August 10th, Friday afternoon …
In the conference room of Morning Dew Gaming Platform, Li Yada, Tang Yishu, and a few core members were looking at the publicity plan that Meng Chang had given them.
If everyone had no problems with it, Meng Chang would take advantage of the last working hours this afternoon to arrange the publicity plan and make use of the two days this weekend.
Everyone was still looking at the plan seriously when Meng Chang asked casually, "I heard that two games companies came to discuss cooperation yesterday? How's the situation? "
He also had to grasp the specific situation of Morning Dew Gaming Platform.
Meng Chang felt that even though he had a preliminary grasp of the Pei Corporation's publicity method and had a preliminary estimate of the trajectory of the game platform based on his previous experience, this was a new project after all. He could not completely copy his previous experience.
He still had to keep abreast of the latest developments so that he could fine-tune the details of the plan and ensure the best publicity effect.
Of course, the so-called 'best publicity effect' here referred to being able to cause more controversy and obtain more commission during the preparation stage. At the end stage, it could cause a greater reversal and obtain more popularity and popularity.
In this regard, Meng Chang knew very well that his and Boss Pei's interests were the same at a higher level.
Li Yada answered, "The situation … is more complicated."
"There are many bugs in the games of these two companies, so I asked them to modify them. One of them has not contacted me so far. I think the cooperation has most likely fallen through. The other company promised to fix all the bugs and even sent a testing team over to fix them, but … "
"But what?" Meng Chang asked.
He was a little curious. This sounded like a good thing?
The second company guaranteed that they would fix all the bugs and even sent a testing team over to fix them. This was equivalent to directly binding them to Morning Dew Gaming Platform!
What harm could there be?
Li Yada paused for a moment and continued, "However, the awkward thing is that they might have underestimated the number of bugs in the game."
"Yesterday afternoon, their boss, Yan Qi, brought the developers and testers here to look for bugs for the entire afternoon and found more than thirty."
"This morning, Yan Qi called the entire testing team over and rented a batch of workstations on the same floor."
"I thought that these thirty-odd bugs would be enough, but I didn't expect to find more than thirty more in the morning. What's more, they were all new bugs."
"So … they were forced to postpone their original online time."
"It'll take at least half a month to fix these bugs, and that's without considering the possibility of new bugs appearing. Conservatively speaking, it would be very optimistic if the stable version could be fixed within a month. "
Correcting a bug was different from correcting a wrong question. This was because the bugs might be related to each other. Correcting a bug might trigger a new bug.
Therefore, although there seemed to be more than 60 bugs at the moment, it was possible that there would be more bugs in the short term.
Meng Chang nearly fainted. "Huh? What kind of company was this? They were way too unreliable. Why didn't they detect these bugs before? "
Li Yada spread her hands. Don't ask me. I don't know either.
Tang Yishu, on the other hand, quietly lowered her head and pretended to be looking at the publicity plan seriously.
Meng Chang was very open-minded. "It's fine. It's just two companies. Perhaps I was just unlucky and happened to encounter two unreliable small companies."
"Once the publicity plan is spread, the reputation of the game platform will definitely increase. At that time, there will be more players and game merchants coming to discuss cooperation."
Li Yada remained silent for a moment and said, "That's true …"
"However, we have to be mentally prepared in advance. If all the games are delayed because of bugs, our platform might not have any games to publish in the early stages. We might have to be forced to postpone it."
Meng Chang immediately shook his head. "That won't do!"
What a joke, how could the game platform be delayed?
If it was delayed, it would disrupt my publicity plan. What about my commission?
Meng Chang's commission might be unified with the success of the Tengda project through the Pei Corporation's publicity method, but to Meng Chang, the commission would always be the first. This would not change.
Li Yada said, "That's the worst case scenario. Otherwise, how can we publish it if there are no games on the platform?"
Meng Chang asked in return, "Who said that we can't publish games if there are no games on the platform?"
"The essence of the Pei Corporation's publicity method is that we can seek death at will in the early stages without considering the consequences. In fact, the more we seek death, the better the publicity effect will be in the later stages. "
"It might not work with other companies to publicize when there is no game on the platform, but it is completely feasible with the Pei Corporation's publicity method."
Li Yada: "…"
It sounded a little magical but she chose to believe Meng Chang when she saw how confident he was.
After all, Meng Chang was the person-in-charge of the publicity department that Boss Pei had personally appointed.
As an employee of Tengda, Li Yada would definitely not interfere with the work of other departments and guide the insiders.
"Alright, I suggest that you consider the delay of all the games on the platform from the beginning. Formulate a publicity plan and prepare in advance," Li Yada reminded.
In the worst-case scenario, this could happen, and they couldn't take any chances.
Meng Chang noted it down in his notebook. "No problem. I'll just make some slight adjustments to the publicity plan later. It won't be difficult."
While the two of them were talking, the others had basically finished reading the publicity plan.
"This plan feels … a little ordinary?"
"It's more than ordinary. It's a little too mediocre."
"If it was any other platform, it would be fine if it was mediocre. However, our platform has no reputation, users, or resources to begin with. If the plan is mediocre, it would probably be a waste of money. At most, it would give everyone a little impression of our name. It would not be of any help to attract gamers."
Everyone present was basically an industry insider, so they immediately saw the problem with this plan.
In Meng Chang's plan, he only wrote some very basic publicity methods, such as buying web advertisements, video advertisements, or buying recommendation spots in some application markets.
The advertisement plan was also very ordinary. Apart from the name of the Morning Dew Game Platform, there was not even a single memorable advertising slogan.
What's more, the Morning Dew Game Platform was not online yet. There was only an official website.
Some advertisements could jump to the official website after clicking on them. Some advertisements could not even jump to the official website. Players had to search for 'Morning Dew Game Platform' themselves to find them.
One could imagine how low the conversion rate and the effect of the drainage were.
Meng Chang smiled. "It's normal for everyone to think that this plan is very mediocre because I didn't spend any effort on it."
Everyone was stunned.
"Huh? You're busy with other projects? "
Meng Chang shook his head. "Of course not. I'm only busy with our platform's project this month."
"I spent all my time studying Teacher Qiao's videos."
"I want to better grasp the essence of the Pei Corporation's publicity method through my research on Boss Pei's previous publicity method."
"Everyone is right. This is indeed a very mediocre publicity plan. The publicity effect is extremely poor."
"However, as I said from the beginning, this is part of the publicity plan. In this publicity method, there is no need to consider the early publicity effect at all. In fact, the worse, the better. "
"The first goal of the early publicity is to make as many people as possible have an impression of the name 'Morning Dew Game Platform'. As for whether they would download the game platform and become users, that is a problem that needs to be considered in the next stage of the plan."
Li Yada could not help but ask, "Then … what's the next step?"
Meng Chang: "I'll keep it a secret for now. You'll naturally know when the time comes."
Everyone could not help but look at each other.
If Boss Pei had said this, everyone would have believed him without a second thought.
However, there was still some doubt in Meng Chang's words.
Li Yada looked at Tang Yishu, hinting that she was the person-in-charge. It was time for her to express her stance.
Tang Yishu nodded slightly. "Yes, I-I believe you."
Meng Chang bowed. "Thank you very much."
Since the person-in-charge had spoken, the others no longer questioned him. Instead, they dispersed and went to work on their own matters.
After leaving Morning Dew Game Platform, Meng Chang immediately rushed back to the advertising and marketing department to implement this publicity plan.
Then, Meng Chang posted on Weibo.
"New partner! Thank you for trusting me in Morning Dew Game Platform and letting me provide marketing and publicity plans for them. I hope that we can be mutually beneficial and win-win. I also hope that everyone can pay more attention to Morning Dew Game Platform! "
The content was similar to the previous Weibo post.
It was still the same style. He looked sincere on the surface, but in fact, he felt disgusted when he thought about it. That way, he could maximize his bad reputation and drag down Morning Dew Game Platform's reputation in the early stages.
Of course, dragging him down now was not only for him to get a high commission this month, but also for him to soar higher in the future.
After a while, Meng Chang opened the comments section on Weibo to check the netizens' reactions.
"F * ck, which company did you harm this time, liar?"
"Don't spout nonsense. Meng Chang seems to have really turned over a new leaf. Wasn't he the one who did the publicity for Slow Movement Studio's VR game previously?"
"F * ck, we have to give him this credit? Isn't that because Slow Movement Studio's product is good? "
"That's right. I think this shameless person was just a blind cat that ran into a dead mouse. He was just lucky enough to be forcefully brought away by the Slow Movement Studio!"
"No, no, no. Didn't you see Teacher Qiao's analysis? The success of Slow Movement Studio's publicity was not a coincidence. It was inevitable. As the person-in-charge of the publicity plan, it's definitely not appropriate to say that all the credit belongs to Meng Chang, but he definitely played a role. "
"That's right. I've always felt that Meng Chang is definitely a smart person. However, he didn't use his intelligence on the right path. It's hard to say if he has really turned over a new leaf now, but I think there's no need to look at this platform with colored glasses this time. It's better to be objective. "
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