"General Manager Feng, why are you here so early? The rehearsals have not started yet." A CCTV assistant director saw Feng Yu and walked over.
Last year's New Year's Day Gala Gala was a success, and CCTV's leaders and audiences had praised them. As for the slogans, banners, and other scenes from the audience, they were also laughed off by the audience. The audiences did not think that this was troublesome. In fact, they felt that it was interesting.
This year, the association did not say anything, and CCTV contacted them to ask if they were going to host this year's New Year's Day Awards Gala Gala Gala.
Feng Yu will not let go of such a good opportunity to advertise their products. The companies that showed their faces last year were feeling the benefits this year. Their sales were increasing. Just look at Wahaha last year. After the New Year's Day Awards Gala Gala, their sales doubled!
Those companies that accompanied the awards last year had come to the association to ask for the awards. There was a big difference between getting an award on the stage and being nominated. They will have one less minute to show their faces on the stage!
Also, they had learned from this. This year, they will be holding up placards and shouting slogans to promote their companies.
Of course, the sponsorship for this Gala Gala Gala was given to Feng Yu. Moreover, this year's stage design alone was much more than last year's investment. Not to mention the program's layout, it was no worse than last year's. In fact, it was even better. Just the singers from Hong Kong and Taiwan had volunteered to perform at the Gala Gala Gala.
Last year's two singers had shot to fame in China. Their album sales and endorsements had increased by more than double. How can they not be jealous?
This year's New Year's Day Awards Gala was a success. Although Feng Yu had spent more than 1 million RMB more than last year, the nominees were willing to spend more.
But they were surprised that Feng Yu did not want any money! His brand had been promoted, and Feng Yu wanted to ensure the awards were fair and authoritative. How could he accept any more money?
Last year, the association did not have enough money and had to raise funds. This year, the association does not need to raise funds. The association had collected lots of membership fees, and the money will be deducted from the membership fees! Feng Yu's words shut everyone's mouths.
Therefore, Feng Yu did not spend much money and easily sponsored such a big gala. Not only the nominees and CCTV were happy, even the leaders from the Publicity Department were overjoyed. Without any funding from the higher-ups, they would be able to bring a wonderful evening party to the audience, and they would also be able to commend the units that had contributed to the country. It could be said to be killing many birds with one stone. The Association and CCTV had done a good job.
Feng Yu represented the association again and became the Assistant Executive Producer of the gala. He was also considered a leader. That was why the Assistant Director was so friendly when he saw Feng Yu.
"I heard that Chief Jia is here. I'm here to look for him."
"Oh, Chief Jia is over there. I'll bring you over."
"General Manager Feng, why are you here so early? Are you looking for me?" When Chief Jia saw Feng Yu didn't leave after greeting him, he knew that Feng Yu was looking for him.
"I have some work-related matters to discuss with Chief Jia."
The secretary served tea and went out to close the door. Chief Jia blew on his tea leaves and asked: "General Manager Feng is here to ask about this year's advertising slots auction? This is not easy. But General Manager Feng is also one of our biggest advertisers. How about this? I promise you will be able to win the slots before and after the weather forecast. "
This year, CCTV will be changing the advertising slots to auctions. This was announced on TV. Next month will be the slot auctions, and he thought that Feng Yu was trying to get in through the back door to ensure that he would be able to win a few slots.
Feng Yu's eyes brighten up. Although he was interested in this auction, he was not worried. Feng Yu had asked around about the companies that were willing to spend money. Although he did not know the amount of funds they had, he knew which companies had bid high prices in his previous life.
He was confident that he would be able to win the slots. But Feng Yu did not want to bid for the slots before the News Simulcast. Anyway, this year, only half of the slots will be auctioned, and the other half will be auctioned openly. At most, he will buy a few slots from those openly auctioned slots.
"Thank you, Station Chief Jia. But I am here today for something else. "
"Something else?" Station Chief Jia looked at Feng Yu. Other than advertising slots, what else do you have to do?
"I heard that CCTV will be phasing out a batch of cars."
"You want to buy used cars? But it is not easy. These cars will be distributed to the departments under us. "Station Chief Jia frowned. Feng Yu was a tycoon, and he was also going to buy used cars? Give cars to his company's management?
Feng Yu was speechless. Who the hell wants to buy used cars that you all are phasing out? What kind of cars are those? There is even an old Santana. Are you going to buy these antiques for exhibition?
"Station Chief Jia, you misunderstood me. I am not buying used cars. I am just asking if CCTV has any requirements for new cars?"
"What's wrong? Are you saying that you have cars to sell to us? But we do not intend to buy imported cars. We are CCTV, and we can only buy domestic cars. "
"The cars I want to recommend to Chief Jia are domestic cars, and they are the best ones among the domestic cars. The price-performance ratio is very high."
"What cars are you talking about? Santana or Audi 100?" Among the domestic cars, these two models were the most famous, and the quality was good. They were also the first choice for government officials.
Feng Yu magically took out a colorful booklet from his bag and passed it to Station Chief Jia. "Station Chief Jia, please take a look. Songjiang Motors cars are real domestic cars. It is not a joint venture. It is our nation's own brand. This is an improved version of the former Soviet Union's technologies. The quality and appearance of the cars are the best in China. This model is specially introduced by us. The seats inside are very wide, and you will feel like sitting on a sofa. There's also this model. The price is the same as the Santana, but it's better. This model's performance is comparable to Audi 200, but the price is about the same as Audi 100. Also, the exterior looks more majestic … … "
Feng Yu was still talking about the advantages of all the cars in the booklet. Of course, there were some disadvantages, but Feng Yu was not stupid enough to point them out.
Station Chief Jia had to admit that the cars in the booklet were beautiful. But isn't Songjiang Motors selling motorcycles? Why are they producing small cars now?
"This Songjiang Motors is that … … that … …"
"Bing City Machinery Company."
"That's right. Bing City Machinery Company's production? You are saying that this car is 100% domestic? "
"That's right. There are only a few Hong Kong shares in this car. Hong Kong is also a part of China. As CCTV, shouldn't we support these companies and our national brands? Look at all the cars on the roads now. It is all foreign brands. In the future, will we still see our own brands in Hua Xia? "Feng Yu said.
"Then is this car's performance good? What's the price? " Station Chief Jia had been promoted to Executive Deputy Station Chief. The Station Chief was the leader of the Publicity Department and seldom came to the TV station. Most of the TV station's matters were handled by Chief Jia.
"If the TV station is willing to give us some information about the base bid during this auction, then we can sell this car to you at the cost price. We will not make a single cent from you!"
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