Although he was cursing, Ichiro Honda had begun to regret it in his heart.
More than a year ago, when Jia Yapeng shamelessly tempted him with 400 million yen, he was really tempted. As a result, Natsume Haruko stirred things up and made Ichiro Honda think that Jia Yapeng was a liar, so he decisively rejected the other party.
Yes, this was all Natsume Haruko's fault. It had nothing to do with Ichiro Honda. As for why he, the company's vice president, would be fooled by a company's non-staff member with a few words, he didn't know.
Anyway, this was all Natsume Haruko's fault.
But Natsume Haruko wasn't a member of the company, so he couldn't lose his temper at Natsume Haruko. Besides, with Natsume Haruko's background, he didn't dare to lose his temper.
But Ichiro Honda really regretted it in his heart. If he had agreed to Jia Yapeng's suggestion, he wouldn't have to worry about it. This was the agency fee of 400 million yen for three years. Compared with Wanfu's less than 5 million yen a year, it was simply the performance of the Tenshou God.
Of course, Ichiro Honda's self-esteem wouldn't allow him to slap his own face like this, so Ichiro Honda decided to work harder. Moreover, everyone was selling mini 4WD. His mini 4WD produced by Fusang had no reason to lose to Hua Xia's homemade replica!
"Ho-san, why can't our mini 4WD sell better than the Daqian mini 4WD? Do you know the reason? "Ichiro Honda asked with a cold face.
"Of course, I know. The main reason is the price and publicity!" Hao Yongtong nodded.
"The most important reason is the price. The price we get from Taniya is 1,000 yen per box, which is equivalent to 40 yuan per box. Adding in the various customs taxes, the cost can rise to 50 yuan per box. We can only make a profit by selling it at 60 yuan per box!" "That's right," Taniya said. "That's right.
"But the Daqian Group's mini 4WD is only selling for 5 yuan per box. Our mini 4WD has no resistance in front of them. As long as they aren't fools, they won't buy our mini 4WD!" Hao Yongtong said helplessly.
"What? Five yuan per box? Does that mean it's only 125 yen? That's impossible. Our Tamiya costs 300 Yen to produce a box of 4WD. How could he sell it for 125 Yen! "Hearing Hao Yongtong's words, Ichiro Honda shouted with an incredulous face.
"F * ck! You're selling it to us for 1,000 yen at a cost of 300 yen? You guys are too greedy! " Hearing the price inadvertently revealed by Honda Ichiro, Hao Yongtong's face twitched, and at the same time, he cursed in his heart.
"Nothing is impossible. Our Hua Xia's labor costs are far lower than Fusang's. Also, the cost of materials and the like are one-fourth or even one-tenth of Fusang's!"
"However, we've also calculated that the minimum cost of producing a mini 4WD in Hua Xia is around 3 RMB. The group sells it for 5 RMB and only earns a measly 1 RMB. We don't know what they're planning to do. They've pushed the market price so low and made it so bad that they can't even do business in this market!"
"I know a few friends who saw that the mini 4WD was so popular and wanted to make their own mini 4WD, but when they calculated that the minimum cost was 3 RMB, they all gave up. Because this is only the cost price, it doesn't include the price of the channels and the profit of the retail outlets. If it's really sold at 5 RMB, everyone will lose money. So Hua Xia doesn't even have a counterfeit mini 4WD. All of them are mini 4WD from their Daqian Group! "Hao Yongtong said helplessly.
"I know, they want to completely occupy the market. As long as the market is monopolized by them, there will be many ways to make money in the future!" Ichiro Honda was very witty. He saw through the business logic and Jia Yapeng's purpose at a glance.
Of course, they all miscalculated Jia Yapeng's cost. Jia Yapeng's current actual cost was only 2 RMB per box. The reason why it could be so low was because Jia Yapeng had invested millions to build a brand new production line.
Those who wanted to pirate didn't have the capital of millions to build a dedicated production line. At most, they could only rely on some individual machine tools and a large number of abilities to copy. Without a production line, the cost would naturally be very high.
"What about publicity? In terms of publicity, we should have the advantage! " Ichiro Honda frowned and said, "Didn't I already give you the animation of" The 4WD Kid "? You sold it to Hua Xia's TV station and let Hua Xia's TV station broadcast this animation. In terms of publicity, we should have the upper hand!"
"Mr. Ichiro Honda, actually … Forget it, I'll show you an episode of the animation and you'll understand!" Hao Yongtong originally wanted to explain, but he felt that no matter how he explained, it would not be as clear as letting Ichiro Honda watch the animation.
So Hao Yongtong took out a videotape from the cabinet behind him and took Honda Ichiro to the lounge. He played the videotape on the projector in the lounge, and then the first episode of "The Four-wheel Drive Brothers" appeared on TV.
At first, Ichiro Honda didn't know what Hao Yongtong wanted to do. When he saw the beginning of the mini 4WD, his eyes widened. When he saw the one-minute 3D animation, and the more exquisite animation and TV plot, Ichiro Honda understood everything.
"Damn it, which bastard Fusang made this animation for the Daqian? Is he trying to ruin the career of the Fusangs?" Ichiro Honda said angrily. He took it for granted that this animation was also made by the Fusangs, because only the Fusangs could make such a modern and exquisite animation.
"I'm very sorry. In fact, this animation was made by the Hua Xia people. The production company of this animation is also a subsidiary of the Daqian Group. It's called Dynasty Film and Television!" Hao Yongtong said with a wry smile.
"Baka …" Ichiro Honda cursed, then stopped talking because he couldn't say anything else.
…
"Well, even if we can't compete in price, we can create a differentiated market!" Ichiro Honda thought for a while, then said, "The market for all products is divided into high-end and low-end markets. The Daqian Group lowered the price to five yuan a box, which means that they've entered the low-end market."
"Our Tamiya Group's mini 4WD vehicles are going to enter the high-end market again. We're going to create a product that's faster, more stable, and of better quality for all of you Chinese people. It's a luxury product that can be said to be a work of art. Then, we'll raise the price of the mini 4WD vehicles above a few hundred yuan and completely occupy the high-end market in China!"
"Although the mini 4WD sold may not be as many as the Daqian Group's mini 4WD, the income will still be considerable!"
"That's a good idea!" Hao Yongtong nodded. In fact, he had also thought about it. Differentiating between high-end and low-end products was indeed the best way to solve the current dilemma. In fact, he had thought of this solution long ago, but there was still a very crucial problem.
"But how do we make the customers accept the concept of our mini 4WD as high-end mini 4WD?" Hao Yongtong asked with some distress.
"Products made by the Fusangs are high-end products!!!" Ichiro Honda said proudly, which made Hao Yongtong dumbfounded.
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