Chapter 574
Words:1894Update:22/06/30 10:00:55
If the competition between Danhui and Qiudu was good, the Provincial Government would be happy to see it. But now, the Provincial Government had no choice but to step in. First and most importantly, it was to restore Qiudu's reputation!
The most effective way to restore Qiudu's reputation was to admit to a reputable media outlet that they had used low-quality pork. This was better than the rumors of human flesh.
Hua Xia's reputation was the highest, and most people would pay attention to CCTV. So, the Provincial Government's leaders used their connections to get CCTV's < Focus Interview > to do an episode for Qiudu to clarify the rumors.
But coincidentally, Feng Yu was at CCTV that day. He was talking to Deputy Chief Jia about changing a commercial slot for Tai Hua Ham.
"Chief Jia, you want to let the people from < Focus Interview > interview that Qiudu Ham company?"
Deputy Chief Jia nodded: "You heard it? We must do an episode to prevent the rumors from getting worse. There is a saying that rumors will stop at the wisest. But not everyone in the public knows what is going on. Our program has the responsibility to clarify the rumors. "
Feng Yu took the opportunity to say: "That's right. But this Qiudu Company had used low-quality pork to make their ham. This is their punishment! To put it simply, this is retribution! "
Deputy Station Chief Jia glanced at Feng Yu: "Is it because your father's Tai Hua Processed Food Company also sells ham sausages, and you want Qiudu Company to close down?" He felt that this was Feng Yu's true thoughts. As a businessman, he wished for his competitors to close down.
Feng Yu had an arrogant look on his face: "I am hoping for them to close down. But it should be after we had snatched away their market share after they had competed with us. But who would have thought that they would bring about their own destruction? My father's company and my company did not spread this rumor, and I am the first one to refute the rumors. You can ask around. "
Feng Yu was helping his competitors to refute the rumors? Deputy Chief Jia did not expect this. He even felt it was unbelievable!
Under normal circumstances, as long as Feng Yu's company forbade the spread of rumors, he would feel that it was a very gentlemanly company. However, they even helped to refute the rumors. Was it because of Feng Yu's noble character?
How could a businessman have this kind of quality?
What Feng Yu said next proved Deputy Chief Jia's point of view.
"Chief Jia, I think this program should also focus on criticizing Qiudu for using smoked meat to make sausages. That smoke is poisonous. We should also call on the Industry and Commerce Department and the Health Department to punish Qiudu as a warning to the rest of the people!"
Deputy Station Head Jia was speechless. He knew that Feng Yu was not a noble person. He still wanted to help his competitor to change his reputation. So, he was trying to attack his competitor on this point.
Feng Yu was right. Qiudu Company had indeed used low-quality pork. But whether the ham was edible or not, they still need to wait for the inspection results.
If the inspection results proved that this batch of ham with low-quality pork did not meet the safety standards, then Qiudu Company should be punished.
But calling on the Industry and Commerce Department and the Health Department to punish Qiudu Company was also a disaster for Qiudu Company. At least in the future, no one would be willing to buy Qiudu's ham or any other food products with Qiudu's brand.
Ham was not cheap, and people might get sick easily after eating it. Who would buy Qiudu's ham in the future? Qiudu Company still had to face fines and suspension of operations. Even if Qiudu survived this, Tai Hua Ham market share would be snatched away by Qiudu. There was no chance for Qiudu to make a comeback!
"I don't think this is appropriate?" Deputy Chief Jia started to speak in a bureaucratic tone.
"Chief Jia, I heard that the Spring Festival Gala's budget is still tight. To let the whole nation watch a better Gala, I decided to donate 1 million RMB. "
"Ah, thank you, General Manager Feng, for your generosity. I feel that this kind of company that disregards food safety should be criticized and investigated! "Deputy Chief Jia also changed his tone instantly.
But Feng Yu was still not satisfied. 1 million RMB was enough for a year's primetime advertising on a local TV station. Why was he only doing this?
"Chief Jia, actually, helping Qiudu Company refute the rumors is not the main point. We should investigate how and where did the rumors come from." Feng Yu hinted.
"General Manager Feng, you are not the one who spread this rumor?" Deputy Chief Jia asked again.
Feng Yu: "… …" You did not believe what I said just now? You still think I am the one who spread this rumor?
I have many ways to defeat my competitors. Even if I use the stupidest method, such as using money to promote my competitors, I can still defeat them. Is there a need to use such underhanded methods?
"I don't want to use these underhanded methods. Where did the rumor come from? It is easy to investigate. But someone had stopped me from investigating. "
"Who?" Deputy Chief Jia sat up straight. Someone wanted to cover up the rumor? Could it be they were in cahoots? Expose! This must be exposed!
Feng Yu suddenly asked: "Who came to look for you today to ask you to help with this program?"
"Deputy Governor Luo? Impossible. He is my classmate, and I know his character. Furthermore, that company belongs to his province. If he knows who the culprit is, he will surely arrest the culprit immediately. Why would he want to cover up for the culprit? "Deputy Chief Jia shook his head. Feng Yu's explanation was illogical.
"What if the one who started the rumor is also a company from his province?" Feng Yu smiled and asked.
Deputy Chief Jia's eyes opened wide. If what Feng Yu said was true, then it could be explained.
"How do you know about all these?" Deputy Chief Jia asked.
"People in the same industry are enemies. We are going to produce ham, and we need to do market research to understand our competitors. China's number one ham brand is Qiudu. It has more than 60% of the market share. The number two is also a new company from their province. It is called Danhui. It has about 10% of the market share. The rest of the market share is taken by other local brands. "
"The number one brand suddenly had negative news, and it is a negative news that will make them unable to recover. Who will benefit the most? Of course, it will be the brand with the second largest market share and coverage. Coincidentally, Qiudu's distributors had switched to Danhui. This is not a secret. Do you think these are all coincidences? You can send your men to Qiudu and Danhui to investigate. Qiudu is suing Danhui for spreading rumors. This is not a secret. "
Deputy Chief Jia frowned. He also does not believe that these were all coincidences. But the best way to deal with a province's companies was to form an alliance. How did this happen?
Deputy Chief Jia suddenly remembered that if it was proven that Danhui was the one who started the rumor, then Danhui will be punished. Tai Hua Ham will start advertising on CCTV, and it will take over the market share in one fell swoop.
Deputy Chief Jia looked at Feng Yu. 1 million RMB and you want us to help you defeat your two biggest competitors?
"General Manager Feng, I feel that CCTV's Spring Festival Gala Night workers are working very hard. But the CCTV does not give them any overtime allowance. What do you think?"
Feng Yu replied straightforwardly: "How can we not let everyone get their overtime pay? How about this? I will donate another 500,000 RMB! He should be able to give all the staff at the station a decent bonus. But I heard that CCTV 3 still have some advertising slots left. Should we give one to Tai Hua Ham? "
"No problem. That's settled. General Manager Feng, wait for my good news! "
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