The original novel of The Smiling, The Proud Wanderer was first published on Waves Books. It was published in the form of a web novel. It didn't make much impact at the beginning, with only a few readers clicking on it.
However, the brilliance of this novel, which was the pioneer of the new Wuxia novel, couldn't be covered. It was loved by a group of readers, spread in the online world, and finally printed in large quantities.
So far, The Smiling, The Proud Wanderer had been reprinted five times, with a total print run of more than ten million. It was also translated into many languages and published abroad. It had countless fans.
After The Smiling, The Proud Wanderer, The Legend of The Condor Heroes, created by the same author, took over the banner of the new Wuxia novel. It was on the best-selling list of Xinhua Book Company as soon as it was published, showing its great strength.
In addition, Chenfei Media announced that it had bought the adaptation copyright of The Smiling, The Proud Wanderer. As long as the people in the industry were not stupid, they could see that a popular IP was taking shape and had great market potential.
The most important thing was that many people had a superstitious reverence for Lu Chen, because none of the projects he was involved in had failed, and all of them made a lot of money. He also made a lot of money for his collaborators.
Since Lu Chen had bet on the Wuxia IP, who wouldn't want a share of it?
Unfortunately, it was not practical to directly cooperate with Chenfei Media. It was not a matter of money, but that Chenfei Media was very picky about their partners. It was not easy to get this fat meat.
Since cooperation was not possible, they would do it themselves. After Chenfei Media announced that they would shoot The Smiling, The Proud Wanderer, many big companies in the industry started to invest in the same type of film and television works. Even the copyrights of many novels that followed the trend of The Smiling, The Proud Wanderer were selling like hotcakes in the market.
The competition was so fierce, and naturally there were some people who took the unconventional approach.
Some time ago, The New Seven Heroes and Five Gallants shot by The Land Pictures was very popular. The lead actor, Gu Lei, not only was jumping up and down in the blog, but also challenged Lu Chen, trying his best to gain popularity.
Although Gu Lei was despised and reprimanded by Lu Chen's fans because of this, the effect of his shamelessness was really good. Not only did his fame soar, but the New Seven Gallant Heroes and Five Gallant Heroes were also known to many people. If it wasn't for Lu Chen's interaction with Chen Fei 'er to suppress it, he would have probably made a lot of money.
With successful precedents like Gu Lei and the New Seven Heroes and Five Righteous Heroes, there were naturally many people who followed suit. Among them, there was no lack of clever people who chose to "draw their swords" at the critical moment.
The sword was pointed at the upcoming summer holidays!
The one who drew the sword was Wanhao Pictures, which had recently become famous in the film and television industry.
Wanhao Pictures was considered a new recruit in the film and television industry. It had only been established for a few years, but it had a very powerful background — it was a wholly owned subsidiary of the Wanhao Group.
The core of the Wanhao Group, Wanhao Real Estate, was one of the top ten real estate developers in the country. It could be said to be rich and powerful. It had just entered the film and television industry, but it had already shown its ambition. It spent a lot of money to sign many heavyweight celebrities to join it, causing the industry to be in a state of panic.
At the beginning of this year, Wanhao Pictures spent a huge sum of money to buy the film and television rights of the popular new wuxia novel, Young Pugilistic World. It also announced that it would start shooting this movie this year, with a total investment of 150 million.
At that time, this caused a huge sensation in the industry. Many people were amazed by Wanhao Pictures' generosity. Many people were happy to watch a good show. They wanted to know what kind of storm this big crocodile would stir up when it entered the red sea!
However, what was unexpected was that after Wanhao Pictures announced the shooting of Young Pugilistic World, there was no other major news. It became quiet all of a sudden, which made people feel a little confused.
Later on, there was some sporadic news that showed that Wanhao Pictures was not joking. They were really going to shoot the movie. However, even their opening ceremony was very low-key, so there were not many media reports.
It was the information age now, the era of information explosion. Wanhao Pictures played low-key, so naturally, no one had anything to do to create hype. Even the influence of Young Pugilistic World, which was considered a popular IP, was weakened by a lot.
There were even some people in the industry who laughed at Wanhao Pictures behind their backs. They thought that Wanhao Pictures lacked experience and became a spendthrift. Whether Young Pugilistic World could be filmed was a problem, and a lot of money might go down the drain in the end.
Similar cases were not rare. Even though the film market was extremely popular now, and many film and television companies were making a lot of money, causing countless investors to bow down to them, that was because they did not see the piles of corpses inside!
However, the result was a heavy slap to these people's faces. On the 5th of June, Wanhao Pictures suddenly released the first trailer of Young Pugilistic World on their official Weibo!
At the same time, the official Weibo of the movie "Young Pugilistic World" was also officially launched on Waves Blog. Many famous actors who participated in the filming of the movie reposted the official Weibo at the same time, opening the curtain of publicity at lightning speed.
This shocked a lot of people in the industry. Wanhao Pictures had really done a good job in keeping the secret. There wasn't even a bit of news leaked out beforehand. The sudden exposure of such a big piece of news simply caught people off guard!
All of a sudden, the movie "Young Pugilistic World" became a hot topic on blogs and the internet.
The official Weibo trailer was reposted in large numbers.
Just this trailer alone was undoubtedly a lot of highlights. Whether it was the character designs, the fighting scenes, the special effects, or the background music, they were all quite outstanding. The two minutes and twenty seconds video that was meticulously edited had reached the standard that a blockbuster should have.
A few famous actors appeared in the trailer, and it instantly attracted a lot of attention from fans.
And Wanhao Pictures' sudden move undoubtedly put a lot of pressure on their peers, especially those who were filming and producing the same type of movie.
The new school of martial arts movies had been hyped up for a long time. Wanhao Pictures was the first to release the trailer, and from the trailer, it was already very completed.
On the 6th of June, Wanhao Pictures' official Weibo once again announced that "Young Pugilistic World" would officially be released on all the major cinemas in the country on the 15th of July. There would also be a large-scale publicity campaign before the screening, and the surrounding products would also be released on the same day as the screening!
Then, a marketing account with over a million fans on the blog revealed that the main actor of "Young Pugilistic World", Huo Feile, originally had the intention to act in "The Smiling, The Proud Wanderer", but was rejected by Chenfei Media.
In the end, "The Smiling, The Proud Wanderer" skipped the summer slot, and "Young Pugilistic World" was one step ahead!
Once this was exposed, it immediately caused a heated discussion on the internet. Because of this, Huo Feile's fans had a fierce conflict with Lu Chen's fans!
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