February 15th.
Early in the morning, Li Dong was woken up by a knock on the door.
Hsu Shengzhe opened the door with a yawn and whispered like a thief, "Is it convenient?"
Li Dong glanced at him and did not say anything. He started to wash up.
Seeing this, Xu Shengzhe tiptoed into the room and walked around the room.
He walked around the room and sniffed. In the end, he said in disbelief, "You slept alone last night?"
Li Dong brushed his teeth and said vaguely, "When did you become a detective?"
"Something's wrong!"
Hsu Shengzhe touched his chin and said with a confused face, "It's Valentine's Day. You actually spent it alone. What the hell! Didn't you go on a date last night? "
"I came back after watching a movie."
Li Dong wiped his face and said nonchalantly, "I've said it before. Don't think of me as the same as you. You're a man who only thinks with the lower half of your body. I'm different from you."
Hsu Shengzhe had a look of disdain and sneered, "I think you're the one who doesn't have the chance. You're still pretending to be pure."
Li Dong snorted and did not reply, but in his heart, he was cursing this guy for being a busybody.
Qin Yuhan did not come to Beijing. On Valentine's Day, Li Dong naturally wanted to transform into a big bad wolf.
But halfway through, Shen Xuehua made trouble. She called Shen Qian several times and said that Old Du was waiting at home. In the end, Shen Qian had to rush back.
In the end, Li Dong's plan was all messed up. On the night of Valentine's Day, Li Dong counted sheep for the whole night.
Ignoring Hsu Shengzhe, Li Dong washed up and said while changing his clothes, "Are you really not going to do anything today?"
Hsu Shengzhe nodded and said, "Of course. I'm not as rich as you. I can't afford it."
"That would be great."
Hsu Shengzhe chuckled and said, "It's useless for you to keep an eye on me. I'm not your competitor. You have to keep an eye on others. This time, there were many companies participating in the auction, but there was only one piece of land. This piece of land was not small, and the construction area was even larger. Logically speaking, it could be divided into several pieces and auctioned. Now that it's a one-off auction, the competition has also increased. You might not necessarily win. "
Li Dong chuckled. "There's no such thing as a guaranteed win. Besides, even if the price is higher than I expected, I won't accept it."
Hsu Shengzhe was surprised. "No way, are you going to give up?"
Li Dong shook his head and said, "I'm not giving up. As long as the price is within my expectations, I can accept it. But if it's too high, why should I keep staring at this piece of land? This is not the only piece of land in the capital. I don't believe that those people will attack me every day. "
Hsu Shengzhe looked at Feng Yu suspiciously. Obviously, he was trying to determine if Feng Yu was telling the truth.
After thinking for a while, Hsu Shengzhe asked, "Then what's the price you have in mind?"
Z013's land area was not small. It was about 100,000 square meters.
Under normal circumstances, such a large piece of land could be divided into five or six pieces.
Now that the whole piece of land was auctioned, there were pros and cons to it.
The advantage was that there were not many companies with the ability to do this. There were also disadvantages. The overall price was too high, and the price might not be high.
100,000 square meters was not the standard.
The standard was based on the construction area. Z013's initial construction area was 300,000 square meters.
Later on, the city government made a new plan, and the construction area was increased to 500,000 square meters.
In 2007, the land price skyrocketed.
The price of the land in the CBD was generally above 8,000 RMB per square meter.
It was normal for the higher prices to exceed 10000 RMB per square meter. There were even some small pieces of land with the floor price exceeding 12000 RMB per square meter.
Now, despite the impact of the financial crisis, the market price had fallen a lot.
But the price of this kind of prime location would not fall too much. If the companies that participated in the auction really went all out, it would not be surprising for the price to exceed last year's.
According to Hsu Shengzhe's estimation, it was impossible to get this land without 4 billion RMB.
This was under the condition that everyone restrained themselves. If it was a battle, it might be a little higher. It would fluctuate in the hundreds of millions.
He wanted to hear Li Dong's opinion. Li Dong's evaluation of the future real estate market could be seen from Li Dong's mental price.
After Hsu Shengzhe asked, Li Dong thought for a while and said, "About 4.5 billion RMB. The floor price is more than 9,000 RMB. After all, this land is not in the central area of the CBD. It is a little remote. If the price is higher, on one hand, Far away cannot afford it. On the other hand, I am worried that the risk is too high. "
"4.5 billion RMB?"
Hsu Shengzhe did not know if he was telling the truth. But this price was not far from his estimation.
If he could get this land for 4.5 billion RMB, it was still acceptable.
In fact, for real estate developers, the main construction cost was the cost of the land. If he could get the land at this price, when the time came for Li Dong to build a shopping mall, the cost would not be too high.
When the shopping mall and office building were put into use, the total investment should not exceed 5.5 billion RMB.
5.5 billion RMB. According to the current market price, it would not be a loss. If the housing price could rise in the future, it would depend on how much the increase was to make money.
After thinking about it, Hsu Shengzhe felt that Li Dong was probably telling the truth this time.
After all, if the price was really too high, it was not a joke that Li Dong could not afford it.
Seeing that he was still deep in thought, Li Dong did not care about him.
After putting on his clothes, Li Dong went straight out of the room.
Seeing this, Hsu Shengzhe quickly followed.
…
Downstairs, Wu Yajun had already finished her breakfast.
Seeing Li Dong and Hsu Shengzhe coming downstairs, Wu Yajun teased, "It's good to be young and energetic. If it were me, I might not be able to get up today."
Before Li Dong could say anything, Hsu Shengzhe smiled and said, "Boss Wu, you should be referring to Li Dong. I had a good night's sleep last night."
Li Dong rolled his eyes and did not reply. He just minded his own business and ate his food.
Wu Yajun and Hsu Shengzhe started chatting. The two of them briefly talked about the land.
A prime piece of land that covered an area of 100,000 square meters and had a construction area of 500,000 square meters was quite eye-catching in the real estate industry.
Although the two of them said that they would not participate in the bidding, if the price was really suitable and there was no competition, they did not mind participating.
This was not impossible, but the possibility was relatively high.
If they really did not have the intention, the two of them would not have specially made a trip here, let alone studied the land in detail.
After breakfast, just as Li Dong was about to get into the car, Hsu Shengzhe suddenly said, "Li Dong, if the price is really too high for you to bear, we can still form an alliance and take a gamble."
For such a large piece of land, it was not unusual for three companies to cooperate.
This time, there were a few alliances participating in the auction.
These alliances were made up of at least two or three companies, while at most seven or eight companies participated.
With more people participating, the pressure would be a lot less.
Hearing this, Li Dong thought for a moment and said, "If it really exceeds my budget, we can discuss it when the time comes."
"Okay."
Hsu Shengzhe did not say much and got into his car.
Although they did not drive here, participating in the auction was a matter of face. It was not a problem to get a few luxury cars to show off.
…
The journey was silent.
Before nine o 'clock, Li Dong and the others arrived at the auction venue.
The arrival of Li Dong and the others attracted a lot of attention.
This was the first time that the two Jiangbei real estate giants came to Beijing to participate in a land auction. Many people and companies were concerned.
In addition, Wu Yajun from Longhu had failed several times in Beijing. This time, she made a comeback and even came with Li Dong and the others. This made everyone vigilant.
While they were paying attention to Li Dong and the others, Li Dong was also observing them.
Although this was only a piece of land auction, there were a lot of companies and units participating.
Moreover, they were all giants. If they were not giants, they would not have the ability to participate.
Ordinary small and medium-sized enterprises could not afford a land transfer fee of billions.
Among them, Li Dong saw a lot of acquaintances. Pan Shiyi, Wang Shi, and the others were all here. Ren Dapao from Hua Yuan was also here.
Hua Yuan did not have the ability to buy this piece of land. Several small and medium-sized real estate companies in Beijing had formed an alliance.
Apart from these people, there were also some other giants.
These giants were not real estate companies, but financial institutions.
The most eye-catching one was CITIC. CITIC Real Estate, CITIC Bank, and CITIC Group were participating in the auction. CITIC Real Estate was participating alone, and CITIC Bank and CITIC Group had formed an alliance.
Apart from CITIC, a few commercial banks like CMB had also formed an alliance to participate.
Other than banks, the second largest participating organization was the insurance companies.
Anbang, Taikang, Sunshine, and a few others had formed an alliance. This was also a characteristic of big cities like Beijing.
In some third and fourth-tier cities, it was rare to see these financial institutions participating in land auctions.
However, in first-tier cities like Beijing and Shanghai, real estate companies were not the main force. The main force was these financial institutions.
These were the people who were rich and powerful.
Many times, real estate companies like Vanke and SOHO had no profits and were defeated by these consortiums.
After observing for a while, Li Dong nodded to the few CEOs he knew. It was considered a greeting.
No one talked to each other. It was meaningless to talk at this time.
Everyone found a seat and sat down. They did not choose to sit in the first row, but at the back.
Before Li Dong could say anything, Hsu Shengzhe lowered his voice and said, "In the past, when we participated in land auctions, we always sat in the first row. The outside world is indeed wonderful. When we sit in the first row in Beijing one day, we will finally be able to vent our anger. "
Li Dong smiled and said, "There will be such a day. Moreover, sitting in the back and beating these guys down is more enjoyable. Don't you think so?"
"That's true." Hsu Shengzhe smiled and responded.
Wu Yajun, who was standing at the side, laughed. Young people were indeed energetic.
She would not say this out loud. Only Li Dong and Hsu Shengzhe were young and fearless. They wanted to steal the limelight from others.
While they were chatting, a few more companies entered the auction.
When the auction started, Wu Shengnan whispered to Li Dong that there were a total of 16 companies or alliances participating in the auction.
There were a few more companies than before. They should have signed up to participate in the past few days.
Li Dong nodded and did not say anything. In fact, other than Li Dong and Hsu Shengzhe, there were a total of 13 companies. It was not a lot, but it was not a small number either.
It seemed that today's auction would be very lively.
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