"299. Only 299."
"It's true. I can't believe it when I see this price."
"But this is indeed the price sent by the manufacturer."
"Well, I just want to say that Tianyu Mobile Phone's manufacturer is simply too rich. But I like it. "
The host was extremely excited.
But the users were even more excited.
They were prepared to buy a mobile phone and had prepared about the same amount of RMB.
But now, the price of 299 meant that they could save about 200 RMB.
"Boss, is this for real?"
"Of course it's real."
"It can't be a fake, right?"
"I'll compensate you ten times if it's fake."
"I'll take one."
"I'll take two."
"I'll take ten."
Was there anything else to consider?
The price of 299 RMB for a mobile phone was more tempting than any innovation, any design, or anything else.
In just a few hours, the first batch of goods purchased in the mall was sold out.
However, correspondingly, a series of mobile phones of various brands were ignored.
Whether it was Wave Guide, Jin Li, or even Jin Zheng, Panda, Lenovo …
Even Nokia, when Tianyu Mobile Phone's price of 299 RMB, all of them became a foil.
"299 RMB for a mobile phone. Impossible, absolutely impossible."
"Bastard, he wants to catch us all in one fell swoop."
"Huanyu Technologies, you're so ruthless."
The price of 299 RMB for a mobile phone did not mean that it was just a number.
For the major mobile phone manufacturers, they knew that this meant that Huanyu Technologies was clearing the market.
The meaning was simple.
It turned out that there were hundreds of players in this game.
But now, there was a big player who showed off and used a series of cheats to drive them all out of the map.
If you wanted to enter again, sorry, they were already waiting at the resurrection point. Anyone who came would be killed.
Although this clearing was only aimed at the ultra-low-end market.
This also meant that Tianyu Mobile Phone would dominate the ultra-low-end market.
The group of mobile phone manufacturers gasped.
Even in terms of overall strength, they were still stronger than Tianyu Mobile Phone.
However, they knew that to be able to do this in any market was definitely not that simple.
Just like them, could they monopolize a certain market?
No, they can't.
Even Nokia, Motorola, and Sony were not the only ones who could not do this. Even Nokia, Motorola, and Sony could not do this.
However, in the ultra-low-end market, Huanyu Technologies did it.
Of course, at first, they didn't believe that Tianyu's phone could be sold at such a price.
Because this kind of price could be said to not be profitable, or even a loss.
At first, they thought it was just a gimmick, but later they realized that it was not.
Not only would Huanyu Technologies not incur any losses, but it would also make a small profit.
Although this was not a huge profit, as long as the quantity was large, it would still be a huge sum.
By the same logic, as long as the quantity was large, your cost would also be continuously reduced.
The cost of selling 10,000 cell phones might be 480 yuan.
The cost of selling 100,000 units would be 450 yuan.
A million units might cost 400 yuan.
10 million units? That would be less than 300 yuan.
For more than 10 million units, it was very likely that it would be compressed to 280 units or even 250 units.
This strategy was actually the same as that of Shenzhou Computer in the computer field.
They didn't pursue technology or quality. They only pursued sales volume and speed.
As long as the sales volume and speed increased, the profits would also come.
It was a pity that although Shenzhou Computer was fast and had high sales volume, he couldn't eliminate other brands.
This was because the computer industry had too much trust in brands.
Also, in the computer field, there was a huge market for assembled computers.
But in the mobile phone industry, Tianyu Technologies, which had no assembled computers, was a super player in the eyes of others.
Of course, from another perspective, Tianyu Technologies was also an assembled phone.
But Tianyu Technologies had more advantages than assembled phones.
With the lowest price in the country and the most efficient production line, Shenzhou Computer was able to reduce the price to the lowest.
As for those gamers who did not use the gearshift plug-in, they were all killed by Shenzhou Computer.
…
"Mr. Duan, we …"
The Bubugao trio looked at Duan Yongping.
They had made a solemn vow before, but they did not expect Tianyu Technologies to eliminate them in just a few months.
This was a blatant humiliation.
"Reflect on this."
Duan Yongping did not say anything.
He did not know what to say either.
Thinking back to the past few months, Duan Yongping felt more and more admiration for Chen Yu.
To be honest, even if it was not Jin Zhijiang and the others, he might not be able to win against Chen Yu.
At most, they would be able to reduce their losses.
…
"The ultra-low-end mobile phone market taught Ningbo Guide a vivid lesson this time."
"Everyone, I think we should all summarize."
"How did Ningbo Guide fail?"
"How did Tianyu Technologies manage to seize the market?"
"Also, was the sinking strategy the right one?"
At Ningbo Guide's headquarters, CEO Xu Lihua held a shareholders' meeting.
It could be said that Ningbo Guide had suffered the most losses in this sinking market.
Not only were they eliminated by Tianyu Technologies, but they also had a lot of inventory.
However, they could not undo the mistake.
It was difficult to snatch back the market failure.
Although they had considered going the route of Huanyu Technologies, it was impossible.
One was a series of branded phones with a different positioning from Tianyu Technologies.
It was impossible for Ningbo Guide to not care about the quality of the phones.
Secondly, even if Ningbo Guide really did go the route of Tianyu Technologies, they might not be able to sell much.
There would always be only one leader in the market. There would never be a second leader.
Moreover, they did not have the courage to produce tens of millions of phones at once.
If they did not sell, their losses would be even greater.
"Manager Zhu, you analyze it."
Xu Lihua looked at Zhu Zhaojiang.
There had to be someone to take the blame when the market went wrong.
Xu Lihua, who had always disliked Zhu Zhaojiang, said.
"I …"
Zhu Zhaojiang opened his mouth.
He naturally knew that Xu Lihua wanted him to take the blame.
However, even if he saw through Xu Lihua's thoughts, he did not know how to explain it.
He was the one who suggested the sinking market.
At the same time, he had been responsible for it.
There was nothing wrong with the sinking market strategy.
However, a series of phones in the sinking market were wiped out, and no one was held accountable. It was really unreasonable.
Ningbo Guide was no longer a private company. It was now a state-owned company.
Since it was a state-owned company, someone had to be responsible.
It was impossible for Xu Lihua, the founder, to be in charge of this.
Then, the best candidate was Zhu Zhaojiang.
"CEO Xu, I don't want to say anything. I am responsible for all of this. I will bear all the responsibility."
Knowing that it was useless to explain, Zhu Zhaojiang said.
"Manager Zhu, actually, we still recognize your ability. In that case, you can prepare to hand over the work in the next few days. "
Xu Lihua smiled slightly.
This sentence had already announced that Zhu Zhaojiang was kicked out.
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