yan pointed at the private rooms outside and said, "These are connections. Connections, connections, were nothing more than people and connections. Those VIP clients are either the wives of rich people, the wives of government officials, or the children of rich families. If I build a good relationship with them, it will be like the roots of a tree intertwining with each other. If someone wants to target me, I can use their connections and power. "
"Against you?" He felt that these three words were not as simple as they seemed on the surface.
"Yes." She looked at the night outside the window and recalled the past, "You have to know that the so-called business is the process of climbing to the top by stepping on a lot of competitors' corpses. This road is very difficult, full of thorns, and the mountain road is very dangerous. The opportunity to reach the top is one in a million. You have just started, and I have only climbed halfway up the mountain. In the beginning, the new climbers were quite friendly, but as the mountain went higher, their energy was gradually exhausted, and the oxygen was getting thinner and thinner. Everyone began to see each other as enemies. In order to save energy by taking shortcuts as much as possible, they pushed their former companions off the cliff. "
She moved her eyes back and looked into his eyes, "Manager Zhang, you must remember that it is easy to dodge a spear in the open, but hard to defend against a stab in the dark! Seventy to eighty percent of the climbers did not die from natural disasters, but from the dark hands behind their backs! The difficulties you faced were much greater than what I faced in the past. My opponents were just some local nobodies, not prehistoric behemoths like Stars Pet Chain Supermarket. "
Obviously, before Zhang Zian came, Xiao Yan had already investigated the current trends of the pet industry in Binhai City. She knew that although the Amazing Fate Pet Store was currently very small, it was developing very fast. Besides, Zhang Zian could provide things that other pet stores could not, so it was only a matter of time before he was hated by others. Therefore, she hoped that he could raise his vigilance and guard against attacks from the dark.
A revolution was not a treat, and neither was a business. Opponents could not beat you on the surface, but they would not be willing to be a stepping stone for you to reach the top. They would definitely find ways to attack you from behind, even if it meant that they would die together.
After she graduated from high school, she plunged into the beauty industry. At first, she worked as an apprentice. Later, she saved some money and opened a small barber shop. Slowly, she expanded and finally reached the scale that she was today. Few people knew the bitterness of this. Even so, she still owed a lot of debts to the bank. Nowadays, which business did not owe debts? Borrowing chickens to lay eggs, and money to make money.
On this lonely and arduous road, she had encountered countless attacks from her competitors.
Those people would not come out themselves, but would bribe and instigate others to work for them. They would maliciously spread rumors, causing the city management, industry and commerce, tax, fire, and other departments to repeatedly inspect her shop. As long as there was a mistake in any one of them, she would be doomed eternally …
Fortunately, she had always been upright and well-behaved. She did not operate illegally, nor did she evade taxes, so she had never been caught.
Not only that, but her competitors even anonymously reported to the police, saying that her shop was involved in pornography, gambling, and drugs. Sometimes within a month, the police would come to her shop several times to crack down on pornography and illegal activities … It was really a period of time that she was mentally and physically exhausted. If it were not for the Dragon Li cat that accompanied her during that time, she might not have been able to hold on.
For the successful ones, people often only saw the glory they had today and spread it to others like tempting chicken soup, but they ignored the hardships they had suffered in order to get this glory.
She told Zhang Zian that her shop did not do anything illegal, because she was afraid. She was afraid that the nightmare would come true. You could never guess what despicable means your competitors would take to deal with you.
"Manager Zhang, you may wonder why I waste my time to tell you this. Do I have any intention?" She asked the question in his heart.
Zhang Zian smiled embarrassedly, admitting that she had guessed right.
"It's actually very simple. Because I think you may become my network in the future. " She said bluntly, "To cultivate a network, of course, it is more effective to provide charcoal in snowy weather, not to add flowers to brocade, right? A small investment at this time may have a hundred times return in the future. "
In fact, there was another reason why Xiao Yan was willing to tell these unbearable experiences to Zhang Zian, but she did not say it out. She seemed to see herself in him. The hot-blooded girl who was determined to make a career in the beauty industry still existed in her heart at this time.
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