The Sloth Project itself, from the site selection, design, and renovation, were all unusual. It was filled with the willful expression of Boss Pei's personal philosophy.
In the end, the publicity work was stable …
It could not be said that it was wrong, but it did not seem to meet Boss Pei's expectations.
Liang Qingfan nodded slightly. "Director Zhu, what do you think?"
Zhu Xiaoce thought for a moment. "Since the concept of the Sloth Apartments itself is to be minimalist, the style of our video should be minimalist as well!
"I'm more inclined to make it a short video than a long documentary.
"There should not be narration, interviews, or too much foreshadowing. Instead, it should be a completely artistic expression, showing the transformation process of a room quickly, concisely, and freehand.
"The core element is speed!
"Lengthening the video can indeed raise the audience's sense of anticipation, and it will seem too dragging.
"Our goal is to compress the video, like fast-forward, so that the audience can't react and the original dilapidated image of the house in their minds has not disappeared. Then, we can use the renovated scene to give them a double impact!
"The theme of our video is called 'New Life'.
"On the surface, it means a new life for an old house. On the deeper level, it means that everyone who moves in can start a brand new life!"
"This visual contrast created in a short period of time should be very impactful and topical. At the same time, it will stimulate everyone's desire to discuss and explore.
"If the video is too detailed, everyone might not understand it in depth. However, if the video is very concise, many interested people should go online to search for information.
"As long as they are willing to search, we can send relevant information about the Sloth Apartments to their mouths!
"Therefore, I think this video must be compressed. In my opinion … we should compress it to five minutes.
"There is a trend in the production of video content on the Internet now, and that is polarization.
"You can either make it long and dry, or you can make it short and highly condensed to attract people's attention."
"The former is easy to accumulate fans, especially die-hard fans, while the latter is very terrifying. Once it becomes popular, it will become popular all over the Internet!
"We obviously have to choose the latter."
Liang Qingfan was a little conflicted after hearing that.
Director Zhu Xiaoce's words made sense. This minimalist concept was indeed in line with Boss Pei's original intention of designing the Sloth Apartments.
But … wouldn't five minutes be too short?
Liang Qingfan said, "I agree with this point, but won't these materials be a waste?"
The cameraman had recorded the entire process of the remodeling and had even used a drone to take aerial shots. All the video materials added up to about two to three hours.
Cut a two to three-hour video into five minutes? It seemed a little wasteful.
Zhu Xiaoce shook his head. "It's not wasteful. What's concentrated is the essence. Just like many high-end dishes in the nameless restaurant, they only use a little of the very expensive ingredients. This is not a waste, but an attempt to improve. "
"What we're after is the final result. This five-minute short video is definitely much better than a forty-minute documentary!"
Liang Qingfan was convinced by Zhu Xiaoce and nodded. "Alright, then let's do as Director Zhu says! If the two of you need any assistance, you can contact me at any time. "
Zhu Xiaoce shook hands with Liang Qingfan. "Don't worry, Mr. Liang. Boss Pei's projects are all immortal projects. We will definitely help you perfectly express this kind of Immortal Qi in the video! "
…
In the afternoon, Pei Qian took a car to Binhu District.
Liang Qingfan was already waiting downstairs.
"Boss Pei, please!"
Liang Qingfan was very proud as he led Pei Qian to the new building of Sloth Apartments that had basically been renovated.
Pei Qian had been very annoyed by Dayak Corporation's five hundred million yuan over the past two days. He did not even care that he was still in exam week. He immediately freed up his hands to arrange for Shang Yang Games to prepare GOG's world server and teach Dayak Corporation a lesson.
However, the reason for arranging for Shang Yang Games to do this was different from what Ye Zhizhou and the others had imagined.
In fact, it was just because Shang Yang Games had enough manpower and had nothing to do.
Tengda Games had to be responsible for the development of Struggle and GOG's updates and maintenance work. It had no spare energy to be responsible for the world server.
The world server was not as simple as creating a multi-language version. It had to understand the local market demand, carry out operations, and do market analysis. There was still a lot of work.
Only Shang Yang Games had the ability and energy to be in charge of this work.
In fact, Pei Qian did not have high expectations for the people in Shang Yang Games. There were two basic requirements:
First, they had to spend the money fast enough. They had to spend all five hundred million yuan before settlement. Second, it was best to harm others without benefiting himself.
Pei Qian had calculated very clearly. If he lay flat and took the five hundred million yuan, he would earn five hundred thousand yuan at settlement.
However, if he spent the money on the world server and tried to create losses, he would only need to lose five million yuan and earn five hundred thousand yuan at settlement.
Therefore, strictly speaking, Pei Qian did not give up five hundred thousand yuan for revenge. To him, he would still obtain the same amount of money or even more. At the same time, he would also complete his revenge on Dayak Corporation. Wouldn't that be killing two birds with one stone?
In any case, as long as he spent the money fast enough, it would definitely be worth it for Boss Pei to lose more than five million yuan at settlement.
As for why he had to harm others without benefiting himself …
The reason was very simple. He was harming others for revenge and not benefiting himself because Pei Qian did not want to plant a time bomb for the future cycle.
To Pei Qian, the best outcome was that he would not earn money, and the others would not earn money. Everyone would not earn money together. That way, he would be comfortable.
Therefore, although everyone in Shang Yang Games was very touched and felt that Boss Pei trusted them very much, Boss Pei did not have much expectations. He also did not really want them to destroy IOI directly.
It would be best if they dragged it out for a long time. They could disgust Dayak Corporation and burn money at the same time. Then, they could happily incur losses. That would be perfect.
However, whether they could do it or not depended on how the situation developed. After all, Dayak Corporation was a multinational company. They would definitely resist.
Boss Pei did not relax his supervision of other projects while Shang Yang Games was working hard to spend five hundred million yuan.
That was because they could still incur losses during this settlement cycle, provided that there were no more projects that exploded.
The Sloth Apartments project looked like a high-quality project that could sustain a large amount of losses for a long time. It was worth paying more attention to.
"Boss Pei, please come in."
Liang Qingfan very proudly led Boss Pei to the room on the top floor.
Liang Qingfan was very proud of the results of the renovation here.
Not only had they realized the renovation of the house well, but they had also strictly followed Boss Pei's minimalist style. It was much harder to do this in a small apartment than in a large flat in Dawn of Prosperous City.
Pei Qian walked around the room and fell silent.
Was this still the f * cking dilapidated building that I picked previously?
This was obviously another house!
Pei Qian's impression of this place was still the time when he looked at the house. After all, he was usually very busy and had no interest in coming here every day to look at the renovation.
In his impression, the aisles of this house were narrow, full of mold, and the kitchen and bathroom were very crowded. No matter how he looked at it, it was unlivable.
Yet, all these shortcomings were gone now!
The aisles were magically widened, and the layout of the kitchen and bathroom seemed to have been redesigned. The kitchen and the living room were one, and there was a lake view. The bathroom area was expanded, and there was even a small bathtub.
Pei Qian could feel that Liang Qingfan must have made major changes to the architecture of this house. However, he did not expect that even the aisles could be widened.
Pei Qian originally thought that the walls on both sides of the aisles would definitely be load-bearing walls. Now, it seemed like luck was not on his side.
What a strange structure!
Pei Qian was very angry at first, but on further thought, the structure of this house was very strange. He had taken a fancy to this house because of its strange structure.
Now that he was cheated because of the strange structure of the house, there seemed to be nothing he could say.
It was fine, then.
All in all, the renovation of the house was completed. The first impression was eye-catching, and it looked very livable.
Especially the circular curved living room with the 180-degree floor-to-ceiling windows. Originally, it was difficult to make full use of this place because of the irregular space. However, Liang Qingfan cooperated with the kitchen and used the sofa, bookshelves, and other furniture to divide the living room. Instead, it made full use of the space while retaining the perfect landscape.
Fortunately, the concept of four bare walls had not changed.
There was almost no storage space. Even the bookshelves in the living room were decorative. Only some beautiful handicrafts could be placed inside.
Storage space was not available. Unfortunately, that was not possible.
What's more, the furniture and layout of the house could not be moved. This was a hard and fast rule. It was very impersonal, but it was enough to dissuade people.
All in all, if not for the price and the impersonal rule, Pei Qian would have thought that the house would be rented out.
For now, it should be fine.
Pei Qian looked around and did not find any problems. "Yes, very good. I'm very satisfied."
Liang Qingfan was very happy. "Then, Boss Pei, do you want to take a look at the residential-commercial building in Shundong Gardens?"
Pei Qian shook his head. "There's no need."
It was much easier to renovate the residential-commercial building than here. If this could be renovated to its current state, there was no need to look at the residential-commercial building. The appearance would definitely not be bad.
Now, Pei Qian could only hope that the impersonal rule and the impractical decoration style would save him.
Liang Qingfan said expectantly, "Then, Boss Pei, can we start the publicity? As long as we put the photos on the intermediary website, it would definitely be snatched up in minutes, right? "
Pei Qian quickly said, "Absolutely not!"
Liang Qingfan, "Huh?"
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