Soft cloud building, Room 708.
Fang Tian walked into Fang Yanxi's office. There were many mannequins in all sorts of fashions.
"Brother, are there a lot of secrets between you and the big star?" Fang Yanxi kept asking. She was too curious to know the answer.
Fang Tian said, "It's office hours now. Don't be nosy."
After the Shengtang network was set up, the first major category was apparel, and Fang Yanxi was one of the businesses that Fang Tian supported.
Fang Yanxi cleared her throat, and her expression quickly turned serious. "Apparel company. The name has been changed."
"What's it called?" Fang Tian pulled out a chair and sat down.
Fang Yanxi walked over to the computer and quickly typed out two words.
Sheng Ya
Fang Tian looked at the screen, and his eyes lit up. "Sheng Ya Apparel?"
"What do you think of the name?" Fang Yanxi asked with a smile.
"Mm, it's not bad. It's very fashionable." Fang Tian took the coffee cup from the secretary and nodded.
According to the original plan, Sheng Ya Apparel would be an e-commerce business. They would make use of the Shengtang network's strong traffic to build up the brand.
They didn't have a factory of their own. All they needed to do was design and marketing. After designing the apparel, they would look for the best OEM factory to manufacture and sell them.
In terms of talent, Fang Yanxi had already recruited a large number of fashion designers and marketing people. The office was temporarily located in Soft cloud building.
"Brother, the company has just been set up. We need to invest a lot of money," Fang Yanxi said.
Fang Tian had told her about the financing. He would invest 100 million yuan in her.
In this era, it was already an astronomical figure for a clothing company to receive 100 million yuan in financing!
After that, the secretary finished preparing the contract and placed it in front of the two of them.
Fang Tian took the contract and looked at it. Then, he signed his name.
Similarly, Fang Yanxi signed her name.
Sheng Ya Apparel's Series A financing was completed.
Fang Tian invested in her company in his own name, and he owned 60% of Sheng Ya Apparel's shares with 100 million yuan.
Fang Yanxi owned 40% of Sheng Ya Apparel's shares.
Although most of the shares were in the hands of Brother Fang Tian, Fang Yanxi didn't have any objections. He was the one who had suggested setting up this company, and 40% of the shares was already an astronomical figure.
If other financial tycoons were to invest, they might not be willing to invest in a newly established company. Even if they were willing, at least 80% of the investment would be swallowed up by the tycoons.
As for the voting rights, Fang Yunxi owned 70% of the company's shares, while Fang Tian only had 30%.
In other words, Sheng Ya Fashion was under Fang Wanxi's control, and she was the boss of this company.
The management of the company was left to her. Fang Tian was only an investor and would not interfere with the operation of her company.
Fang Tian still had a lot of confidence in Fang Wanxi.
"I hope that Miss Fang Yanxi will lead the company to glory!" After signing the contract, Fang Tian shook hands with Fang Yanxi.
Fang Yanxi's expression was very serious as she shook his hand. "Mr. Fang Tian, don't worry. I will definitely do it."
Although the girl was young, she had great ambitions.
Her first goal was to make Sheng Ya Clothing a famous clothing brand in the country!
Her second goal was to make Sheng Ya Clothing a world-renowned clothing brand!
One day, when the whole world knew about the clothing brand "Sheng Ya," and when countless foreigners felt proud to be able to wear this brand's clothing …
Then, Sheng Ya would succeed.
After that, Fang Tian got up and walked to Yang Fan's office.
He was the one leading the team in charge of the e-commerce business.
At that moment, Yang Fan was sitting in front of the computer, checking the backend data of Sheng Ya Clothing.
"How's the website's data?" Fang Tian walked over and stood behind him.
"Four words. Thriving and improving! " Yang Fan clicked on the mouse. "Now, many businesses have upgraded from Cloud Shopping Center and opened shops in Sheng Ya Clothing."
Cloud Shopping Center, a C2C platform, had been criticized by countless people for having too many fake goods, and consumers were not confident enough to buy them.
This was very disadvantageous for some big businesses that operated with integrity. Now that Sheng Ya Clothing's platform was online, they immediately transferred their shops to Sheng Ya Clothing and opened exclusive or flagship stores.
Sheng Ya Clothing was an open B2C platform. To open a shop on the platform, one needed a legal business license, a product contract, and so on. One also had to pay a deposit of about 100,000 to 150,000 yuan.
Once a consumer bought a product with quality problems, the platform would deduct the deposit from the deposit and refund it to the consumer first.
The threshold for opening a shop was higher and the requirements were higher. It could better protect the consumer's rights.
Businesses that opened shops on the platform had to pay about 30,000 to 60,000 yuan a year for the platform's technical service fee.
If the business's product reached a certain sales volume, the technical service fee could be refunded.
For every product sold by Sheng Ya Clothing's business, the platform would take a 5% commission. For example, if a pair of shoes sold for 500 yuan, the platform would take 25 yuan.
These operations were basically how Fang Tian made money in his previous life.
Amazon was an e-commerce business. It had been selling things for 20 years and had been losing money. Even if it was profitable, it was not from the products but from its cloud service.
JD.com had been operating for more than a decade and was also losing money. Even if it was profitable, the ratio of profits to revenue was still very low.
But Ali had become the world's most profitable e-commerce platform early on. It relied on these methods. It did not open any shops and took commission from third-party sellers.
Yang Fan turned to look at Tian. "Tian, Sheng Ya Clothing, are you really not going to open your own shops?"
This was an open platform, and Fang Tian did not plan to open it.
Suddenly, Fang Tian thought of something. "There is a category that we are going to open ourselves."
Yang Fan quickly asked. "What category?"
"Fast food." Fang Tian said. "Consider opening a Sheng Ya Clothing Supermarket."
If a third-party seller were to sell fast food in a supermarket, the experience would not be good. The biggest problem was the delivery.
Businesses came from all over the world, and their products could be sold all over the world. For example, if a consumer was running out of toothpaste and wanted to buy it online, the acceptable time would be one day for the toothpaste to arrive. But a third-party seller would take three to four days to deliver the toothpaste to the consumer.
That was why Ali had decided to open a Tmall Supermarket instead of being self-employed.
The more Fang Tian thought about it, the more he felt it was necessary. "Open a Sheng Ya Clothing Supermarket. But to save costs and increase efficiency, Sheng Ya Clothing Supermarket's warehouse and delivery will be using Thousand Gold Mall's resources. "
Soft cloud e-commerce was like Ali Clothing Supermarket, but it was stronger than Ali Clothing Supermarket!
Soft cloud e-commerce = Ali + JD.com!
Sheng Ya Clothing Supermarket and Thousand Gold Mall could integrate resources and share warehouses and deliveries.
Sheng Ya Clothing Supermarket had the most traffic, and Thousand Gold Mall had the fastest logistics. 1 + 1 is greater than 2!
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