The 82nd Oscars had started, and Feng Yu was sitting in his LA home watching the live broadcast.
Many media outlets were promoting other movies, directors, and actors. But even all of them combined cannot be compared to MGM.
< Avatar > and < Inception > were nominated at the same time, and they had focused on their promotions. If not, other movies might not get the same number of votes.
Kirilenko raised his glass. "Feng, will we get the award this time?"
Feng Yu is also not 100% confident about this. This is not about the sales of the product. As long as the product passes the test of the market and with good promotions, it will become popular.
People will not buy useless products out of spite. That will be asking for trouble. But there are many accidents in the voting. Anyway, the people who did not pick the movie they are not optimistic about will not suffer any losses, and they can still vent their frustrations.
"We will know once we see the results. No one knows until the results are out."
Feng Yu can get all sorts of design awards for his company's products. At the same time, many people think they will get the Oscars, but in the end, they did not.
If this Oscars does not let < Avatar > and other movies win, then don't blame Feng Yu for going to other film festivals. Kirilenko had done everything he can this time. Just that Rotten Tomatoes had played a big role.
In Feng Yu's previous life, < The Hurt Locker > had used Rotten Tomatoes to increase the freshness of the movie to more than 90%. But in this life, Feng Yu had gotten his men to do some tricks.
< Avatar > and < Inception > had more than 90% freshness, but < The Hurt Locker > was only at 47%. This is because this movie is too boring.
Feng Yu had also asked Rotten Tomatoes to announce the number of people who voted for this movie.
< The Hurt Locker > only had a few hundred thousand people voted for this movie, while < Avatar > and other movies had more than 10 million people.
Of course, this had something to do with the media's publicity. Not only did they promote "Avatar", they also promoted Rotten Tomatoes, making it even more famous and authoritative.
Although Feng Yu had spent a lot on promotions, he can still earn back the money through other means. Rotten Tomatoes was a website that rated movies and books. Its current market valuation was more than one billion US dollars, and it was still rising.
Many movie companies say that Rotten Tomatoes is unfair because it is too close to MGM. But they can't stop audiences from going to Rotten Tomatoes to rate movies they love or hate.
However, everyone knew that Rotten Tomatoes could manipulate votes. If any company offends MGM, Rotten Tomatoes will give them a very low score. Many people who want to watch this movie will go to Rotten Tomatoes. Oh, it's a bad movie. Will the box office still be good?
On the other hand, if the Rotten Tomatoes score was very high, many people would think that the movie was worth watching, and the box office performance would naturally be better.
Metro-Goldwyn-Mayer used Rotten Tomatoes to tie other film companies to their chariot.
For Wind and Rain Holdings, Rotten Tomatoes was an independent website that showed how much the audience liked the movie. This was the standard that every movie company had to refer to. Their ultimate goal in making movies was to make money.
If it wasn't profitable, they wouldn't do it.
Every time they invested in or released a movie, they would do a sufficient market assessment. Hollywood produced too many movies every year, but half of them couldn't even find a distribution company and couldn't be released on the big screen.
In the past, many people could only release their movies in the form of CDs for sale or rental. Now, they were aiming at the online market. It wasn't just Youtubo. Some other video websites had also started to produce online movies. Actually, it was just like the previous CDs with the addition of an online release channel.
"Eh, Elena got nominated for Best Actress. You must have spent a lot."
Feng Yu nodded. For this nomination, he had spent a lot of money to get Elena through the first two rounds of screening.
To be honest, "Inception" didn't have high requirements for acting. Xiao Li had never thought that this movie would win an award. It was just that he was very interested in the script. It would definitely increase his popularity, and the pay was good.
This was Elena's first time acting in a movie. She had even won a few awards in other smaller film awards.
Of course, there were not many films participating in the competition, and their influence was not high. They were only there to increase Elena's popularity.
It was good enough for Elena to be nominated this time. If she won an award, it would be too obvious.
This was enough to make Eileen extremely happy, and it would also be of great benefit to her popularity. But Nolan, Cameron, and the rest had hinted that Elena's acting was not good. For a newcomer, it was good enough, but they don't think Elena can win an Oscar for Best Actress.
As Elena lacked a lot of life experience, there were many roles that she could not handle. However, in terms of singing and dancing, they all believed that Elena was the best in the world. From the awards that Elena had received in the past few years, it could be seen that she deserved it.
But so what? As long as Elena was happy, that's enough. Feng Yu still wants to support her. Even if Elena can't win an award, she still wants to increase her exposure. Anyway, the audience only needs to see Elena entering the competition and will not know how many votes she will get in the end.
"Brother Ki, it's very easy to get nominated in the US elections. All you need to do is spend money. It's much harder to win an award, but I think Cameron will get at least one important award this time. "
It's either Best Director or Best Film. If Cameron doesn't get either, Feng Yu will get his men to spread rumors about the Oscars. Anyway, it was the same in Feng Yu's previous life. In the end, the Oscars were forced to change their voting system.
In fact, there were many loopholes in the voting system. There was once when the presenter announced the winner of the Best Film Award, and he was stunned.
After Feng Yu finished speaking, the results of the Best Film Awards were announced. < Avatar > had won. James Cameron and MGM's CEO Schmidt went up the stage to receive the award. Both of them gave a strong speech, and there is no need to be humble anymore. They thanked Feng Yu and Kirilenko for not being biased against sci-fi films.
Kirilenko patted Feng Yu's shoulder. "Did you hear that? They are also thanking me."
Feng Yu replied that this is just a routine. Your company had supported special effects, and thanking you is just a polite gesture. No one will be stingy, but don't take it too seriously.
When Cameron also won the Best Director Award, he was even prouder. After that, when he learned that the runner-up for Best Film and Best Director is "The Hurt Locker" and his ex-wife, he was even more impressed with Feng Yu.
Luckily, Feng Yu had done a good job in PR, or he might have failed. It's very difficult for a sci-fi film to win an Oscar. But this time, Cameron had done it!
Feng Yu switched off the TV. This time, he had succeeded in helping Zhang Ruiqiang. But soon, a lot of news appeared on the internet, and some of them mentioned Feng Yu's comments on the Oscars. Feng Yu was not angry when he saw this. Instead, he laughed happily.
So what if I am a shady businessman?!
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