In the hotel.
As soon as Li Dong arrived, the local management Far away came over to report their work.
After listening for a while, the staff beside him whispered a few words into Li Dong's ear. Li Dong smiled and said, "Great Shang probably won't participate in tomorrow's online battle this time."
The general manager of Bin City was slightly puzzled. Qi Yunna smiled and said, "Just now, two of the top three logistics companies in Great Shang requested to raise the price. Otherwise, they will terminate the contract and compensate Great Shang for their losses.
After all, the cost is rising now. It's reasonable to raise the price.
Even if Great Shang and the other party come to an agreement in the end, it will still take time.
At this time, there is not much hope for them to cooperate with Ali.
In addition, Far away made an announcement to hold 15% of Great Shang Retail's shares …
At this time, do you think that the Chamber of Commerce will continue to support Ali? "
In the small conference room, the others looked at each other. Then, the general manager of Bin City sighed and said, "No, if CEO Niu dares to say that he will support Great Shang, the other shareholders and management will rebel."
They were already in trouble. If they went to support others, Great Shang would definitely not be happy.
After Qi Yunna finished speaking, Li Dong also smiled and said, "Actually, I hope to use Great Shang as a test point now.
In the past, when we bought companies, we mostly bought them.
This way, everyone would buy it in one go. The shareholders of the company would also consider selling it at a high price. They would not consider future profits or other problems.
But now, I am using the measure of raising a signboard to enter Great Shang to create an atmosphere for everyone.
What I want is just a controlling stake or to become a major shareholder.
This way, the existing shareholders of the company will also become our future partners.
To choose cooperation or to resist stubbornly, I think most of the shareholders actually know what to choose.
Interests are the foundation of the business world.
No matter how the business war is, it will ultimately be due to interests.
I want to try and see if Great Shang will bring Niu Gang's head to see me!
Niu Gang's shares are just that little and he does not have much control.
This point actually applies to Ali.
It was the same for Ali and Taobao.
This time, if Great Shang can give them a demonstration, do you think Ali and Taobao's shareholders will bring Old Ma's head to me after the November 11 defeat?
Subduing the enemy without a fight might not feel too bad.
Back then, in order to enter Gome, didn't Damo choose to offer Euphoria as a meeting gift?
This move should be more useful to me.
After all, compared to Old Huang, I, Li Dong, should be more famous. "
As soon as he finished speaking, Qi Yunna smiled and said, "It's not bigger, it's many times bigger.
I think it's very likely that these shareholders will choose to surrender without a fight.
Especially Ali!
Defeat them first, and then give the shareholders a chance. They couldn't wait to grasp at the last straw.
As long as we reveal this intention, I think both Yahoo and Softbank will be tempted.
If both of them are tempted, it's useless even if Ali objects.
General Manager Ma is now in Ali. His attitude is tough and he has forced the shareholders too much. This has already made both of them extremely unhappy.
But at the moment, they still have hope that they won't lose too badly.
But if they lose too badly, their last hope will disappear.
If someone else takes over, both of them might be worried that someone else won't be able to successfully take over Ali. After all, General Manager Ma's personal mark is also very strong.
But if you enter, I think they won't have any qualms. "
Li Dong tilted his head and glanced at her. After a while, he smiled and said, "I only want Taobao. Now that you're talking about Ali, why? Do you want to take down Ali as well?"
Qi Yunna didn't think there was anything wrong with it. She said forcefully, "Now that things have come to this, I don't think there's any difference!
Since we're going to do it, we naturally have to maximize the benefits.
And it's also necessary to perfect our e-commerce system.
E-commerce isn't just online shopping. There are also B2B and other services.
Especially B2B services, it's also the mainstream model in the e-commerce system.
Ali's B2B business is very strong. Far away, compared to us, it's development time is very short. In this aspect, we're far inferior to them.
From the very beginning, Ali started with a B2B business … "
Li Dong waved his hand and said with a smile, "Don't bite off more than you can chew. We can talk about this later. Actually, I'm not asking for much. I just want Taobao. It doesn't matter if Tmall has it or not. This time, as long as Ali hands over Taobao, I won't force Old Ma into a dead end. But if they don't … "
Li Dong chuckled and said, "Then we'll kill them all!"
Although he sounded like he was joking, everyone didn't dare to not take it seriously.
Once Taobao was defeated by a large margin this time and Ma Yun refused to hand over Taobao, not only would there be internal revolts, but on the external side, Li Dong would probably not only focus on Taobao.
As for Taobao, Li Dong actually didn't want much now.
Technology and R&D teams were one thing, and the rest were the merchants and consumers.
Of course, in fact, Li Dong was also eyeing Taobao's overseas platform.
Taobao had been developing for a longer time than Far away, and the other party had already made arrangements overseas. In this aspect, Far Away was not as good as Taobao.
After accepting all these things, there was actually no value in a platform.
After saying that, Li Dong said again, "November 11th will start tonight. Since I'm here in Bincheng, I don't plan on leaving. Make arrangements at night. I'll deliver the orders with everyone. This time, we'll make a name for ourselves! While everyone is paying attention now, arrange for the latest order at night. Order at midnight, and strive to deliver the first order in five minutes! Let the world see how strong and responsible Far Away's logistics is! "
When he said that, Qi Yunna's expression changed. She immediately said, "General Manager Li, let's start tomorrow morning. The temperature in Bincheng at night is very low, and it's snowing outside. At night, the roads will freeze … "
Li Dong waved his hand and said, "I'm joking! I said that from the first day, there's no need to play these tricks. It's just one night. Can't I even handle this? Besides, it's only the first night. By tomorrow night, the delivery point won't continue to fight through the night. "
Far Away was currently set to start delivering orders in the early morning of the 11th, and it would only end at 3.
Of course, this was for those customers who needed it.
After all, not everyone was willing to deliver to their doorstep in the middle of the night.
Far Away had also publicized this in advance. It could be delivered overnight. After all, it was the first time.
By the next day, it would be the normal delivery time.
Many people wanted to be in a rush and watch the excitement. There would be many who requested overnight delivery tonight.
Especially in Bincheng!
Even if Li Dong did not read the comments on the Internet, he could guess that the customers who placed orders in Bincheng today would not be the minority who requested overnight delivery from Far Away.
After all, it was not a secret that Li Dong was in Bincheng.
Wherever he went now, the local media would report on it.
Especially in the past few days, he was the focus of attention. Many people wanted to know where he would participate in express delivery.
Now that he was in Bincheng, it would be disappointing if he did not participate at night.
Qi Yunna was still worried. In the middle of the night, the weather was cold, and it was snowing outside. In addition, it was dark and the road was slippery. What would she do if something happened?
Not only Qi Yunna, but the local general manager of Bincheng also hurriedly said, "General Manager Li, why don't we forget about tonight? We will arrange the first shift for you tomorrow …"
Li Dong waved his hand and said, "There's no need to say anything. The whole journey will only take three hours. It's not that long. In addition, other than the first order, there's no need to specially arrange for me to avoid any delays. If I can't even last three hours, wouldn't I be a joke to Old Ma and the rest? That guy previously said in front of the media that I, Li Dong, can't do it. This time, I really have to show him who can't do it! Now that I've bragged, everyone's watching. "
Li Dong sighed and said, "If it were any other time, I actually don't want to exploit everyone. I don't want everyone to work overtime in the middle of a snowy day, especially outdoors. It's too inhumane.
There won't be such arrangements for future sales promotion festivals.
But this year is different. It's the first year, and it's a purposeful promotion. I have no choice but to force everyone.
But with this kind of coercion, even with overtime pay and subsidies, not everyone is willing to do it.
"If I participate myself, this kind of dissatisfaction will be minimized.
"Now that the express delivery side is very enthusiastic, I heard.
"If it were me, when I think of my boss working overtime with me in the middle of the night, and I can still watch it through a video, I also feel that working overtime is nothing.
"But if the boss gets off work early to pick up girls or sleep in, would I be willing to work overtime?
"Even if I'm working overtime, I won't be able to lift my spirits. I'm already doing him a favor by not cursing his ancestors.
"If I put myself in his shoes, it's still worth it to put on a show.
At least, I won't have to be scolded. "
At this point, the others could not persuade him anymore.
Qi Yunna gritted her teeth and said, "Then I'll accompany you …"
Li Dong said unhappily, "You accompany me? I asked you to come here to accompany me to deliver packages?
You're here, and the entire Northern region's system is counting on you to be the central command. You say accompanying me to deliver packages, are you stupid or am I stupid?
You don't have it easier than me. I'm doing physical work, and you have to use your brains to solve any problems as fast as possible.
Although you don't have to go out, using your brains is more tiring.
I'm different. At least I have something to sell and watch. If I do a live broadcast, who knows, those who originally didn't plan to shop will also participate in the shopping later.
Do you have the ability to do so? "
Qi Yunna was embarrassed. How could she have the ability to do so?
Not to mention that she was not well-known among ordinary people, even if she was well-known, the effect would not be as good as if Li Dong were to appear.
As they were talking, Li Dong's phone rang.
Li Dong looked at the screen, pressed his hand to the others, and answered, "Xiaorui, what's the matter?"
"…"
On the other end of the phone, Hu Xiaorui said a few words.
When Li Dong heard that, he immediately scolded, "Don't mess around! You don't need to participate in these things. Just do your job, don't meddle! "
"…"
"I'm telling you, if you mess around and delay my business, I won't let you off! Hey, do you hear me … "
Before Li Dong could finish, the phone was hung up.
Seeing that the others were all looking at him, Li Dong immediately said angrily, "Nonsense!"
Qi Yunna hurriedly said, "Is that CEO Hu?"
"Other than her, who else can cause trouble for me at this time?"
Li Dong helplessly explained, "She said that East Star will have a variety show next, and the selling point is to experience the life of ordinary people. Tonight, she gathered all the artists who have no work to do here to experience the life of a courier. "Now, East Star's official website, including other publicity media, is already promoting it. Isn't this nonsense?"
When Qi Yunna heard that, she breathed a sigh of relief and said, "General Manager Li, this is also quite good. Celebrities are still attractive. After all, you are only in Bincheng. East Star's artists are different. They are all over the country. At this time, if East Star has enough artists and arranges for a popular artist to participate in each place, then I think the performance will probably increase by more than 10% … "
Li Dong glanced at her and was speechless for a while. "One person in each place? How can they be called popular artists? That's called cabbages! The key is that if these people randomly interfere, it will easily destroy our overall operating system. And these guys are different from me. I am making money for myself, and they are participating for nothing. How much money can Xiaorui give them? Their appearance fees are not low, and I will not pay this bill. It is not worth it. In the end, I will definitely have to use some resources to subsidize them. It is not necessary. "
Qi Yunna smiled and said, "I think you are thinking too much. I think these people are more honored to be able to participate in the process of creating this miracle with you.
At least, that is what I think.
If the artists from other companies want this opportunity, we will not give it to them.
Besides, didn't CEO Hu say so?
Since it is a variety show, it means that these participating celebrities have already been compensated.
Far away's resources, as well as the popularity that you have created, they can ride on your popularity for free. They should be the ones paying us. Why should we pay them? "
When Li Dong heard that, he rubbed his chin and said, "That seems to make sense. Why don't I ask East Star for some fees?"
Qi Yunna laughed dryly. I was just saying that, and you took it seriously.
Li Dong was just joking. After talking for a while, his face turned serious and he said seriously, "There are only eight hours left until the opening of the Double Eleven! After eight hours, we will go all out! Tonight belongs to Far away, belongs to all of us! From now on, on this day of the Double Eleven every year, others will only think of Far away, only us! Everyone, do you have the confidence to make this day Far Away Day? "
"Yes!"
"…"
Along with the excited cheers, everyone dispersed, waiting for the final moment to arrive.
…
At the same time, the Internet was also very lively.
Li Dong's participation was not enough. East Star also began to promote.
This time, more than 80 artists from East Star would participate in the Far Away express delivery in more than 10 major cities.
Among them, many of them were old faces that often appeared on television in the past two years.
The effect of a star existed at all times.
After the event, East Star would edit the video and make it into a program. At that time, some consumers would also have the opportunity to appear on the big screen.
In 2009, there was almost no interactive variety program that everyone had the opportunity to participate in, except for East Star.
Moreover, it was the first time that the scope of the event was so large and there were so many celebrities participating.
For a time, as the promotion time was approaching, the netizens went crazy.
There was a chance to meet Li Dong, a chance to meet a celebrity, and a chance to appear on television …
At the same time, they could also shop, and the price would be cheaper than usual. Why not?
Tonight was destined to be a sleepless night.
…
Seeing the crazy scene of the netizens, many people could only sigh.
What else could be said?
A express delivery could be like this. Other than Far Away, no one else could do this.
Which company had the ability to let nearly 100 celebrities participate in the express delivery?
Even if Ma Yun had shares in Huayi, Ma Yun would not be able to do it, unless the amount was similar.
Otherwise, the celebrities would not work for Ali for free.
But now, Far Away had the capital to participate with Li Dong. Just because of this, Hu Xiaorui almost did not force anyone. With a slight mention, a large number of celebrities volunteered to participate and experience life.
The more than 80 people now were after screening, so at least they had some popularity.
Some of the less well-known ones had been eliminated. Otherwise, the number would probably be several times more.
…
The netizens were watching the show and waiting for the dawn to come.
Others were also waiting to see if Far Away could create a miracle.
And Li Dong, after the meeting, did not waste any time.
In the hotel room, in the small conference room of the suite, more than a dozen staff members were constantly busy.
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