While Li Dong was having an emergency meeting, the other major platforms were also having meetings.
After estimating the figures of Far Away, many of the platform's CEOs were disappointed.
How could they compete?!
In less than half a day, sales exceeded 100 million. Even Taobao couldn't do that.
Taobao's sales for the first half of the year were indeed close to 20 billion. If they were to split it evenly, it would exceed 100 million per day. Let's not talk about whether or not it was overstated. The key was that the first half of the year included the end of the year.
That was the peak sales season of the year. In addition, there were many events and discounts. That was how Taobao managed to achieve such sales.
In fact, after March, it was the off-season until August and September.
During this period, not to mention the e-commerce platforms, even the physical stores weren't doing well.
Far Away managed to achieve sales exceeding 100 million in half a day at this unideal time. Even if they didn't earn a single cent, it was still a great achievement.
The small platforms all lost their fighting spirit, but the big platforms refused to admit defeat.
Each of them mustered all their strength to fight against Far Away. In the current situation, there was no hope of surpassing Far Away if they didn't make a loss. All the CEOs of the various platforms started contacting investors.
Just as the others were contacting investors and preparing to burn money for a wave of investment, Distance Group made another move.
…
At 10 am, an announcement appeared on the front page of Far Away Mall.
The announcement was naturally referring to the problem of logistics.
In this day and age, whether it was the consumers or the major platforms, the requirements for logistics were not high.
If it was fast, it would take three to five days. If it was slow, it would take more than a week. Everyone was used to it.
However, when they saw that Far Away promised to deliver within a day, many people were shocked. Far Away really dared to say that.
Since they promised to deliver within a day, Far Away wouldn't just let it go. The announcement also said that if the goods couldn't arrive within a day, they would pay a compensation of 10 yuan for each shipment.
In fact, Li Dong learned this from the rookies in the future. Of course, Far Away was the first to do it.
Under the situation where the transportation fee was waived, there would be a compensation of 10 yuan for each shipment that couldn't be delivered within a day. Many people instantly felt that they had picked up a great deal.
Of course, it was not unlimited. First of all, the total amount of purchases had to exceed 99 yuan to enjoy a one-day income.
Otherwise, Distance Logistics would not be able to handle it if you bought hundreds of items in batches that cost only a few yuan.
In the beginning, Li Dong hadn't thought of this. It wasn't until Qin Hai hurried over to discuss with him that Li Dong realized that he had almost made a huge mistake.
Far away, this announcement was only made after some adjustments.
As soon as the announcement came out, there was an uproar on the Internet.
Many people were clamoring, "Far away to buy something worth tens of thousands of yuan, 99 for one transaction, and it can be divided into hundreds of shipments. There are bound to be things that can't be delivered."
"That's right. So far, the prices aren't expensive, and they're all branded. You'll have to buy them sooner or later. You won't lose out if you buy them now."
"It's best to buy a big one. They definitely won't be able to deliver it. Ten yuan is also money. It would be a waste not to earn it. "
"Our brothers who are far away are getting a bargain. Far away's headquarters are in East China. They definitely won't be able to deliver it outside of East China."
"Pfft, who said that those who are far away are getting a bargain? Li Dong is such a scammer. Why is he discriminating against us in the Northwest? He even excluded us."
"Hahaha, our Northeast is not excluded. Our brothers in the Northeast are starting to make money."
"…"
Just as the outside world was in an uproar, the other platforms had started an emergency response meeting.
The people in charge of the major logistics companies had also become popular. They kept calling them, hoping to talk to them.
Li Dong naturally didn't have the time to care about these. At this moment, he was discussing something with Qin Hai, Shen Qian, and a few others.
Seeing that the sales would increase immediately after the announcement was made, Li Dong's imagination went wild and he thought of a new idea.
The key was that this idea was too unreliable. When Li Dong proposed it, everyone objected in unison.
In the office.
Qin Hai said earnestly, "General Manager Li, we really can't do this. If we do this, the logistics system will collapse. Once the logistics system collapses, our losses will be astronomical. Moreover, we already have the upper hand now. There's no need to do this at all. "
Shen Qian also said anxiously, "Yeah, if we do this and something goes wrong, the losses won't just be a few hundred million."
Yuan Chengdao said anxiously, "General Manager Li, this idea definitely won't work. We're already operating without any profit. If you do this, even if we sell it for a few hundred billion, it won't benefit us at all. "
Li Dong rubbed his chin and said, "Is it really that difficult?"
"It really is!"
The three of them said in unison. This was the first time they were so united.
The hole in Li Dong's brain was too big and too crazy.
After seeing the effect of the announcement, he wanted to take a gamble and completely suppress everyone.
Li Dong suggested to increase the compensation amount.
Actually, many people didn't think much of 10 yuan.
What Li Dong meant was that if the purchase was more than 1,000 yuan, if the logistics could not deliver the goods within a day, they would pay a high amount of compensation.
This amount was not limited, but it was linked to the total value of the goods and the delivery time.
For example, if a customer purchased 5,000 yuan worth of goods and the goods could not be delivered within 24 hours, they would have to pay 5% of the total value of the goods for each day of delay. If the delivery was delayed for more than 10 days, the payment would be waived.
If this plan was approved, needless to say, it would greatly stimulate the consumer's desire to shop.
The key was that Shen Qian and the rest didn't dare to agree. If this was really implemented, not only would they not be able to pass the government's approval, even if they took other routes Far Away, if something went wrong, it would be a huge disaster.
If the delivery was delayed for less than 10 days, the payment would be waived.
This was an international joke. In this day and age, it was not impossible for the delivery to be delayed for less than 10 days. Far Away, excluding natural disasters, it was normal for the delivery to be delayed for a few days.
If it was delayed for 5% a day, wouldn't it mean that they would lose 25% of the total value of the goods?
With this plan, it wouldn't be strange to sell 1 billion yuan worth of goods in a day. It would also be normal to sell tens of billions in a month.
The key was that they had the data and the reputation.
But for goods worth tens of billions, even if 10 billion could not be delivered on time, the compensation could exceed 1 billion.
Far Away Logistics had not reached this point yet. Far Away Logistics had just set up the channels not long ago, and it was not easy to maintain the current situation.
If Li Dong really did this, there was a 99% chance that the logistics system would collapse.
By that time, if the goods worth tens of billions could not be delivered, they could only wait for death.
Seeing that everyone rejected it, Li Dong said reluctantly, "Then forget it. Actually, I think this is a big killer. Once this move is used, it will definitely be invincible."
The few of them smiled bitterly. Yes, this was indeed a big killer.
But the key was that this move was too deceptive. If Far Away Logistics had been established for seven or eight years, they would still dare to take the risk.
But now, Far Away Logistics had just set up the national channels. Who would dare to agree to Li Dong doing this?
Far Away Logistics did not have a lot of assets. For an event, he would bet the entire group. No one dared to go crazy with Li Dong.
No one would rather not have such a big killer that would hurt others and themselves.
Seeing that Li Dong was still considering, Shen Qian said hurriedly, "Don't think about it. Right now, we are already ahead of all the e-commerce platforms. We have already become the number one in the industry. It is impossible to rely on a single event to establish the foundation. Next, we should develop step by step. We will study your proposal first. If we still can't catch up to Taobao in three to five years, then we will consider your proposal. "
Qin Hai and Yuan Chengdao nodded. As for the matter in three to five years, they would think about it when the time comes.
Although he knew that they were just brushing him off, Li Dong was not angry. He smiled and said, "Then I will listen to you. But we still have to hold on to the logistics side. Even without my proposal, you guys will still be under a lot of pressure. "
Qin Hai hurriedly said, "We will definitely complete the mission!"
Initially, he felt that it was hard enough to reach within a day. In his heart, he was thinking if he should discuss with Li Dong to limit it to the Hua Dong region.
But after listening to Li Dong's new proposal, Qin Hai felt that the current situation was the best.
Paying 10 yuan was nothing. At most, one out of ten orders would be delayed. In addition to the limit of 99 yuan, he would only pay 10 yuan if he sold items worth a few thousand yuan.
If he sold items worth 10 billion yuan, the compensation would not exceed 50 million yuan. Qin Hai was sure that the compensation would be limited to this number.
50 million yuan. At first, he felt that Li Dong was crazy enough.
Now that he thought about it again, it paled in comparison.
According to Li Dong's new proposal, it was possible to pay tens of billions of yuan. Far away, it would be completely over.
Seeing them looking at him like he was a madman, Li Dong waved his hand gloomily and said, "You guys can leave first. I was just giving a suggestion. I didn't say that we must do it. If you guys can think of it, how can I not think of it? I'm just asking if it's feasible."
Everyone did not know whether to laugh or cry. Just asking? You scared us to death just by asking.
What's the point of implementing it? We are not as crazy as you.
After Li Dong chased them away, the others did not stay for long.
After they had all left, Li Dong sighed and said, "It's lonely being an expert."
The few people who had just left could not help but twitch their mouths when they heard this. You should continue being lonely.
The few of them looked at each other and made up their minds. They must stand on the same side and resolutely put an end to this matter. They definitely could not let this madman, Li Dong, continue doing it.
Otherwise, the good situation they were in might be wasted.
…
On this day, the major e-commerce platforms did not make any big moves.
Even Taobao seemed to have accepted their fate.
Far away had made up their minds and were not afraid of losing money. Even if they were willing to burn money, it would not be so fast.
The shareholders' meeting and the board of directors had to be held. The investors also had to analyze the pros and cons with them. It would not be so fast.
Far away's side, Li Dong had the final say. He also showed that he was not afraid of losing money. Naturally, he was much faster than them.
As the other platforms stopped their activities, Far away's advantage in terms of logistics was obvious. The quality of their products was also clearly in the lead. Naturally, their sales rose.
By the time they got off work in the afternoon, it was 6 o 'clock sharp. Far away knew that they had completely established their lead today.
At 8 o 'clock in the morning, Far Away Mall's sales reached 140 million.
At 6 o 'clock in the afternoon, after 10 hours of fermentation, Far Away's sales reached a new high of 300 million!
Based on this speed, there would be another peak at night. Even if it did not reach 500 million, it would still be stable at 400 million.
400 million, in the current market environment, was definitely a peak.
Although there was no specific data on Taobao's side Far Away, they were all in this industry. They could roughly calculate the data. By the end of the day, Taobao should only be at half of Far Away's sales.
It was not that Taobao was not strong enough. The key was that Taobao did not advertise in advance. It was a little passive when it joined at the last minute.
This was only one aspect. The second point was that Old Ma did not seem to be willing to burn money.
Perhaps he had not discussed it with the shareholders. Anyway, some of the preferential measures that Taobao offered were not too big. They could not even be compared to the other small platforms.
Under such circumstances, even if Taobao had a lot of users and products, it would not be as advantageous as the other platforms.
Of course, even if that was the case, the other party's sales exceeded 200 million, which was already a great achievement.
For example, Jingdong, Dang Dang, and a few others, if there were no accidents, their daily sales should not exceed 30 million. If all the platforms, big and small, added up, they might not even be able to match up to Taobao.
If not for Far Away Mall, Taobao's impromptu response to the situation could be considered glorious.
Unfortunately, in this day and age, people only recognized first place and not second place.
No matter how good your performance was, no matter how many reasons you had, if you lost to Far Away, you would still lose. Even if it was only for a day, even if Far Away was operating at a loss, you would still lose.
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