The second night after the premiere of Langya Board, Xiao Yunhai and his wife returned to Beijing.
Zhao Mingsheng already knew about their itinerary, so he called the two of them to go home for dinner.
At the dining table, Zhao Mingsheng took a sip of wine and put down the glass. He sighed, "Yunhai, I have to say that you're indeed a genius. The premiere of Langya Board actually achieved more than 20% of the viewership ratings. It's simply unbelievable. "
Xiao Yunhai said with a smile, "Before filming the 《Lang Ya Board》, my goal had always been 《Water Margin》. Even though Langya Board has achieved such a good result, it's still unknown whether it can be knocked down from the altar. "
The average viewership ratings of Water Margin was 25.7%, while yesterday's two episodes of Langya Board only had 20.6%. There was a difference of 5.1% between the two.
Don't underestimate this 5.1%. There were 1.5 billion people in Hua Xia, and 5.1% represented more than 70 million people and more than 20 million households.
If Langya Board didn't do its best, it would still be impossible to surpass Water Margin.
Of course, it couldn't be better than other TV series.
Yan Piaoyun smiled and said, "Yunhai, your request is also a little too high, right? You must know that the past and the present can't be compared. Don't think that Water Margin's viewership ratings are frighteningly high. In the 1980s, when the entertainment industry wasn't developed, the income it earned is less than one-tenth of yours, even if inflation is included. "
Zhao Wanqing was surprised. "Mom, did you make a mistake? How can Water Margin's viewership ratings be less than one-tenth of Langya Board's viewership ratings? "
Yan Piaoyun said, "Your mom used to do this. How can I make a mistake? Come, let me calculate it for you. "
Zhao Wanqing only knew that Langya Board had earned so much money for Xiao Yunhai from Yan Piaoyun's explanation.
According to the terms of the agreement between Xiao Yunhai and the two TV stations, Langya Board's advertising revenue would account for 90% and 91%, respectively.
Every episode of "Langya Board" had 12 minutes of advertisements, and every second was 50,000 Hua Xia dollars. The advertising revenue of one episode was 36 million.
There were a total of 65 episodes of 'Langya Board', which were broadcast on two different TV stations. The total revenue was 4.68 billion.
Xiao Yunhai could earn 4.2 billion yuan. After deducting the income tax and various film and television taxes, the first round of the Langya Board had brought in 3.5 billion yuan for Xiao Yunhai.
With the quality of this show, the viewership ratings for the second, third, and even the fourth round would definitely not be too bad. Coupled with the online video downloads at the end, it should not be a problem for the show to reach two billion yuan.
Don't forget, there were other countries in Southeast Asia that would also bring in hundreds of millions of income to the Langya Board.
Based on this calculation, Xiao Yunhai's net profit from the "Langya Board" would be at least seven billion.
What did it mean to make a huge profit with a small capital?
The Langya Board provided the best explanation for this phrase.
After hearing Yan Piaoyun's words, Xiao Yunhai said, "I really didn't expect that my TV series could actually earn so much money. Then why are we still making movies? We should just make TV series instead. "
Zhao Mingsheng shook his head and laughed, "Do you think all TV series are like 'Empresses in the Palace' and 'Langya Board'? Let me tell you, at least 40 out of 100 TV series are losing money. 40 out of 100 TV series are neither earning nor losing money. Only the remaining 20 TV series have the possibility of earning money. Even among these 20 TV series, there are definitely no more than three that can earn more than 100 million yuan. "
"Hehe, if all of them were like 'Langya Board', our film and television company would have dominated the world long ago."
Xiao Yunhai curiously asked, "Dad, how many TV series can our Hanhai Entertainment make a year?"
Zhao Mingsheng said, "Last year, Hanhai Entertainment invested in 12 TV series and 10 movies. Among them, there were only 5 TV series that made money, and only 3 movies were even worse. This is already considered pretty good in the film and television company. "
Zhao Wanqing said in surprise, "Then didn't our Hanhai Entertainment make a loss last year?"
Zhao Mingsheng shook his head and said, "Wrong, we actually made a profit. Because the 8 successful movies and TV series brought us a profit of 4.5 billion yuan, and the remaining 14 failed works only lost us about 1.3 billion yuan. That is to say, we made a net profit of 3.2 billion yuan. "
"Sigh, this is the reality of the entertainment industry. A popular TV series often represents the failure of a dozen or even dozens of TV series. Just like this' Langya Board ', once it was broadcast, the good ratings of other TV stations quickly fell to the bottom. Tell me, how do you expect them to make money? "
"Let me tell you, it's already very good that Hanhai Entertainment can make so much money with TV series. In the film and television industry, Xia Chengfeng, who has a very bad relationship with Yunhai, his Hongda Entertainment Company lost a total of 1.2 billion yuan on the TV series he invested in last year. "
Xiao Yunhai said, "That's not right. They invested in 'Romance of the Three Kingdoms' and 'Chu River and Han Border' and made a lot of money."
Zhao Mingsheng sneered and said, "Hongda lost hundreds of millions of yuan because of the drug problem in 'Romance of the Three Kingdoms'. Although the ratings of 'Romance of the Three Kingdoms' were good, at most, it could only be said to be a breakeven. 'Chu River and Han Border' was very good and brought them a profit of 1.5 billion yuan, but the other 20 or so TV series that Hongda invested in almost all failed, and the loss was as high as 2.8 billion yuan. Haha, if it weren't for the support of Hongda Music Network, their capital flow might have been a big problem. "
Xiao Yunhai said, "It seems that it's not easy to work in a film and television company."
Zhao Mingsheng said, "Yes. Yunhai, now that 'Langya Board' has succeeded, what are your plans next? "
Xiao Yunhai smiled and said, "In two days, if the ratings are still high, I will hold a big celebration party. Haha, at that time, in addition to the crew of 'Langya Board', I will also call the crew of 'The Smiling, Proud Wanderer'. They have made so much money for me, I haven't thanked them properly. "
"After the celebration party, I will start preparing for my second movie, 'If You Are the One'."
Zhao Mingsheng said, "A few days ago, when I was drinking with Minister Liang Qianqiu, I heard him say that the higher-ups were discussing the splitting of Hua Xia Cinemas."
Ever since he got to know Liang Qianqiu and Xiao Yuanyang, Zhao Mingsheng fully displayed his ability of being a good talker and invited the two of them to dinner.
He did not deliberately curry favor with the two of them, and only chatted and joked with them. After a long time, the three of them naturally became good friends, and their conversation became much more casual.
The splitting of Hua Xia Cinemas was accidentally revealed by Liang Qianqiu when he drank too much.
Xiao Yunhai asked in surprise, "Hua Xia Cinemas has always been operating very well, and the profits are also very good. Why did the Ministry of Culture and the Film and Television Bureau do this? "
Zhao Mingsheng shook his head and said, "I don't know about that. I only vaguely heard that it has something to do with America, Europe, and other countries, but we can't find out the details at all. "
Xiao Yunhai said, "There has always been a saying in the film industry that cinema chains are king. Dad, if Hua Xia Cinemas is really going to be split, do we have a chance to buy it? "
If Xiao Yunhai wanted to film a movie in the future, he would definitely have to deal with cinemas. If they did not get along well, he might even be restricted by them.
However, if Xiao Yunhai had his own cinema, then he would not have to beg anyone in the future, and could film as he pleased. Just thinking about it made him feel comfortable.
Zhao Mingsheng shook his head and said, "It's very difficult. The scale of Hua Xia Cinemas is very large. They have cinemas in first-tier, second-tier, third-tier, and even fourth-tier cities. The market value is a terrifying 600 billion Hua Xia dollars, which is more than the market value of the other three cinemas combined. Even if it is split into four cinemas, it would still cost at least 150 billion. We can't afford it at all. "
When Xiao Yunhai heard Zhao Mingsheng's words, he was secretly tongue-tied. The Hua Xia Cinemas were much more expensive than the Paramount Cinemas.
Xiao Yunhai thought for a moment and said, "Dad, in Hua Xia, only those state-owned enterprises have the ability to buy an entire cinema chain. It's impossible for private enterprises to have so much spare cash. In fact, we don't need to have a controlling stake. We just need to have some shares in it and have some say in it. "
Zhao Mingsheng nodded and said, "You're right. As long as they don't hinder our company's movie distribution, then everything will be fine. "
Xiao Yunhai said, "If this news is true, I want to have a stake in all four cinemas. I only need to have 10% of the shares in each cinema chain. In this way, we will have a nationwide cinema chain. Even if it's only 10%, it won't stop us from screening our own company's movies. "
Zhao Mingsheng thought for a moment and said, "Your idea is very good. However, even if it's only 10%, we still need 60 billion. My company can only take out 8 billion at most. If we use Hanhai as a mortgage, we can get about 20 billion. In total, it's only 28 billion. We still need 32 billion. "
Xiao Yunhai turned to Zhao Wanqing and said, "Honey, how much money do we have?"
Zhao Wanqing said, "Our total liquidity is about 18 billion."
Yan Piaoyun was stunned and said, "How do you have so much money?"
Zhao Wanqing smiled and said, "Have you forgotten? We already have 6 billion. Later, 'The Smiling, Proud Wanderer' brought us 2.2 billion in net income. We sold the video to CEO Ren and CEO Zhao for 5 billion. After Guan Changfeng's death, he gave us another 6.4 billion. If it wasn't for 'The Voice of Hua Xia', 'Run, Brother', and 'Langya's List' that used 1.3 billion, we would have more than 20 billion in cash flow now. "
Zhao Mingsheng shook his head and said with a bitter smile, "I really have to hand it to the two of you. With so much cash in hand, don't you know how to invest it? "
Xiao Yunhai said, "Buying Hua Xia Cinemas is the best investment. Dad, I will raise the rest of the money. "
Xiao Yunhai's' The Voice of Hua Xia 'and' Run, Brother 'were going to be broadcast soon. It shouldn't be a problem to raise 2 billion.
If they added the 7 billion from 'Langya's List', it would be 27 billion. They still needed 5 billion to reach 60 billion.
If they really couldn't do it, Xiao Yunhai could mortgage Paramount Cinemas and Magic Visual Effects to the bank. It shouldn't be a problem to get a loan of 10 billion.
In this way, they would have 60 billion.
Zhao Mingsheng said, "Actually, the problem with the money is easy to solve. The key is how do we buy the shares of these four cinemas?"
Xiao Yunhai smiled and said, "That's easy. Brother Yuanyang is the manager of Hua Xia Cinemas. No matter how Hua Xia Cinemas tries, they can't go past him. When the time comes, I'll talk to him and ask for his help. As long as we don't lack a single cent from him, I think it shouldn't be a problem. "
Zhao Mingsheng nodded and said, "That's good too. Hehe, we still don't know if this will happen. It's too early for us to talk about it now. Let's talk about it in the future. "
After dinner, Xiao Yunhai and Zhao Wanqing returned to their villa. The matters between the young couple were naturally not to be told to outsiders.
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