Continue spending on middle-tier and lower-tier writers?
Ma Yiqun was confused and lost.
From his point of view, Zhongdian Chinese Network's benefits for middle-tier and lower-tier writers were already good enough. They were basically on par with big websites like Infinite Chinese Network.
However, it was very difficult to increase the profits that middle-tier and lower-tier writers could bring to the website.
That was because writing was a form of artistic creation. It was a very subjective thing.
Some writers could write for ten years and still not be able to produce a hit.
On the other hand, some gods could write a million words and immediately grasp the essence of online literature, reaching the pinnacle.
Thus, the key still depended on the person.
Even if the website put in a lot of effort to dig and nurture, the number of authors was still there. Producing gods was equivalent to buying the lottery.
What if the excavator wasn't the right person? What should they do?
Compared to that, it was obviously more reliable to poach people from other websites.
However, since Boss Pei had already said so, Ma Yiqun could only listen.
"Alright, Boss Pei. I'll do it now."
…
Ma Yiqun went upstairs and returned to Zhongdian Chinese Network. He sat down in his office and began to think about what kind of plan to come up with.
Boss Pei's guidelines had already been set. He could not use this money to poach people. He could only continue spending it on middle-tier and lower-tier writers.
Of course, the standards were uniform. The higher-tier writers of the website would definitely be able to enjoy this benefit.
However, Zhongdian Chinese Network had not developed to the stage where it could use copyrights. Their main source of income was subscriptions. Such benefits would only be icing on the cake for them. It would not be a deciding factor.
Ma Yiqun thought about it.
Zhongdian Chinese Network also gave benefits to middle-tier and lower-tier writers such as full attendance. What's more, the standards were higher than Infinite Chinese Network.
If they wanted to continue giving benefits, they had to put more effort into the benefits that other online literature websites could not bear to give.
What's more, the benefits for middle-tier and lower-tier writers had to be given to middle-tier writers.
That was because there were too many lower-tier writers. There was no way to consider all of them.
Some people could apply for a pen name on a whim and write a few thousand words. They could barely be considered as lower-tier writers.
If they considered giving benefits to such people, the website would become a charity organization. No matter how much money they earned, it would not be enough. After all, it would be a pure loss.
The key was middle-tier writers.
They stood out from the bottom, proving that they had the perseverance and ability to continue writing. They were relatively reliable and would not suddenly abandon the readers and the website. With the accumulation and enrichment of experience, coupled with a little luck, some of them might grow into top-tier authors.
Therefore, the money had to be spent on them.
Ma Yiqun fell into deep thought.
"So, for these middle-tier authors, other than royalties, readers, and popularity, what do they need the most?"
"It's … a safeguard."
"Career development planning and guidance."
"A light social relationship."
"And … a more regular and healthy lifestyle."
"In this way, this protection can only be given to a portion of people, and they will have to go through strict screening."
Ma Yiqun felt that he had found the right direction and started to write a plan.
Boss Pei was right. They could not compete with Infinity in terms of money. Even if they could poach some authors, it was not a long-term plan.
That was because Infinite Network had a wide readership and a large number of authors. Its ability to generate revenue was much higher than Zhongdian Chinese Network.
Therefore, no matter how one looked at it, in terms of the development prospects of middle-tier authors, Infinity crushed Zhongdian.
Then, if he wanted to attract more mid-tier authors, he would have to play to his strengths and avoid his weaknesses. He would not care too much about the royalties, readers, or exposure that everyone could see. Instead, he would have to work on the areas that no one could see.
For example, the most basic life security.
Authors did not have a basic salary, insurance, and housing funds. What's more, the success of every book was filled with risks. Middle-tier authors might not have a low income, but their ability to resist risks was far from matching their income.
It was not impossible for them to pay for their own insurance and housing funds, but they would have to pay for the company's as well. That would be equivalent to paying for two sets of money.
Another example was career development planning and guidance.
Most authors were basically left to fend for themselves. There were many authors, and few editors. Many middle-tier authors did not even speak a few words to their editors in a year.
Of course, many responsible editors would discuss writing problems with authors. However, there were too many monks and not enough gruel. This meant that only a small portion of authors could enjoy such treatment.
That was why many authors would create author groups to exchange insights and grow together.
Compared to the 'old to new' model of other companies, the career development planning and guidance in the online literature industry was basically close to zero. It all depended on the authors' own enlightenment.
There was also a healthier lifestyle.
Online authors were considered freelance professions. Many freelance professions had a common problem: irregular lifestyles.
What's more, irregular lifestyles would directly affect the body. For example, cervical and lumbar diseases, high blood pressure, obesity, and the like. News of sudden deaths also happened from time to time.
After all, self-control was only one factor in maintaining a healthy lifestyle.
Everyone's self-control was different. Another key factor was the environment.
Many people only thought about playing at home and were not efficient at all. However, in the company or the school's self-study room, their efficiency would increase. That was the impact of the environment.
From this point, it was hard to say whether full-time authors who updated a lot would have self-control in other aspects. However, they would definitely have strong self-control when it came to work.
Thus, Ma Yiqun thought about it for a long time and finally decided.
Zhongdian Chinese Network was going to start a class!
It was not a class that only talked about theory. Instead, it was a class that would provide protection for middle-tier authors, provide career planning and guidance, and nurture healthy lifestyles!
Ma Yiqun's initial plan was to select thirty middle-tier authors from Zhongdian Chinese Network's current list through voluntary registration and selection by the website's editors.
This would be the first batch. He would test it out and see how it worked.
They would be reimbursed for expenses. Once they came to Jingzhou, their food and accommodation would all be arranged. In any case, they could eat Fish-Catching Take-Out, and rent would not cost much.
These people would be given a basic salary of three thousand yuan. They would also pay five insurance and one housing fund based on this standard.
They would find an office building near their residence and rent thirty relatively cheap workstations. They would be required to clock in according to Tengda's working hours every day.
On top of that, there would be regular seminars and experience-sharing sessions for authors with good results to share their experiences.
Every author who wanted to start a new book or was stuck at a crucial point in the plot could discuss it with other authors and fully listen to their opinions.
In such an environment, the relationship between these authors was not like that of colleagues but more like that of classmates and friends.
Of course, not all authors were interested in such a class.
Many authors, especially the older and more experienced ones, were not interested in a basic salary, moving to Jingzhou for food and accommodation, and writing like other authors.
They would think that online literature was a freelance job. The advantage of freelance jobs was that they did not have to leave home. Wouldn't it be going backwards if they were asked to work in Jingzhou?
Obviously, they would not force such authors.
Thus, this class was mainly targeted at young authors who did not have families.
These authors were driven, had huge potential, and improved very quickly. However, they had poor self-management awareness. They had certain social needs and aspirations for career development.
This class would be held for a month to test the waters and see how effective it was.
If it was effective, then they would expand the scale and extend the duration.
…
After sending Ma Yiqun off, Pei Qian read his notes for less than half an hour.
"Ding!"
He received a message on his cell phone.
Pei Qian picked it up and saw that it was from Chef Lin.
"Boss Pei, there seems to be a new high-end restaurant in the city. It looks like it's targeting Ming Yun Private Kitchen. It's called Ming House, and it's going for high-end food and beverage!
"It seems to have opened in the past two days. I can feel that Ming Yun Private Kitchen's reservations have decreased recently. What should I do?"
Pei Qian was stunned when he saw this message.
Ming House?
A high-end restaurant that was labeled as Ming Yun Private Kitchen?
Could it be the one that Boss Li and the others had invested in?
Pei Qian recalled that Boss Li had indeed mentioned this last month. He had said that he, Xue Zhebin, and Wang Peng had not been able to get a seat at Ming Yun Private Kitchen and had been very miserable. That was why he had wanted to work with Pei Qian to open a nameless restaurant chain. However, Pei Qian had rejected him.
Thus, the three of them had no choice but to open their own restaurant.
Looking at the time, this should have been in preparation even before Li Shi had officially explained it to Pei Qian. It had only opened two days ago.
Pei Qian replied to Chef Lin with 'understood' and then dialed Li Shi's number.
"Director Li, is Ming House a high-end restaurant that you opened?"
On the other end of the line, Li Shi smiled. "That's right, Boss Pei. Why, you say that you don't care, but you've been paying attention to it? "
Pei Qian, "…"
I've been paying attention to you.
If Chef Lin had not sent me a message, I would not have known that your high-end restaurant had officially opened.
Pei Qian could not be bothered to say anything else. The more he tried to explain, the worse things would get. He decided to cut to the chase. "Boss Li, didn't I say that I would go to your restaurant for the first time after it opened? Why didn't you tell me? "
Li Shi coughed twice. "Hehe, Boss Pei, I'm really sorry. I've been a little busy recently. It's easy for me to forget things when I'm busy. What's more, I thought you were just saying it casually.
"It's my fault. How about this? I'll ask the restaurant to give you a thirty percent discount when you come over for a meal! Consider it compensation. "
Thirty percent discount? Not for free?
This Boss Li was really stingy.
However, on further thought, Pei Qian could not accept it even if Boss Li really gave him a discount.
Thirty percent discount it is then.
"Alright, there's no time like the present. Let's do it today! Reserve a spot for me tonight. I'll book the entire place. "Pei Qian was rather casual.
"Book … book the entire place? Tonight? " Li Shi was obviously stunned. "Er, it's a little difficult to book the entire place tonight. Many people have already made reservations at 7 PM.
"I don't eat after 7 PM. I'll arrive at 4 PM and finish eating around 5 PM. You can pack up and welcome the next wave of customers. It won't delay you.
"Do you have enough ingredients for that dish?"
Pei Qian looked at his watch. It was 3: 40 PM now.
Ming House was not very far from here. They could reach it in about 20 minutes if they took a taxi.
Li Shi remained silent for a long time. "We might not have enough individual ingredients, but we have enough for most of them. Alright, Boss Pei, it would be great if you could really come now. You're always welcome. "
Pei Qian, "Alright, see you later."
After hanging up, Pei Qian immediately stood up and kept his notes.
What was there to study? It was time to eat!
He arrived at 4 PM and ate until 5 PM. This was just the right time. He would not delay everyone from going home to rest.
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